015 Seizing Business Opportunities
10.08.2015 - By Be More Spontaneous: Discover the Secret to Happiness
You read about entrepreneurs who were in the ‘right place at the right time’. That’s BS, they used their instincts and spontaneity to seize a business opportunity. You can too.
How do we know? Because we’ve done it. In this episode, we reveal what we’ve been upto in the past couple of months. [spoiler] We’ve been building a business that started when we noticed a gap in the market and were willing to jump at taking advantage of that opportunity.
Sure, plenty of businesses come from years of research and good planning but there are just as many that come from unexpected opportunity. Take for example viagra - when medical scientists discovered that an angina medication had an ‘unpleasant’ side effect, they could have thrown it out and chalked it up as a failure. Instead, they saw the opportunity to solve a very different problem in the marketplace. These things can’t be planned for but, of course, the business part comes after the opportunity is recognized and taken advantage of. And, then comes the planning and hard work.
Now consider if the barrier to entry on these opportunities was really low. Say, for example that all that is needed is a website, some valuable content and a really great marketing plan? That’s why online entrepreneurs need to be hyper-aware of spontaneous opportunities. There are countless examples of online businesses that seemingly popped up overnight because someone saw an opportunity and pounced on it. Yes, much work goes into these businesses but the biggest part of the whole equation is the ‘going for it.’ How many times have you had an idea or seen an opportunity in the market, sat on it only to see someone else doing it a few months (or years) later? The only difference between them and you is that they acted. They took the spontaneous leap.
And, now we are too. Listen in to find out about our latest project / business venture. We’re very excited about it - not just because we think it’s a good idea or business but because our toned up spontaneity muscles made it possible for us to ‘just do it’. Maybe our little story will inspire you!
Have you taken the leap too? Tell us about how you’ve taken advantage of (or missed) spontaneous opportunities. We love to hear from you! Drop us an email or share your story on our Facebook page or via Twitter.
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