In the final part of our mini-series on ads, our very own Mark Dawson drills down into the Amazon ads platform, explaining how it can help form a key part of your marketing mix.

SPS-177: What's Working Right Now: Amazon Ads - with Mark Dawson

Mark Dawson is a best selling self-published author on multiple platforms including Amazon and Kobo. He is the author of the John Milton thriller series and its spin-off Beatrix Rose. In addition, he’s written several ‘Soho Noir' novels. Mark’s breakthrough came when he developed a marketing strategy for promoting and selling his books. His swift success enabled him to quit his 9 to 5 job and he has generated gross revenues of more than a million dollars in less than five years. 

Mark has become a leading voice in the self publishing industry and he advocates and teaches a strategy based around offering books for free, mailing list development and social media advertising. In 2015, he published the first version of what is now his acclaimed online course ‘Advertising for Authors’. He has also developed a course for writers at the start of their careers – Self Publishing 101.

James Blatch co-hosts the podcast and he represents the first time, wannabe author. James is a former BBC News journalist who is currently writing his first novel.

Between them James and Mark explore the world of self publishing with a focus on actionable tips for new and experienced indie authors.

Business

Investing

Careers

Management & Marketing

Business News

Shopping

Entrepreneurship

Join James and Victoria Gerken from Podium Audio as they discuss how audio is exploding the world of publishing and providing authors with another income stream

SPS-422: The Audio Explosion with James Blatch and Victoria Gerken from Podium Audio.

Join James Blatch and Chris Banks as James reveals the speakers and sponsors attending the Self Publishing Show Live in London 2024 and Chris talks about what's new at ProWritingAid and AI, but making sure you add the human touch.

SPS-421: Who’s coming to SPS LIVE 2024? With James Blatch and Chris Banks from Prowritingaid

Join James Blatch as he takes on a hot topic of the moment, AI, and how it impacts authors and creators. Should you be afraid or accepting of this new wave of technology? 

SPS-420: AI: Fear, Loathing and Acceptance

Tune into this week’s episode of the Self Publishing Show to hear more from Michael, including whether selling direct would be preferrable to selling on Amazon, why he chooses to publish his audiobooks exclusively on ACX, and why consistency in magic and worldbuilding rules is key for any kind of Fantasy story.

SPS-419: Targeting Trad Readers (with Michael R. Miller)

Marc Reklau went from struggling writer to earning seven-figures, all by applying the same self-help advice he writes about in his books.

SPS-177: What's Working Right Now: Amazon Ads - with Mark Dawson

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