Should You Buy Influencer Posts From Celebrities Like Kim Kardashian? | Ep. #1039

06.05.2019 - By Marketing School - Digital Marketing and Online Marketing Tips

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In episode #1039, we discuss whether you should buy influencer posts from celebrities. Tune in to hear if you should invest in this strategy. We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Should You Buy Influencer Posts From Celebrities Like Kim Kardashian? [00:40] Kim K. charges an average of $300,000-500,000 per post. [02:15] You can get hundreds of thousands of followers when you team up with an influencer. [03:00] However, when someone promoted with Kris Jenner, he didn’t make his investment back. [04:01] A micro influencer may be a better bet, because they are more engaged with followers and have a more loyal fan base. [05:15] Neil looked into the numbers and found the ROI on a Kardashian-like influencer was abysmal. [05:51] Start with a micro influencer and see how it goes. [06:10] Testing is important. [06:45] Look at who people follow in your ideal category. [06:52] That’s it for today! [06:56] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

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