The Amazing Seller

By Scott Voelker: Amazon FBA Seller and Marketing Strategist

SHOW DESCRIPTION

Practical tips and techniques for building a successful Amazon FBA and eCommerce business.


4.9

818 ratings


EPISODES LIST

TAS 607: Ask Scott #189 – How to Launch Products Using PPC ONLY!

It’s that time of the week again, another session of Ask Scott here on The Amazing Seller! This is the place to get that extra push, so ecommerce sellers like you can go out there and build the business of your dreams! On this episode, you’ll hear from Scott and Chris as they explain how sellers can list a product on Amazon successfully without an email list. While they don’t recommend this as the best strategy, it’s helpful info for those of you who are ready to jump in. Don’t miss a minute of this informative episode from Scott and Chris! Make sure to catch the TAS Breakthrough U deal! What have you done lately to invest in your growth as a business leader? Have you been reading books on running a small business? Have you been investing in your personal growth and mindset? If you want to have an advantage over your competition, you’ve got to take the time to invest in your personal growth. One great way to do this is by taking advantage of the TAS Breakthrough U training deal. This special package of courses and resources is only available at a discounted rate until December 20th. What are you waiting for? Check out the link to this exclusive offer located in the resources section at the end of this post. Launching with PPC only. Can you launch a product on Amazon only using PPC? Yes, you can! Remember, if you are taking this route, you’ve got to have your margins dialed in. Don’t think you can jump in with razor thin margins and make a successful run. At the end of the day, Scott and Chris are not huge fans of this PPC only option. They’d rather see sellers like you diversify your methods in the event that one method fails, you have a backup plan in place. To hear the guys explain how you can make a PPC only campaign work, make sure to listen to this helpful episode of The Amazing Seller! Be patient, these things take time. Let’s face it; we live in a fast-paced society where everyone is trained to get what they want when they want it, which is usually right away. Is it fair to bring those same expectations to your ecommmerce business? According to Scott and Chris, the answer is no! As an ecommerce business owner, you’ve got to fight that impulse to move on from something when you don’t see immediate results. You are going to need a good helping of patience if you have any hope to see the strategy for your brand play out successfully. Learn more about this vital topic from Scott and Chris by listening to this episode of The Amazing Seller; you don’t want to miss it! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:35] Scott’s introduction to this episode of the podcast! [2:15] Why you need to check out the TAS Breakthrough U offer. [4:30] Can you launch a product on Amazon using PPC only? [7:45] Tips for successfully launching a product with just PPC. [13:15] How to set up your PPC campaign budget. [16:00] Using the right keywords. [21:30] Give your campaign time to succeed! TRANSCRIPT TAS 607 TAS 607: Ask Scott #189 - How to Launch Products Using PPC ONLY! [INTRODUCTION] [00:00:03] Scott: Well hey, hey what’s up everyone! Welcome back to another episode of The Amazing Seller Podcast. This episode is 607 and session number 189 of Ask Scott. This is where I answer your questions here on the podcast and I do it every single week. I'm going to do it again here today. I've actually invited... LINKS MENTIONED IN THIS EPISODE www.theamazingsellertv.com www.theamazingseller.com/training www.theamazingseller.com/ask www.theamazingseller.com/js NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Twe...

12.14.2018

TAS 606: How Side Hustle Turned into Passive Income and Potential BIG Private Label BRAND!

