Welcome back to America's #1 Daily Podcast, featuring America's #1 Real Estate Coaches and Top EXP Realty Sponsors in the World, Tim and Julie Harris.

This is PART 2: Real Estate Agents 12 Step Real Estate Podcasting Launch Plan

Facts:

This podcast, Real Estate Coaching Radio (RECR) IS:

* #1 Listened to DAILY podcast for real estate professionals in the United States. We publish every weekday.

* Named one of the "Most Influential Real Estate Podcasts" by Inman News, Motley Fool, National Association of Realtors, and dozens of others.

* Downloaded in over 60 countries and often #1 in Education on iTunes (in Peru, for example)

* RECR has over 2000 shows on iTunes and over 5000 shows in the archive. 

* RECR is in the top .05% of all podcasts in the world. For example, we have had over 50k downloads in a day depending on the topic. 

* RECR listeners were surveyed and 93% were IN real estate or planning on getting a license. 7% were 'other'. 

* We have been hosting this podcast for over 10 years. 

6) How to get downloads, which iTunes category? Choose the category with the least competition. Big categories like Business are too hard to rank in. Does ranking really matter? Not really. You need to market your show when you are starting. Market via direct email, market via being on other podcasts (as a guest), and market on social. It's UNKNOWN how Itunes decides list placement. It is believed they track the number of new subscribers you had in the last reporting period. We have been as high as 23 globally in education but are usually in the top 300. We still have up to 55k downloads per show every day. The bottom line is don't worry about the lists. 

7) Media syndication. This is the name of the game. You should have your show appear on all the top podcast services (and youtube). We use audio bursts for YT content. The global leader in podcasts is iTunes. However, stitcher is the go-to for androids. 95% of all our 20m downloads in iTunes. 

As promised, here is the discount link for the EXPIRED LISTING LEADS: https://www.redx.com/affiliate/tim-and-julie-harris/

What is a successful podcast, how many downloads (listens) should I be getting?

In a world of YouTube views and Twitter followers, we've become accustomed to figures in the hundreds of thousands, and even millions.

It's important to realize though, these numbers are completely irrelevant to podcasting. The time and effort it takes for someone to click ‘Follow' on Twitter or watch a few seconds of a Youtube video, should never be compared to podcast listening. Podcasting listeners are about long-term relationship building. Podcast listening is a commitment and an investment. 

Never compare your average podcast downloads to someone else's Instagram followers. Consider this, a good-selling book sells 250 copies per year with lifetime sales of only 3,000 total sales, ever. 81 percent of adults aged between 18 and 29 years old had read a book in any format in the previous year. It has been stated that over 90% of all books that people BUY are never read. The point being, if your show is 30 minutes long, and you have even 50 people downloading 4 times per month for 12 months your content is getting more attention than most authors will in a lifetime. 

Benchmarks:

If your new episode gets, within 7 days of its release:

more than 26 downloads, you're in the top 50% of podcasts.

more than 72 downloads, you're in the top 25% of podcasts.

more than 231 downloads, you're in the top 10% of podcasts.

more than 539 downloads, you're in the top 5% of podcasts.

more than 3062 downloads, you're in the top 1% of podcasts.

IMPORTANT: Join #1 Real Estate Coaches Tim and Julie Harris's Premier Coaching now for FREE. Included is a DAILY Coaching Session with a HARRIS Certified Coach. Proven and tested lead generation, systems, and scripts designed for this market. Instant FREE Access Now: YES, Enroll Me NOW In Premier Coaching https://members.timandjulieharris.com/