PwC's Digital Pulse Podcast

PwC's Digital Pulse Podcast episodes:

• 06.22.2016

  15 years of digital disruption in media

  Since 2002, PwC's Entertainment and Media Outlook has put the spotlight on key trends and forecasts for Australia's entertainment and media sectors.  Now in its fifteenth edition, the report has considerably expanded its original remit in line with the rise of digital and online...

  
• 02.07.2016

  Retail Loyalty Schemes in the Digital Era

  Traditional loyalty schemes based on cards and points cost a lot to run and retailers are failing to get the data benefit out of them. Richard Blundell, one of our Digital Services Directors, explains what's wrong with loyalty programs today and...

  
• 09.22.2015

  The sharing economy’s next move

  The sharing economy has reinvented the approach to some traditional industries - such as Uber has done with transport and Airbnb with hospitality. Where are opportunities for collaborative consumption emerging elsewhere? PwC speaks to global thought leader on the sharing economy, Rachel...

  
• 09.10.2015

  How are you measuring the success of your app?

  Producing a meaningful web or mobile app involves listening carefully to your customer in order to work out what their needs are. It’s also essential to optimise your content to suit those needs on whichever platform they use. But now what?...

  
• 09.02.2015

  How to enhance your customer relationship through a mobile app or website

  You’ve worked out how your customer feels about you. Either they want to spend hours gazing into your mobile app or they’re here for a good time – but not a long one. How do you construct your mobile app...

  
• 08.02.2015

  How retailers can engage with tomorrow’s customer

  PwC’s third Connected Retail report, Connecting with tomorrow’s customer… now, examines the behaviours that are set to define the customer of the future.   Richard Blundell, Director, Retail & Consumer, and Shannon Orbons, Senior Manager at Digital Services, draw from inspiration across...

  
• 07.02.2015

  Putting mobile devices at the heart of media content

  There’s no doubt that the mobile revolution has impacted a number of industries but the last five years has seen the biggest shift in user behaviour, not least for the entertainment and media industry.   With consumers around the world fully...

  
• 06.25.2015

  Innovation for the entertainment and media industry

  The 2015 PwC Entertainment and Media Outlook highlights seven forms of innovation thatindustryorganisations must strive to implement, in order to survive disruption. PwC Australia's David Wiadrowski and Global Leader for Entertainment & Media Marcel Fenez talk about how organisations can nurture the...

  
• 06.18.2015

  Digital vs traditional media – what’s the difference?

  The PwC AustralianEntertainment and Media Outlook shows that after a decade or more of disruption, the entertainment and media industry has emerged to confront a new landscape, one that sees increasing competition from corporate brands that are also publishing content.   For the...

  
• 04.24.2015

  GSISS 2015 – The cyber security risks for technology in energy, utilities and mining

  The Global State of Information Security Survey (GSISS), PwC’s annual cyber security report, shows that the convergence of technologies is a major cause of concern for the energy, utilities and mining industries. A greater reliance on operational technology and the use...

  
• 04.17.2015

  GSISS 2015 – The rise of the hacktivist in energy, utilities and mining

  The Global State of Information Security Survey 2015 (GSISS), PwC’s annual report into the cyber security industry, shows that detected attacks on the energy, utilities and mining industries are increasing at a rapid rate.   Andrew Gordon, Partner in PwC’s cyber team in Melbourne...

  
• 04.10.2015

  GSISS 2015 - Cyber security and the Internet of Things in healthcare

  Thomas Sonderegger, Partner in PwC Australia’s Cyber business, and Nikhil de Silva, lead Partner for Digital Health at PwC Australia explore the issues surrounding cyber security and the Internet of Things in healthcare.   

  
• 03.26.2015

  GSISS 2015 - Cyber security risks for health insurers

  Detected cyber security incidents in healthcare are rising at double the rate of other industries. Thomas Sonderegger and Nikhil de Silva of PwC Australia discuss the Global State of Information Security Survey 2015. 

  
• 03.26.2015

  How can retailers and consumer goods organisations unlock the value of Asian FTAs?

  Free Trade Agreements are vital for the Australian retail and consumer goods industry and the future growth of organisations, says Stuart Harker, Global Retail & Consumer Advisory Leader at PwC Australia.

  
• 03.20.2015

  Keeping the financial services cyber secure

  The financial services sector is painting an increasingly complex picture when it comes to cyber security. With threat levels rising and sources of attacks multiplying, how best to ensure your business is protected?    Michael Cerny, Partner in PwC Australia's Cyber Security...