What if you decided to take action on that business idea that has been circling in your head? Would it even pan out? On this episode of The Amazing Seller, you’ll hear from Scott as he welcomes his guest, Jesse Wilson. In his conversation with Scott, Jesse opens up about his successful YouTube channel, how the channel went from idea to reality, what steps he has taken to monetize the channel, plans he has for the future, and much more. Scott also shares some helpful tips for Jesse to get even more potential out of this thriving channel. Have pen and paper ready; you don't’ want to miss a minute of this engaging episode! Just start! There are a ton of reasons why you shouldn’t step out and start an ecommerce business. You could fall flat on your face, or you could end up looking like a fool. Will you let that stop you? The only difference between you and a successful business leader like Jesse Wilson is a moment of action! Jesse stepped out of what was safe and comfortable and he risked a lot by starting his YouTube channel. That could be you! Dig deep and summon the courage to take a leap and accomplish your goals. You’ve got tools and insights from the TAS community right here at your fingertips, what are you waiting for? The power of setting goals. What goals do you hope to accomplish both personally and professionally by this time next year? Will you find yourself in the same situation you are in today or will things have changed for the better? If you have any hope for change, you’ve got to start setting goals and knocking them out! Take a look at some of the most successful business leaders, and you’ll find people who set goals and accomplish them. You don’t have to start big, you make a little list of three goals, knock those out and then make a new list. Learn how Jesse Wilson reached his goals by listening to this powerful episode of The Amazing Seller, you don’t want to miss it! Creating partnerships. A great way to build momentum with your ecommerce business is to create a partnership with other brands and social media influencers. Take a look at some of the high performing channels on YouTube; chances are they promote a product or service. You can put your business in the best position for success by creating a partnership. Jesse Wilson saw the benefit of cross-promotion and brand partnership with his YouTube channel and encourages sellers like you to do the same. Learn more from Jesse’s perspective by listening to this informative episode of The Amazing Seller! Don’t be afraid to learn along the way! Let’s face it; there is something in your business that you are afraid to try. You don’t know how the whole thing will work out and scares you. Are you going to let that fear hold you back? Why should you? You don’t have to have all the answers or the perfect plan that will succeed without any problems; you can learn as you go. Get out there and make it happen, entrepreneurship is not for the timid. Learn what you can from the stories of gutsy leaders like Scott and Jesse and then go out there and write your own! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:35] Scott’s introduction to this episode of the podcast! [5:45] Scott welcomes his guest, Jesse Wilson. [9:30] Jesse talks about why he started his YouTube channel. [14:30] What are Jesse’s goals for his channel? [18:00] What is Patreon? Why did Jesse start using it? [22:30] Scott and Jesse talk about competition on YouTube. [25:20] Ways that Jesse can improve his channel and up his game. [33:20] Jesse talks about getting subscribers for his channel. [39:30] Creating new methods for monetizing the channel. [43:00] Scott recaps how Jesse went from idea to implementation. [46:45] Can people really go out there and just start creating content?

12.12.2018

TAS 605: How To Create ATOMIC Success Habits in Business and LIFE with James Clear

Do you ever find yourself struggling to move forward in your business goals? Have you had that feeling of taking two steps forward and one step back every time you gain even a little momentum? What is the solution? How do you break out of the cycle and streamline your efforts? On this episode of The Amazing Seller, you’ll hear from Scott as he welcomes his guest, James Clear. In his conversation with Scott, James opens up about his experience learning from the habits of successful business leaders, what it takes to overcome barriers in your way, and much more. Don’t miss a minute of this powerful episode! Atomic Habits. What would lead someone to write a book about habits? James Clear, one of the world’s leading experts on habit formation. He is known for his ability to distill complex topics into simple behaviors that can be easily applied to daily life and work. His work has appeared in the New York Times, Entrepreneur, Time, and on CBS This Morning. His website receives millions of visitors each month, and hundreds of thousands subscribe to his popular email newsletter. He is a regular speaker at Fortune 500 companies, and his work is used by teams in the NFL, NBA, and MLB. Make sure to check out the link to his book, “Atomic Habits” located in the resources section at the end of this post! Relative success is hard work. How do people become successful? Does it all come down to luck or can you muster up enough hard work to be successful? According to James Clear, luck can and does play a factor in the success of many individuals. Ultimately, we can’t all sit around waiting for luck to strike! James says that “Absolute success is luck, relative success is hard work.” This statement means that all things being equal, your success is determined not by luck but by hard work. That’s great news! You have control of your desiney. What are you going to do with it? Learn more from James about this critical topic by listening to this episode of The Amazing Seller! What it takes to break through barriers. Every business leader has faced a barrier or roadblock at some point on their journey to success. What is your plan for overcoming the challenges that are waiting for you? Is your plan to cross that bridge when you come to it or do you have a plan in place ahead of time? James Clear says that one of the best ways to prepare for challenges and roadblock is to stay flexible. If you have a fixed plan in place that can’t handle any adaptation or changes, you’ve set yourself up for failure. Don’t let that happen to you! Give yourself permission to change and learn along the way. Make sure to listen to this episode of The Amazing Seller as James and Scott expand on this valuable subject! Lessons learned from the habits of successful people. What are some helpful takeaways and lessons you can learn from the habits of successful people? Which ones will you take and adapt as your own so you can move your business forward? On this episode of The Amazing Seller, James Clear provides several helpful lessons he has learned from observing the habits of successful business leaders. Make sure you get enough sleep each night. Exercise consistently, even if it's taking a walk every day. Keep a healthy diet. Take a break from your phone, try keeping it in another room for a few hours. Log out of your social media accounts to block out the noise. Never miss twice - if you mess up on a new habit, don’t let it keep you down! Try again! These are just a few, brief glimpses into the wonderful insights and lessons that James has collected through his research. Listen to this episode as James and Scott dive deeper into the role habits play and much more! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast!

12.10.2018

TAS 604: Ask Scott #188 – What If My PPC Keywords Are Not Converting to Sales?

