1. Introduction and Welcome 0:00

Greeting participants: Sir Mitchell, Kayla, Steph, Jen, Danny.

Mention of the 'Road to a Millie' theme.

Introduction of the Phoenix market and its size.

2. Background on Business Journey 0:14

Personal story of moving to Arizona and starting a second location.

Comparison of market sizes: Bozeman, Montana vs. Mesa, Arizona.

Discussion of client acquisition and market dynamics.

3. Business Growth Overview 1:00

Achieving a million-dollar run rate in 16 months.

Importance of consistency in business performance.

Overview of strategies used to achieve growth.

4. Key Business Strategies 3:00

Focus on acquiring clients and cleaners as the core business function.

Hiring a salesperson for one month to boost sales.

5. Current Business Performance 5:01

Revenue details: $19,000 last week, aiming for consistency.

Comparison with Montana location's performance.

6. Importance of Belief and Mindset 7:11

Emphasis on belief in possibilities for business growth.

Personal story of overcoming initial business struggles.

7. Investment in Skills and Mentorship 8:15

Importance of investing in personal development and mentorship.

Example of mentorship with Alex Hermosey.

8. Financial Literacy and Business Metrics 15:29

Discussion on personal financial statements vs. report cards.

Importance of understanding assets and liabilities.

9. Marketing and Client Acquisition 25:10

Overview of marketing strategies and their effectiveness.

Importance of internal marketing and client retention.

10. Sales and Revenue Generation 42:21

Details on sales commission structure for new hires.

Importance of converting leads into recurring clients.

11. Conclusion and Next Steps 56:44

Recap of key takeaways from the call.

Invitation to join the coaching program for further support.