In this episode of the Western Photography Podcast, host Chris interviewsHolly Nicoll, a self-employed Ag and Western photographer from Alberta, Canada. Holly shares her journey from a corporate career in agriculture to pursuing her passion for photography.

They discuss the challenges and rewards of being self-employed, the importance of storytelling in photography, and the creative process. Holly emphasizes the value of time management, efficiency in editing, and the significance of building trust within the agricultural community.

The conversation also touches on the role of technology and networking with other creatives to stay inspired.