You made it to the end of the week, congratulations! Now it’s time for another great session of Ask Scott here on The Amazing Seller. Dive right into your weekend energized and ready to tackle your goals and put your ecommerce business in the right position for success. On this episode, you’ll hear from Scott as he shares his thought of the week, gives an update on TAS resources, provides an answer to a question from a TAS follower like you, and much more. Don’t miss a minute of this engaging episode! Have you signed up for TAS Breakthrough U? As the holidays approach and you position your brand to take advantage of this great shopping season, why not consider investing in your business? One of the best ways to get your business headed in the right direction from the start is to get reliable and time-tested tools that you can use. Scott has prepared a great package full of training, classes, groups, and much more. Learn more about TAS Breakthrough U by checking out the link in the resources section at the end of this post. Hurry, this deal ends December 20th! Don’t be so quick to give up! Let’s face it, too often people are more than ready to give up on something that doesn’t respond the way they think it should. Do you find yourself getting frustrated when little things like your internet connection taking too long? Our society has conditioned us to give up and throw in the towel the moment things get delayed. Don’t fall for that mindset! If you have any hope for your ecommerce business to get off of the ground and running, you’ve got to have a deep well of patience. Buckle up, it’s going to be a bumpy journey, but it will be worth it. To hear Scott expand on this valuable insight and much more, make sure to listen to this episode of The Amazing Seller! Is your product listing optimized? One of the most important things that you have to do from the start is to optimize your product listing for keywords. This includes your title and your bullet points. If you are selling a garlic press, you need to make sure you have that keyword phrase in the title of your product listing. On this episode of The Amazing Seller, you’ll hear from Scott as he explains the importance of optimizing your product listing for keywords and how that effort will help you as you seek to rank for keywords on Amazon. If you want to make sure your product is in the best position to succeed, you don’t want to miss this critical episode! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:35] Scott’s introduction to this episode of the podcast! [1:15] Make sure to check out the TAS Breakthrough U resource. [2:40] Scott’s thought of the week. [6:00] Question: Why aren’t my PPC Keywords converting to sales? [10:45] Closing thoughts from Scott. TRANSCRIPT TAS 604 TAS 604: Ask Scott #188 - What If My PPC Keywords Are Not Converting to Sales? [INTRODUCTION] [00:00:02] Scott: Well, hey, hey, what’s up, everyone? Welcome back to another episode of The Amazing Seller Podcast. This is Episode #604 and Session #188 of Ask Scott. This is where I... LINKS MENTIONED IN THIS EPISODE www.theamazingseller.com/ask www.theamazingsellertv.com www.theamazingseller.com/training NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

12.07.2018

TAS 603: How To Build Your External Traffic and Add More Revenue to Your Business

How do you build an ecommerce business that will generate the revenue you need to fulfil your goals? What if there was a clear and easy to follow system you could implement as you build the foundations of your business? On this episode of The Amazing Seller, you’ll hear from Scott as explains how the new TAS Breakthrough U offer works, why you need to build an email list for your ecommerce brand, how to connect with your audience, what it takes to create engaging content, and much more! Don’t miss a minute of his detailed and helpful episode featuring Scott’s experienced perspective! Why you need an email list for your brand. If you’ve been around the TAS community for very long, you know that Scott is serious about getting sellers like you to utilize an email list. Why is Scott so convinced that an email list is vital to building an ecommerce brand? Simply put, it’s the best way to keep in contact with your audience and drive traffic to your product listing. What are you waiting for? What is preventing you from starting your email list today? To hear more about his critical tool for building your ecommerce brand, make sure to listen to this episode of The Amazing Seller! Make sure your brand has a social media presence. Let’s face it, an email list alone won’t get your brand the traction it needs to compete in the ecommerce marketplace. You’ve got to think outside of the box and use additional channels to draw in your ideal audience and keep them engaged as you build up your brand. According to Scott, creating a Facebook page and a Facebook group is a great way to build depth for your brand cost-effectively. Scott isn’t just spitballing with this Facebook angle, he’s done it with his ecommerce brand, and he’s seen it work. Learn more from Scott’s valuable insights by listening to this episode of The Amazing Seller! Deliver value to your audience. Have ever signed up for a newsletter or an email list only to find that the content is worthless? If you’ve had that experience, why would you want to put someone else through it? Make your brand stand out from all the noise that your followers get in their inboxes and newsfeeds by delivering value! If you’ve done your research, you know your audience’s interests and concerns. Get out there and deliver the goods! For more ideas on where to start with content creation, make sure to listen to this episode of The Amazing Seller! Optimize your content for search purposes. No matter how good your content is, it will all be worthless if you don’t make it easy for people to find you! There are little things you can do to get your brand in a position for success by optimizing your content for search purposes. From grabbing attention with an accurate and appealing title to including images and videos, there are a lot of simple ways to show search engines like Google that you are worth that higher search rank. Make sure to listen to this episode of The Amazing Seller as Scott reveals his tips for search optimization and much more! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [1:30] How you can access an exclusive TAS Breakthrough U offer. [4:00] Why it’s so important to build an email list. [7:45] Your brand needs to be on Facebook! [9:00] Don’t build a list just to launch a product, there is so much more you can do. [10:30] What should you offer people to signup for your email list? [12:00] How to create content for your audience. [21:15] Scott recaps a helpful checklist to build external traffic for your brand. [23:00] How to optimize for the best search engine results. [32:30] Closing thoughts from Scott. TRANSCRIPT TAS 603 TAS 603: How To Build Your External Traffic and Add More Revenue to You...

