The Marketing Medic

Restaurant News Breakdown: AI, Loyalty Data, and Menu Items as Marketing Assets


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In this solo episode, Anthony Clarke shares an update on where the podcast is headed,adding a new layer of restaurant news, broken down through a digital marketing lens, so operators can pull real lessons from what’s happening in the industry. He also talks about potentially adjusting the show name so it better matches what the podcast is becoming.

Then we jump into three headlines:

  • AI in restaurants: why owners don’t want “one more dashboard,” and what a survey revealed about where AI is actually valued (labor + scheduling vs dashboards).
  • Loyalty + first-party data: what Zaxby’s is doing and why every restaurant should be building customer data to market smarter (and rely less on Meta/Google over time).
  • Shareables + menu strategy: Little Caesars’ shareable move and the bigger takeaway, your menu items are marketing assets, not just food.
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The Marketing MedicBy Anthony Clarke