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The $1,000 Click: What the Most Expensive Search Term in America Means for Your Business


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Discover the eye-opening reality behind the most expensive paid search term in the U.S.—and why this insight matters for every business, no matter your industry. In this high-impact episode, the 4B Marketing leadership team breaks down what’s really at stake in today’s digital ad landscape, revealing the hidden costs of inaction and the strategic advantages of smart search investments.

What You’ll Learn:

  • The exact search term costing over $1,000 per click

  • Why this matters even if you’re in a completely different industry

  • The unseen cost of not showing up where your customers are searching

  • Key strategic insights from seasoned digital marketing experts

    Featured Experts:Aaron Rosenbluth – Director of ContentMatt Gillespie – VP of CreativeTyler Jacobson – Director of Marketing

    If your business isn’t investing in visibility where buying decisions are made, you’re leaving the door wide open for competitors. This episode goes beyond expensive keywords—it’s a wake-up call about the real cost of being invisible in search.

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    Send This To Your CEOBy Sam Grise