12.05.2018

TAS 602: Starting a NEW Business from Scratch TODAY (Round Table with 4 Successful Sellers)

What would successful business leaders do if they had to start all over again with just $5,000 to build a business and get a quick return on their investment? This is the question that Scott posed to his group of friends, Steve Chou, Mike Jackness, and Greg Mercer. On this episode of The Amazing Seller, you’ll hear the guys give each of their answers, why they are convinced that building an audience is such a great way to grow a business, and much more. Don’t miss a minute of this fascinating and valuable episode! Unite your passion with your work!   Let’s face it; there are too many people out there working jobs that they hate. If you had the opportunity, wouldn’t you like to combine what you love to do with your career? When it comes to building an ecommerce brand, you get the freedom to do just that! If you enjoy cooking, niche down and build a brand around an aspect of cooking if you are more of an outdoors type of person, niche down and build something around that. Don’t fall for the line that you just have to suck it up and be miserable at work for the rest of your life, write your own story! Hear more from Scott and the guys as they expand on topic! The value of building an audience. If you had to launch a new product tomorrow, wouldn’t it be helpful to have an engaged audience that you could use to drive sales? Of course, it would be useful! So why aren’t more sellers taking this approach? The truth is, building an audience is a slow process that takes careful planning and patience. Most people aren’t willing to put in the time needed to build something of that scale. That’s good news! It means there aren’t a tone of people taking this practical approach. To hear more about how to build an audience, make sure to listen to this episode of The Amazing Seller, you don’t want to miss it! There are no shortcuts, you need to put in the work. When you ask highly successful business leaders how they’d build a business from the ground up, some people might expect to hear a quick and easy path to success. The truth is, there is no easy get rich quick scheme. If you want to build a business that lasts, you’ve got to be willing to put in hard work over a long period. Don’t let the ads and gimmicks fool you! Do your research and invest in tools and programs that will give you the skills you need for sustained success. Hear more from Scott and his friends as they discuss this important topic on this episode of The Amazing Seller. Don’t miss the great TAS Breakthrough U opportunity! One of the best ways to get your business headed in the right direction from the start is to get reliable and time-tested tools that you can use. If you’ve been around the TAS community for very long, you know that Scott is passionate about helping sellers like you succeed. In that spirit, he’s created a set of tools you can use to get an edge over the competition. He has rolled out a package full of training, classes, groups, and much more. If you’ve been looking for an excellent way to invest in your education as a business leader, this is it! Learn more about TAS Breakthrough U by checking out the link in the resources section at the end of this post. Hurry, this deal ends December 20th! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:35] Scott’s introduction to this episode of the podcast! [2:00] Why you need to check out TAS Breakthrough U. [4:00] Steve Chou, Mike Jackness and Greg Mercer join the podcast. [6:00] Mike talks about how he would start a business from scratch. [8:00] Greg jumps in with his take on building a business from scratch. [11:00] How Steve would start a business from scratch. [13:00] Scott jumps in with his answer. [18:30] There are no shortcuts, don’t expect to get rich quick! [21:00] Building an audience makes all the difference.

12.03.2018

TAS 601: Ask Scott #187 – What’s The BEST Way to Launch My Product on Amazon TODAY?

