In this episode, Mike is joined by the CEO and co-founder of Genius Juice, Alex Bayer. Alex founded Genius Juice with a mission to make nutrition widespread and available to everyone. Genius Juice is the world's first all organic plant-based smoothie made from whole coconut,  simply blending two ingredients: organic coconut water and organic meat to make a delicious and clean smoothie.Throughout this episode, Alex answers questions from founders about product labeling and packaging, maintaining quality while scaling your formula, running advertisements through retailers, and more.

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