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Season 1|ep 6 From Events to Leadership: Building a Community With Emma Bower
In this inspiring episode of Beyond the Founder, host Paul
welcomes Emma Bower, the dynamic Head of Community at Heriot Brown, a specialist in-house legal recruitment agency.
Emma shares her incredible career journey—from her early days in events to becoming a trailblazer in community building for the recruitment industry.
Learn how Emma took bold risks, redefined her professional path, and helped position Heriot Brown as a trusted brand in the in-house legal space.
Emma opens up about:
Transitioning from the events world to recruitment.
Building authentic networks that drive meaningful business connections.
The role of community-building in creating trust and fostering brand loyalty.
Whether you're a recruitment professional, an agency leader, or a community-building enthusiast, this episode is packed with actionable advice, success stories, and candid reflections on leadership challenges.
🕒 Chapters:
00:00:00 – Introduction
Paul sets the stage for the episode, introducing Beyond the Founder and today’s guest, Emma Bower.
00:01:45 – Meet Emma Bower
Emma shares her role as Head of Community at Heriot Brown, blending marketing, PR, and relationship building to foster connections in the legal sector.
00:04:30 – From History to Recruitment: Emma’s Career Evolution
Emma reflects on her journey from a fresh graduate in the events world to a seasoned professional, hosting award-winning legal conferences.
00:13:20 – The Spark with Heriot Brown
Emma recounts meeting Heriot Brown’s founder, Scott Brown, and how their shared vision led to the creation of the Head of Community role.
00:20:00 – The Role of Community in Recruitment
Emma explains how events, social media, and direct engagement strengthen relationships with legal professionals, building trust and driving business
organically.
00:32:00 – Challenges of a Non-Traditional Role
Emma discusses overcoming challenges in a non-traditional role, educating colleagues, and proving the ROI of community-building efforts.
00:39:00 – From Relationships to Results
How Heriot Brown’s focus on relationship-building has led to measurable business success and enhanced its brand reputation.
00:46:00 – Advice for Recruitment Leaders
Emma shares valuable advice for agency leaders on investing in long-term community strategies and hiring non-billing roles.
00:47:00 – Closing Thoughts
Paul and Emma reflect on her journey, offering lessons for leaders to innovate and evolve through strategic community building.
✨ Key Takeaways:
1: Community a Strategy: Building genuine relationships is key to long-term business success.
2: Value of Non-Billing Roles: Community managers can be game changers for Agency growth.
3: Patience Pays off: Strategic thinking and persistent lead to sustainable results.
4: Adaptability in Leadership: Innovating within undefined roles requires creativity, resilience and learning.
If you would like more information contact Emma Bower on LinkedIn:
https://www.linkedin.com/in/emmabower
Follow us on LinkedIn for more insights on leadership, recruitment, and community building.
#LeadershipPodcast #CommunityBuilding #EmmaBauer #BeyondTheFounder #RecruitmentStrategy #LegalRecruitment #InHouseLegal #CareerEvolution #Networking #ProfessionalGrowth #PodcastSEO #SpotifyPodcasts
View all episodes
In this inspiring episode of Beyond the Founder, host Paul
welcomes Emma Bower, the dynamic Head of Community at Heriot Brown, a specialist in-house legal recruitment agency.
Emma shares her incredible career journey—from her early days in events to becoming a trailblazer in community building for the recruitment industry.
Learn how Emma took bold risks, redefined her professional path, and helped position Heriot Brown as a trusted brand in the in-house legal space.
Emma opens up about:
Transitioning from the events world to recruitment.
Building authentic networks that drive meaningful business connections.
The role of community-building in creating trust and fostering brand loyalty.
Whether you're a recruitment professional, an agency leader, or a community-building enthusiast, this episode is packed with actionable advice, success stories, and candid reflections on leadership challenges.
🕒 Chapters:
00:00:00 – Introduction
Paul sets the stage for the episode, introducing Beyond the Founder and today’s guest, Emma Bower.
00:01:45 – Meet Emma Bower
Emma shares her role as Head of Community at Heriot Brown, blending marketing, PR, and relationship building to foster connections in the legal sector.
00:04:30 – From History to Recruitment: Emma’s Career Evolution
Emma reflects on her journey from a fresh graduate in the events world to a seasoned professional, hosting award-winning legal conferences.
00:13:20 – The Spark with Heriot Brown
Emma recounts meeting Heriot Brown’s founder, Scott Brown, and how their shared vision led to the creation of the Head of Community role.
00:20:00 – The Role of Community in Recruitment
Emma explains how events, social media, and direct engagement strengthen relationships with legal professionals, building trust and driving business
organically.
00:32:00 – Challenges of a Non-Traditional Role
Emma discusses overcoming challenges in a non-traditional role, educating colleagues, and proving the ROI of community-building efforts.
00:39:00 – From Relationships to Results
How Heriot Brown’s focus on relationship-building has led to measurable business success and enhanced its brand reputation.
00:46:00 – Advice for Recruitment Leaders
Emma shares valuable advice for agency leaders on investing in long-term community strategies and hiring non-billing roles.
00:47:00 – Closing Thoughts
Paul and Emma reflect on her journey, offering lessons for leaders to innovate and evolve through strategic community building.
✨ Key Takeaways:
1: Community a Strategy: Building genuine relationships is key to long-term business success.
2: Value of Non-Billing Roles: Community managers can be game changers for Agency growth.
3: Patience Pays off: Strategic thinking and persistent lead to sustainable results.
4: Adaptability in Leadership: Innovating within undefined roles requires creativity, resilience and learning.
If you would like more information contact Emma Bower on LinkedIn:
https://www.linkedin.com/in/emmabower
Follow us on LinkedIn for more insights on leadership, recruitment, and community building.
#LeadershipPodcast #CommunityBuilding #EmmaBauer #BeyondTheFounder #RecruitmentStrategy #LegalRecruitment #InHouseLegal #CareerEvolution #Networking #ProfessionalGrowth #PodcastSEO #SpotifyPodcasts