How are you progressing through the fourth quarter? Were your Black Friday and Cyber Monday efforts a hit? If you need a little boost of encouragement and motivation as the weekend approaches, you’ve come to the right place! It’s time for another session of Ask Scott here on The Amazing Seller. On this episode, you’ll hear from Scott as he shares how sellers like you can benefit from TAS Breakthrough U, his thought of the week, an answer to a question from a TAS follower like you, and much more. You don’t want to miss a minute of this engaging episode! Make sure to check out Breakthrough U! What tools have you used recently to make sure your brand is in the best position to succeed? Time is running out on a fantastic collection of tools and resources that sellers like you can use to take your game to the next level. Scott has rolled out a package full of training, classes, groups, and much more. If you’ve been looking for an excellent way to invest in your education as a business leader, this is it! Learn more about TAS Breakthrough U by checking out the link in the resources section at the end of this post. Hurry, this deal ends December 20th! Your brand needs to diversify. Do you find yourself worrying about every little change and update from Amazon? Why are you putting yourself through all that stress? The best solution isn’t to walk away from Amazon completely; rather, you should diversify your brand! You need to learn how to create alternative methods that you can use if your business needs to make a pivot. The truth is, you either need to adapt to the changing marketplace or your business will die. Go deeper with this important topic and find out how to future-proof your ecommerce business by listening to this helpful episode of The Amazing Seller! A launch strategy that works.  If you’ve been around the TAS community for very long, you know that Scott is passionate about getting sellers like you to build an email list and using that to launch a product. What do you do if you want to launch a product, but you don’t have that email list built yet? According to Scott, one of the best strategies is to reach out to social media influencers and leverage their audience to spike traffic and sales of your newly launched product. While this isn’t the ideal launch strategy, it can work if you play your cards right. To hear more about how to do just that, make sure to listen to this valuable episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [2:10] Why you need to check out TAS Breakthrough U. [5:50] Scott’s thought of the week. [9:30] Question: What is the best launch strategy for getting by brand started? [16:45] Closing thoughts from Scott. TRANSCRIPT TAS 601 TAS 601: Ask Scott #187 - What's The BEST Way to Launch My Product on Amazon TODAY? [INTRODUCTION] [00:00:03] Scott: Well hey, hey what’s up everyone! Welcome back to another episode of The Amazing Seller Podcast. This is episode number 601 and session number 187 of Ask Scott. This is where I... LINKS MENTIONED IN THIS EPISODE www.theamazingseller.com/ask www.theamazingsellertv.com www.theamazingseller.com/training NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

11.30.2018

TAS 600: The Simple 4 Step Process to Building a Million Dollar Brand!

How would you celebrate a milestone like reaching 600 podcast episodes? While Scott is proud of this fantastic achievement, he’s focused now, more than ever on delivering helpful lessons and insights to TAS followers like you. On this episode of The Amazing Seller, you’ll hear from Scott as he reveals his four-step process to build a million dollar brand, why you should use a touch list, the long-lasting impact of building a brand, and so much more. Don’t miss a minute of this engaging and informative episode! Find your market.  Do you know who your market is? Remember that you are selling to people, not some faceless and nameless blob. How have you built your strategy around reaching your target audience and connecting with them? If you want to create a brand that will go the distance, you’ve got to find out who your audience is before you pick a product! One good starting place is to utilize the touch list method that Scott has championed. You can find that tool in the resources section at the end of this post. Dive more in-depth with this critical step by listening to this great episode of The Amazing Seller! Grab attention for your brand. What will grab your target audience’s attention? Will they be drawn in with an Ipad giveaway? Or are they more likely to gravitate toward a free audiobook on the topic you are building your brand around? Tons of ecommerce sellers worry about how to find the right content that will appeal to their target audience, but you don’t have to! On this episode of The Amazing Seller, Scott reveals how sellers like you can use simple methods to find relevant content and get it in front of your customers. Learn how to create relevant content by listening to this helpful episode! Build a relationship with your followers. Do you have an idea of which market you want to target? Do you have a sense of which product that market would be interested in? Great! If you genuinely want to build a brand that goes beyond just providing a product, you’ll need to share your story. Get out there and get real with people! Talk to them about your successes and challenges, let them see your personality so they will connect with your brand. You’ve seen this work with Scott; he does a great job of allowing the TAS community get to know who he is and what he is all about. Go deeper with this important aspect of brand building by listening to this valuable episode! Monetize your brand. What does it take to monetize the brand that you’ve built so you can start reaping the benefits from all of your hard work? Do you need a killer product or is there a way you can monetize your brand using an array of methods? On this episode of The Amazing Seller, you’ll hear from Scott as he reveals his checklist for monetizing an ecommerce brand. Get three to five products listed on Amazon in the first twelve to eighteen months. Feature advertisements on your brand’s blog or website. Engage your email list! Create an ebook about your niche market. To hear Scott expand on each of these essential aspects of monetizing your brand, make sure to listen to this episode, you don’t want to miss it! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [1:30] Scott’s thank you to TAS followers. [7:00] Step #1: Find your market. [9:50] Make sure you use a touch list! [14:30] Step #2: Get attention for your brand. [19:30] Step #3: Create a relationship. [25:45] Step #4: Monetization. [31:30] Don’t forget to expand your brand with new products and ebooks. [33:00] Scott recaps all four steps. [34:30] Brand building is the future of ecommerce success. [36:00] Closing thoughts from Scott. TRANSCRIPT TAS 600

11.28.2018

TAS 599: Lessons and Takeaways from 32 Bootstrapped Businesses (Round Table Discussion)

