Cold Call

Procter & Gamble’s Lean Innovation Transformation

06.29.2021 - By HBR Presents / Brian KennyPlay

Download our free app to listen on your phone

Download on the App StoreGet it on Google Play

When Kathy Fish became Procter & Gamble’s Chief Research, Development & Innovation Officer in 2014, she was concerned that the world’s leading consumer packaged goods company had lost its capability to produce a steady stream of disruptive innovations. In addition, intensifying competition from direct-to-consumer companies convinced Fish that P&G needed to renew its value proposition to make all aspects of the consumer experience “irresistibly superior.” But making this change would require wholesale transformation from within. Can Fish bring lean innovation to scale at Procter & Gamble?

More episodes from Cold Call