The Podcasters Podcast

Reacting to Podcast Advice on Instagram | Advice to Ignore!


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Join Ash and Kane as they address some of the bad podcasting advice that is frequently posted on Instagram. They explain why certain advice could be harmful to your podcast, as well as share the good advice that they have come across too!

KEY TAKEAWAYS

  • You don’t need a lot of equipment to get started but you do need some to get audio quality. Never record straight into your phone mic, it will sound awful and people won’t listen.
  • There’s no need to edit out every ‘uhm’ and ‘ahh’, filler words are a natural part of conversation, you want your podcast to sound authentic and not over-processed.
  • You can use existing content as a starting point but you don’t have to create blog content to use before starting a podcast!
  • A monotone or ‘neutral’ voice will turn people off a podcast.
  • Too much planning can be detrimental. It’s best to create the content first and then create the narrative.
  • Think about your ideal listener and focus the content you create around them.
  • Building an audience is the most important element of a podcast, you need to work on this first before anything else.
  • Don’t do anything that takes away from your podcast content being the best it can be. If you take too much focus away from your core podcast content to do trends, it will be to the detriment of your podcast.
  • If you are only doing something for monetary gain, your audience will see through it.
  • If you need to instantly monetise from the beginning, then focus on sponsorship.
  • Use giveaways to incentivise people to follow and review within a time window you want, to help you rank.

BEST MOMENTS

"You can get a podcast live within an hour but no one will listen to it”

“Finding guests who have been on camera before helps”

“Be fluid, dynamic, ups and downs with your tone”

“Do the content, build the narrative after”

“It doesn’t matter if you’re in a competitive market if you already have the audience”

“If we just do the best podcast episode, the rest just figures itself out”

“Give away something that is related to your business”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: [email protected]

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