It’s not often that you get the chance to learn from a room full of talented and thoughtful ecommerce leaders. This is your opportunity! On this episode of The Amazing Seller, you’ll hear from Scott as he welcomes his friends, Greg Mercer, Steve Chou, and Michael Jackness to the podcast. In their conversation, the guys talk about their experience with the 5 Minute Pitch project, why they love helping ecommerce sellers, the value of launching your brand on Amazon, and much more. You don’t want to miss a minute of this fun and exciting episode! Yes, there is still a chance for success. Time and time again, Scott gets asked if there is any room for success in the ecommerce sector. While the challenges and hurdles constantly evolve, Scott and other ecommerce leaders remained convinced that if you put in the time and effort, you’ll see a good ROI. Don’t buy the negative hype! Make your plan to build a brand and carve out a niche. If you want more details about how you can get your business started, make sure to listen to this helpful episode of The Amazing Seller! Why you should launch your brand on Amazon. As prospective ecommerce sellers get ready to start their own small business, they often wonder if Amazon is the best channel to pour their time and energy into or if they should build their brand's website first. On this episode of The Amazing Seller, Scott and his guests explain why starting on Amazon is the best way to get things off the ground. One of the huge reasons to begin with Amazon is because it is so much easier than creating and drawing traffic to your website. You can also gage the marketplace on Amazon more effectively to validate which products you should start selling. Make sure to listen to this episode as the guys expand on this critical topic and much more! Make sure you execute on your great idea! Too often you hear the line that the right idea will lead to instant success. That couldn’t be further from the truth! Tons of businesses fail each day not because their idea wasn’t good but because their execution was lacking. If you want your business to stand the test of time, you’ve got to be focused on the right principles. Right out of the gate, it’s a good idea to have your plan laid out so you can track your progress and stay on task. Learn from Scott’s expert perspective and why it’s helpful to focus on follow through by listening to this engaging episode of The Amazing Seller! It is not about the money. Have you ever had that moment when you finally realized what you want to commit the rest of your life to accomplish? How did that moment feel for you? Are you working toward that goal right now? On this episode of The Amazing Seller, you’ll hear from Scott and his friends as they explain why they love helping ecommerce leaders like you. For these guys, it’s not all about the money and the fame; they enjoy showing others what it takes to build a business they can rely on for the future. To hear more about their passion for helping others, make sure to listen to this intriguing episode! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:35] Scott’s introduction to this episode of the podcast! [3:20] Greg Mercer, Steve Chou, and Michael Jackness join the podcast. [5:00] Is it still possible to bootstrap a business successfully? [12:00] Why are entrepreneurs so confident? [17:30] An idea is worthless without execution. [19:15] Why it’s helpful to start your brand on Amazon. [26:00] Is it better to double down or diversify your brand? [33:00] Making an impact in the lives of others. [40:45] The guys share their takeaways from participating in the 5 Minute Pitch. [47:20] Closing thoughts from Scott. LINKS MENTIONED IN THIS EPISODE 5 Minute Pitch

11.26.2018

TAS 598: SPECIAL 4th Quarter KICK OFF Episode (How to GET MORE SALES)

Wouldn’t it be great to have some key insights and strategies that you could use to get your ecommerce brand an advantage over the competition during the fourth quarter? Look no further! On this episode of The Amazing Seller, you’ll hear from Scott as he reveals his top advice for getting more sales and taking advantage of the fourth quarter atmosphere. Don’t leave it all up to guesswork, take in Scott’s seasoned advice and get your business in the best position for long-term success. Make sure to have pen and paper ready for this informative episode! Is it too late to launch your product? Time and time again, Scott get this question from ecommerce leaders, “Is it too late to launch a product in the middle of the fourth quarter?” That answer is, no! If you decide on waiting to launch your product under the perfect conditions, you’ll never get your brand off the ground. While you might not ever launch in ideal conditions, there are steps you can take along the way to set your brand up for success. To hear more about getting the most sales possible, make sure to listen to this helpful episode of The Amazing Seller! Don’t let your email list go cold! It may sound like a funny thing to ask but, is your email list hot or is it cold? What that question is getting to is, are you keeping your email list engaged with your ecommerce brand or are you letting that list go cold with non-engagement? If you’ve taken the time to build your email list, make sure they stay engaged and active as an asset for your business! Learn more about keeping your email list engaged from the expert himself by listening to this powerful episode of The Amazing Seller! Let your personality shine. Whether you know it or not, you have a story to tell! Be honest; you aren’t starting your own business up and out of the blue. Dig deep, find, refine, and tell your story. Telling your story is one of the best ways to connect with your target audience and build a brand that people can relate to. On this episode of The Amazing Seller, Scott shares how sellers like you can craft and shape your personal and brand narrative in a compelling way. You don’t have to lie or make up a story to sound interesting, trust that people will connect with your story if you work on telling effectively. Listen to this episode to hear how Scott has done it; you don't’ want to miss it! Don’t put all of your eggs in one basket! If you’ve been around the TAS community for very long, you know that Scott often preaches about making sure that your brand is not dependent on any one channel for success. The old saying holds, don’t put all of your eggs in one basket! Scott has seen too many businesses go under because they failed to seek out additional channels that would have allowed them to put their brand in a position for long-term success. You can do this; you can start right now by brainstorming different channels to expand your brand too. To hear more about this vital topic, make sure to listen to this episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:35] Scott’s introduction to this episode of the podcast! [3:00] Make sure you take advantage of the TAS resources. [4:45] Should you launch a product in 4th quarter or wait? Build list now or wait? [8:40] Scott goes over helpful ways you can use to get more sales in the 4th quarter. [12:10] Plan out your promotions. Don’t let your email list go cold! [16:00] Let your personality shine and deliver value to your audience. [18:30] The value of connecting with influencers and social media groups. [21:30] Scott recaps his advice for getting more sales in the 4th quarter. [28:00] Don’t build an Amazon dependent business. [31:00] Closing thoughts from Scott. TRANSCRIPT TAS 598

