Low effective attendance (too many substitutes at a BNI meeting) results in many fewer referrals. If you have to miss a meeting, make sure your substitute is prepared with your referrals and TYCB as well as your weekly presentation.

Episode 579: Sub Abuse, or Is My Chapter Smaller Than It Looks?

Referral marketing tips from Dr. Ivan Misner, Founder and Chief Visionary Officer of BNI

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Whether we know people for a reason, a season, or a lifetime, it's important to recognize our relationships in BNI.

Episode 856: A reason, a Season, a Lifetime

Michael Ann Dillinger explains how to use your customer appreciation program to refer your customers to members of your BNI chapter.

Episode 855: Referrals Through Customer Appreciation

The World’s Best Known Marketing Secret was first published in 1994. Ivan Misner and Mike Macedonio tell us why the book is still relevant.

Episode 854: The World’s Best-Known Marketing Secret

Together, they discuss ways BNI members can become super-connectors and ways that BNI can recognize members for those efforts.

Episode 853: Six Degrees of Separation

Networking will never work if you’re here for yourself. You need to take off your bib, put on your apron, and learn to serve other people.

Episode 579: Sub Abuse, or Is My Chapter Smaller Than It Looks?

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