TAS 625: Ask Scott #195 – How Do I Launch a Giveaway with Variations?

What strategies have been working for your ecommerce business? Have you tried anything different in the new year? Do you have questions that you’d like to send Scott’s way? You’ve come to the right place! It is time for another session of Ask Scott here on The Amazing Seller. On this episode, you’ll hear from Scott as he goes over why you should check out the Brand Accelerator Live event in September, his thought of the week, an answer to a question from a TAS follower like you, and much more. Don’t miss a minute of this informative episode!

If you think it, you can do it.

What is holding you back? Seriously! Take a moment and consider what thoughts or ideas that you’ve internalized over the years that might be holding you back from success. Everyone has some sort of limiting belief in their life, some have massive hangups that keep them from taking action, and some have smaller ones. Have you dealt with yours yet? Don’t put this on the back burner, this could be the one thing that is holding your ecommerce business back. To hear more about this important topic, make sure to listen to this episode of The Amazing Seller!

Build an email list, what are you waiting for?

Is it a good idea to feature your product in a giveaway group? If you’ve been around the TAS community for very long, you know that Scott is encouraging sellers to move away from this strategy. Rather, he’d like to see more sellers invest in assets like an email list. If you want your ecommerce business to go the distance, you need tools like an email list that allows you to connect directly with your target market. So what are you waiting for? You don’t need to have a list with 15,000 email addresses tomorrow, but you’ve got to start somewhere. Listen to this episode of The Amazing Sellers as Scott expands on this vital topic!

Why you should connect with an influencer.

One of the most popular methods of growing an ecommerce brand is by connecting social media personalities and influencers who have taken the time to build a unique following. If you want to expand your brand’s reach, why not consider partnering with an influencer in your niche market? Scott has dabbled with this approach, and he’s had some great experiences. Find out how your brand can benefit from tapping into the audience of social media personalities by listening to this valuable episode of The Amazing Seller!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

[0:03] Scott’s introduction to this episode of the podcast!

[3:00] Scott shares his thought of the week; if you think it, you can do it.

[6:45] Question: How do I launch a giveaway with variations?

[11:45] Why you should build an email list or connect with an influencer.

[17:00] Closing thoughts from Scott.

TRANSCRIPT TAS 625

TAS 625: Ask Scott #195 - How Do I Launch A Giveaway with Variations?

[INTRODUCTION]

[00:00:02] Scott: Well, hey, hey, what’s up, everyone? Welcome back to another episode of The Amazing Seller Podcast. This is Episode #625 and Session #195 of Ask Scott. This is where I answer your questions here on the podcast and we’re going to...

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...do it again here today. And depending on what day it is for you, it's Friday here today on the podcast, and this is where we sit around and we talk a little shop. We talk about, well, we also give some weekly thoughts and I’ve got a couple here this week that I want to share with you but it's where you get to ask questions and I get to give you my opinions, my advice, whatever you want to call it, but it’s kind of like we’re at that coffee shop and we’re just having that nice warm cup of coffee which you guys all know that I love. So,