11.23.2018

TAS 597: Why NOW is The Best Time to Build Your Email List + Steps to Follow

What are your plans to get your ecommerce brand competing at the highest level in your product category? Are you cultivating a significant brand presence on social media? Have you built an email list to engage your target audience? On this episode of The Amazing Seller, you’ll hear from Scott as he explains why you need an email list for your brand, how to use that list effectively, tips for running a giveaway contest, and much more. Make sure to have pen and paper ready; you don’t want to miss a minute of Scott’s valuable advice! Isn't email dead?  Is it worth your time and resources to invest in building an email list? Is email marketing as effective as it once was? On this episode of The Amazing Seller, you’ll hear from Scott as he shares his thoughts on email marketing. While new tools will come and go, the fact is, email marketing has been around for quite a long time and is still being used today! Business leaders like you shouldn’t just keep doing something like email marketing just because other people are doing it, you’ve got to look at the data. As it currently stands, the data shows that email marketing is still worth your time and investment. Hear Scott expand on this topic and much more by listening to this episode! Why you should consider partnering with influencers.  One of the most popular methods of growing an ecommerce brand is by connecting social media personalities and influencers who have taken the time to build a unique following. If you want to expand your brand’s reach, why not consider partnering with an influencer in your niche market? Scott has dabbled with this approach, and he’s had some great experiences. Find out how your brand can benefit from tapping into the audience of social media personalities by listening to this valuable episode of The Amazing Seller! Remember, you are connecting with people.  In the ecommerce sector, you can find yourself losing sight of the human element because much of your work is done remotely. Whether it’s dealing with contractors, suppliers, or your clients, it’s vital to remember to treat the individual like a person who is worth your kindness and respect. On this episode of The Amazing Seller, Scott opens up about the importance of connecting with people in a way that communicates you care. If you want to stand out from the competition, taking your time to be considerate, kind, patient, and helpful goes a long way in the ecommerce business community. To hear more about this subject, make sure to listen to this episode! Make sure to check out TAS Breakthrough U! Are you taking advantage of all the resources you need to succeed? If you fail to continue to educate yourself as your business get’s off of the ground, you are setting yourself up for failure! Over the years, Scott has created specialized resources like the Private Label Classroom and Product Discovery Bootcamp to equip sellers so they can take their game to the next level. Now, Scott is combining those two resources and giving the TAS community access for a great value of $99 a month. To get all the details on this valuable resource at a great price, make sure to check out the link in the resources section! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER  [0:35] Scott’s introduction to this episode of the podcast! [2:00] Is it still effective to use an email list to reach people? [7:00] How do avoid attracting people just looking for something for free? [10:00] Scott gives an example of how to target the right people for a giveaway. [18:00] Who are some influencers you can reach out to? [21:00] Give away the right prize! [23:20] How to build a giveaway landing page from scratch. [27:45] Why you should check out TAS Breakthrough U. [29:45] Closing thoughts from Scott.

11.21.2018

TAS 596: How To Rank Amazon FBA Products Fast in 4th Quarter (5 Steps)