  
• 03.12.2015

  Aligning content marketing with your sales strategy

  Nirosha Methananda discusses the benefits of aligning content marketing with sales, and offers essential tips to ensure a successful content marketing strategy.   

  
• 03.06.2015

  Podcast: Connecting in the consumer for authentic content marketing

  Digital Pulse Editor Nirosha Methananda talks content marketing platforms, how organic marketing is just one way to obtain authenticity in leveraging your brand, and whether it's true what they say about email marketing being dead.

  
• 02.26.2015

  Retail trends 2015: the rise of in-store digital devices

  PwC Australia's retail and consumer specialist in the Digital Change team, Richard Blundell talks about the rise of digital devices in store.  Click here to read more about Connected Retail

  
• 02.15.2015

  When accessibility and UX combine

  PwC Australia's Head of Digital Accessibility Sarah Pulis and Senior User Experience Consultant Tal Bloom discuss the benefits of integrating accessible design more closely with UX, harnessing its full potential to empower both the user and the business. Digital Pulse, February 2015.  www.digitalpulse.pwc.com.au Twitter: @PwCAUdigital

  
• 02.05.2015

  The future of innovation - Part 2

  Join Trent Lund and Duncan Stone from PwC's Innovation business as they complete the second of a two-part series in the future of innovation and businesses can do to make themselves more innovative. 

  
• 01.29.2015

  The future of innovation - Part 1

  In this week's podcast, Trent Lund and Duncan Stone from PwC's Innovation business discuss the future of innovation and how businesses can become more innovative using a variety of different methods. 

  
• 01.22.2015

  Cyber security trends for 2015

  Cyber security is more important than ever before. Join Shane Bell and Michael Cerny from PwC's Cyber Security business as they discuss the trends they believe will dominate the cyber security scene over the next year - and what businesses...

  
• 01.15.2015

  Looking ahead: Digital trends for 2015

  As we enter the new year, it's a good time to look ahead and think about what the next 12 months may bring - John Riccio and Pierre Legrand from PwC examine the digital trends we can expect to see...

  
• 12.11.2014

  Extended episode: Looking back at 2014

  It's been a big year for technology - join Rob Chan and Jason Juma-Ross from PwC's Digital Change in discussing the key technology and digital trends of the past year, their impact and a little of what we can expect...

  
• 12.04.2014

  The changing customer, and how to respond

  The rise of technology in everyday life has changed the consumer forever - now customers want more information, more reliable recommendations and more tailored service. And they want it on every channel available. In this week's podcast join our customer...

  
• 11.27.2014

  Connected retail - where does the store fit?

  Retailing is undergoing a huge transformation - but customers still they value a physical store. What can businesses do? This week, John Riccio and Stuart Harker from PwC discuss the new report, "Connected Retail", and explore what businesses must do...

  
• 11.20.2014

  Fitbit and analytics

  A recent article suggests FitBit data will be used in a court case. In today's podcast we discuss the ramifications of the growth of data and information being used in these types of cases, and how businesses should respond.

  
• 11.13.2014

  The digital retail season

  With the Christmas season approaching, retailers are facing another round with 21st century consumers. In today's podcast we examine some of the latest digital trends and what businesses will be expected to provide this season. 

  
• 11.06.2014

  Partnering with Google

  Recently PwC announced it would embark on a new partnership with Google that would affect both employees and external clients. In today's podcast Digital Change leader John Riccio talks about how this partnership will change everything - especially the way PwC...

  
• 10.29.2014

  Solving the R&D Tax Incentive

  Businesses in Australia have access to one of the best tax benefits for research - the R&D; Tax Incentive. But many say it's cumbersome and hard to apply for - which is why PwC has developed a new product to...

  
• 10.23.2014

  The new age of privacy

  The issue of privacy doesn't just concern privacy, but entire business models and the future of advertiisng. PwC Digital Intelligence lead Jason Juma-Ross comes on the podcast to discuss how the future of privacy is changing, and how new models will...

  
• 10.10.2014

  The importance of analytics in decision making

  The importance of using data and analytics in decision-making can't be underestimated, but many executives say they aren't sure of how to harness this power most efficiently. John PwC's head of analytics, John Studley, as he discusses a recent PwC...

  
• 09.19.2014

  The critical importance of data

  Join PwC's Trent Lund and Jeremy Thorpe as they talk about a recent report which shows Australia may be missing the mark when it comes to innovating with data.