Join us for an enlightening episode of Top Voice Tuesday as we delve into the world of marketing with expert Marc Fuentes. We discuss why traditional marketing strategies may need a rethink, the true role of branding, and how companies should better allocate their marketing budgets. Marc shares invaluable insights on the 95-5 rule, the myth of demand generation, and the importance of brand marketing as a long-term strategy. If you’re looking to understand the modern marketing landscape and drive impactful change within your organization, this episode is a must-watch. Tune in now!

Timestamp
00:00  Start
01:14  Meet Marc Fuentes: Marketing Expert
03:03  The Evolution of Marketing
05:24  Challenges in Modern Marketing
10:47  The Myth of Demand Generation
14:48  Rethinking Marketing Strategies
30:20  Final Thoughts and Takeaways