馬恩 (En Ma) 雜談-由比特幣區塊鏈談到數位轉型、產品行銷、業務流程等主題

數位轉型第七講 : 價值實現計分卡

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本講是討論一個投資與產出的計分卡, 有時需要量化的指標, 我們用這個計分卡 - Value Realization Scorecard

Continuously managing & measuring clear value levers, success factors, and performance measuresInnovation

  • Enhanced market insight into ideation
  • Faster time to market
  • Increased return on innovation investment
  • Lower environmental impact and pioneer innovation design solutions

    • People

    • Increase time spent engineering and less time on non value added tasks
    • Seamless idea sharing and collaborative development between individuals
      • and teams

      Brand

      • Improved brand perception
      • Improved market penetration
      • Retention of existing customers (reduced churn)
      • Increased customer satisfaction with products/services

        • Culture

        • Increase in employee productivity
        • Accelerate innovation
        • Integrated design for environmental compliance


          • Business Outcomes/Results

          • Improve speed to market/innovation
          • Reduce Failure of Acceptance
          • Uptake of supplemental services
            • (add on services, etc.)
          • Reduce cost of product development
          • Decrease in need for on-site or service-center remediation
          • Increase in knowledge sharing
          • Reduced cost of prototyping, physical modeling, and testing
            • ...more
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            馬恩 (En Ma) 雜談-由比特幣區塊鏈談到數位轉型、產品行銷、業務流程等主題By Ming Yuan Tsai