TAS 628: Ask Scott #196 – What Should I Say In My Email To Sell My Product?

What is the current status of your ecommerce business? Are you out there kicking butt and taking names or are you staling and searching for that one insight that will move the needle? If you find yourself in either camp or somewhere in between, you’ve come to the right place! It is time for another session of Ask Scott here on The Amazing Seller. On this episode, you’ll hear from Scott as he shares his thought of the week, his answer to a question from a TAS follower like you, and much more. Don’t miss a minute of this engaging episode!

The power of questions.

Have you ever had an amazing conversation with someone who just kept asking really good questions to try and get to know you on a deeper level? The ability to ask the right questions is an important and powerful tool you need to have in your toolbox. This ability will help you as you navigate the challenges of starting your business and as you try to problem solve issues as they arise. Listen to this episode of The Amazing Seller as Scott explains why questions are so powerful; you don’t want to miss it!

Yes, Amazon is the best place to launch your brand.

Many ecommerce sellers find themselves wondering why they should use Amazon to launch their products. That’s a great question to ask! A day may come when Amazon is not the best place to launch a product, but that is not the case right now. Still, Amazon is a good place to launch a product because they are a trusted brand in the public’s eye. When you direct people to buy directly from your website, you are asking them to trust you, and they won’t do that if you haven’t earned their trust. Let Amazon help you build your business as it gets off of the ground; you won’t regret it. To hear more about this important topic, make sure to listen to this episode of The Amazing Seller!

Sell your product without sounding like a salesperson.

Let’s face it; no one enjoys getting the hard sell from a salesperson. The salesperson probably doesn’t like giving their hard sell either! What should sellers like you do to sell your product without sounding like a salesperson? Thankfully, Scott has created a helpful email template that you can use to cut through all the BS and get to the heart of your message. Scott’s approach emphasizes the value of connecting with your audience as you would with someone you know personally. Don’t feel like you have to reinvent the wheel! Use Scott’s sample email as a starting point and then make it your own! For more helpful tips and insights like this one, make sure to listen to this episode of The Amazing Seller!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

[0:03] Scott’s introduction to this episode of the podcast!

[3:45] Why you should register for Brand Accelerator Live.

[5:45] Scott’s thought of the week.

[9:00] Question: What should I say in my email to sell my product?

[11:45] Start off selling on Amazon because it is the platform people trust.

[14:30] Scott shares a sample email that he’d send to someone on his email list.

[20:00] Closing thoughts from Scott.

TRANSCRIPT TAS 628

TAS 628: Ask Scott #196 - What Should I Say In My Email To Sell My Product?

[INTRODUCTION]

[00:00:02] Scott: Well, hey, hey, what’s up, everyone? Welcome back to another episode of The Amazing Seller Podcast. This is Episode #628 and Session #196 of Ask Scott. This is where I answer...

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...your questions here on the podcast and I’m going to do it again here today and you guys know, this is kind of like sitting around having that cup of coffee together and actually right now I am having a cup of coffee and if you want to join me, that would be great. So,