Greymatter

Reid Hoffman | Bear Market Blitzscaling

12.06.2022 - By Greylock PartnersPlay

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During economic downturns, is it possible (or even wise) for startup entrepreneurs to deploy growth tactics? Will companies be able to secure funding? Should founders even consider starting a business during a bear market? "100%," says Greylock general partner Reid Hoffman. However, the specific ways startups approach high-growth strategies during high-risk economic environments is crucial, and it all depends on the leverage points they have over their competition. Hoffman and his Blitzscaling co-author Chris Yeh discuss how entrepreneurs can assess their position in the market and take action to get them to the next phase of super-charged growth.

You can read a transcript from this interview here: https://greylock.com/greymatter/reid-hoffman-bear-market-blitzscaling/

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