It's been a crazy week, and we'll be back next week with a new episode. For now, enjoy this rebroadcast episode with Jon McBride!

Jon McBride works at Brigham Young University as the media relations and social media manager. Since he started at BYU 6 years ago, he has begun to develop a strong and creative social media strategy. In this episode, he explained how he loves that his department is adaptive to the field of communication. Jon tells us about the time he pitched Beyonce’s publicist, and also chats with Lougan and Jackie about his student social media team and their thoughtful Instagram stories on tough campus topics.

REBROADCAST: jon mcbride & the sesquicentennial episode

Hosted by Lougan Bishop and Jenna Spinelle, Higher Ed Social is a bi-weekly podcast dedicated to those that work in higher education. In each episode, we dive into the lives and careers of people who help make colleges and universities work. So sit back, relax and get ready for some fun conversation.

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Self-Improvement

The National Association for College Admission Counseling (NACAC) serves more than high school and college counselors who help students and families navigate the admissions process.

Shanda Ivory, NACAC’s director of communications, joins us this week to discuss how the pandemic might permanently change college recruiting. Will the days of college fairs in convention centers with thousands of students ever come back? Is it such a bad thing if they don’t?

We explore those questions and talk about how admissions professionals can strike a balance between not getting stuck and the status quo and not going after every new trend that comes along.

shanda ivory & the best acronym in higher ed

morgan campbell & the joy of tiktok

Higher Ed Social founder and co-host emerita Jackie Vetrano joins Lougan and Jenna to celebrate 200 episodes. We talk about returning to work on campus, returning to pre-pandemic activities, and the media empire Jackie’s building through her podcast and Twitch streams — with a few diversions to things like hot tub Twitch and dads on TikTok.

We are also excited to share that Jenna will be part of a panel on podcasting at organizations at the 2021 Podcast Movement conference in Nashville during the first week of August. Reach out to her if you’ll be attending the conference and want to meet up!

jackie vetrano & our 200th episode!

bill zimmerman & looking on the bright side

mordecai ian brownlee & creating safe spaces

Higher Ed Social

REBROADCAST: jon mcbride & the sesquicentennial episode

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