SIS Enters The Basketball Business

On this special edition episode, Mark Simon (@MarkASimonSays) is joined by Sports Info Solutions Director of Basketball, Jake Loos (@Jake_Loos). SIS recently announced that it would be entering the basketball business. Jake, the former director of basketball analytics and technology for the Phoenix Suns will head up our operation. Jake talks about his background, which includes an MBA from MIT and what he loves about basketball and statistics (1:12). He then details the challenges of basketball analytics and trying to explain it to non-analytically inclined fans (7:26). He also explains what SIS will be doing with basketball data and the challenges of trying to do the kind of player evaluation he wants to do (11:18). He also talks about why Joe Ingles of the Jazz is one of his favorite players (20:24), why Stephen Curry and Dwyane Wade’s stats are his favorite (22:24), and gives advice both on how to watch the game smarter (25:48) and how to pursue a career in basketball analytics (26:48). Back to our usual programming later this week. Thanks for tuning in!