Marketing For The Culture

Setting The Standard in Fashion & Community with Dr. Mario McCoy of NCMPRBL


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Dr. Mario McCoy launched NCMPRBL in 2019, with their first watch called the Hampton. The brand has grown to a complete lifestyle brand including watches, eyewear, and accessories.

In this episode we discuss:

  • The ins and outs of an eCommerce business.
  • The importance of market research and product development to grow your business.
  • Creating brand language to form a community.

For more information visit https://ncmprblife.com.

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AAMA's mission is to foster the growth and professional development of Black marketers, creatives, and entrepreneurs.

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Marketing For The CultureBy African-American Marketing Association