Director of Business Development, Ted Gray from Diamond Links gave a lot of information that extends more than Google Rankings for your site. Ted broke down the two basic search engine optimization and they can tell who you are and where you live. Basically if Google doesn't understand where to put you, they can't understand who to introduce you to. Ted mentioned that if you don't tell Google who to show your website to, you won't get the same kind of results in terms of search and the same number of conversions for business. He also talked about what backlinks are and their function. Do you know that the March Google algorithm that was updated changed the landscape? For more information about Diamond Links, go to www.diamondlinks.com .Email him at [email protected] and use the Code: Stacey Marie. Enjoy!