Ep 85 Social Capital

It’s tempting to pull back from your marketing campaign during an adverse year like 2020 has been. Don’t be discouraged! In this Dental Wealth podcast, Tower Leadership’s CEO, Eric J. Morin and Marketing Director, Matthew Maffei sit down for a conversation about overcoming the struggles of marketing and using social capital to optimize your practice’s social presence. By going to the patients who already know, like and trust you, you’re able to create effective marketing campaigns for referrals and grow your practice!