Do you have your strategy for getting your product in front of as many people as possible locked down? Could you use some helpful tips to make sure you are going in the right direction? If so, you’ve come to the right place! On this episode of The Amazing Seller, you’ll hear from Scott as he gives an update on the 5 Minute Pitch, goes through his five-step process for ranking a product quickly, and much more. You don’t want to miss a minute of this helpful and engaging episode! 5 Minute Pitch Update. Exciting news! Scott recently finished up filming of the “5 Minute Pitch” with Greg Mercer, Steve Chou, and Michael Jackness. From the sound of it, the whole process was an excellent experience for all involved, and they are even considering creating a second season. If you haven’t heard about this exciting side project, make sure to check out the link in the resources section below. To hear more about Scott’s time in San Deigo with the guys, listen to this episode of The Amazing Seller! Find low competition products.  Before you pull the trigger and run with a product, it’s important to make sure you’ve validated it to the best of your abilities. Don’t give in to the impulse to just wing it! On this episode of The Amazing Seller, Scott explains what sellers like you need to look for as you prepare to move forward with a potential product. The depth of a product is a significant factor to explore. While you might be tempted to go for a product with more sales per day, Scott explains that the least competitive products are the ones you should focus on. To get the full breakdown, make sure to listen to this informative episode! Optimize your listing.  One of the most important things that you have to do from the start is to optimize your product listing for keywords. This includes your title and your bullet points. If you are selling a garlic press, you need to make sure you have that keyword phrase in the title of your product listing. On this episode of The Amazing Seller, you’ll hear from Scott as he explains the importance of optimizing your product listing for keywords and how that effort will help you as you seek to rank for keywords on Amazon. If you want to make sure your product is in the best position to succeed, you don’t want to miss this critical episode! Discount your product to drive sales!  Let’s face it; everyone wants to get a good deal when they go shopping, especially during this holiday season! What steps can you take as an ecommerce seller to make the most of this environment? Are you gun shy when it comes to offering deals on your product? Don’t be! Scott encourages sellers like you to press your advantage and drive sales by discounting your product. To hear how this strategy has worked out well for him and his business, make sure to listen to this exciting episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [1:20] Scott gives an update about his recent trip to San Diego. [7:40] Step #1: Find low competition products. [13:00] Step #2: Optimize your listing. [16:30] Step #3: Chose five to ten keywords to target. [18:40] Step #4: Run PPC (Pay Per Click) targeting your keywords. [21:45] Step #5: Give discounts on your product to drive sales. [23:30] Scott recaps all five steps to get your product listing to rank fast. TRANSCRIPT TAS 596 TAS 596: How To Rank Amazon FBA Products Fast in 4th Quarter (5 Steps) [INTRODUCTION] [00:00:02] Scott: Well, hey, hey, what’s up, everyone? Welcome back to another episode of The Amazing Seller Podcast. This is Episode #596 and today I’m going to be talking all about how to...

11.19.2018

TAS 595: Ask Scott #186 – What Are Pros and Cons of Using Giveaways to Build Email List to Sell Products?

How are your fourth quarter efforts shaping up? Have you solidified your Black Friday and Cyber Monday strategies? If you need some positive momentum to get you going in the right direction, you’ve come to the right place! It’s time for another session of Ask Scott here on The Amazing Seller. On this episode, you’ll hear from Scott as he shares his thought of the week, an answer to a question from a TAS follower like you, and much more. You don’t want to miss a minute of this valuable and informative episode! What was old is new again. Did you know that blogging is making a comeback? It’s true! There was a time when blogging was king of the internet then much of the focus shifted to social media channels. Now, as is the case with many things in life, what was old is new again! Building a blog one of the best ways to create content for your brand and engage with your target audience. Have you developed a blog for your brand? What are you waiting for? To hear more about the value of blogging to your brand, make sure to listen to this episode of The Amazing Seller! Traffic is king. Did you know that when it comes to building your ecommerce brand, traffic is king? The more you create content that your audience finds valuable, the more your traffic will grow. This thriving traffic will alert Google, Facebook, and other internet platforms to the benefit of sending people to your brand. Don’t expect to throw up some random content to get the ball rolling, make sure you have done your homework and you know what your audience wants to hear! Discover how you can make the most out of your content creation efforts by listening to this episode of The Amazing Seller! Using giveaways effectively. There are many ecommerce sellers out there who are nervous about spending their time and resources on giveaways. Have you tried a giveaway contest to build an email list for your brand? If you are worried about people, who will sign up for your giveaway and will never end up buying your product, stop worrying, it will happen! That shouldn’t prevent you from reaching out to your target audience with a giveaway to build up your email list. Make sure to listen to this episode of The Amazing Seller as Scott expands on this critical topic and much more! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:35] Scott’s introduction to this episode of the podcast! [2:20] Scott’s thought of the week, what’s old is new again. [12:00] Question: What are the pros & cons of using giveaways to build a list? [17:00] Closing thoughts from Scott. TRANSCRIPT TAS 595 TAS 595: Ask Scott #186 - What Are Pros and Cons of Using Giveaways to Build Email List to Sell Products? [INTRODUCTION] [00:00:02] Scott: Hey, hey, what’s up, everyone? Welcome back to another episode of The Amazing Seller Podcast. This is Episode #595 and Session #186 of Ask Scott. This is where I answer your questions here on the podcast and we’re going to do it again here today and I’m fired up because... LINKS MENTIONED IN THIS EPISODE www.theamazingsellertv.com www.theamazingseller.com/ask www.theamazingseller.com/585 www.theamazingseller.com/pace www.theamazingseller.com/training www.tasinnercircle.com NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

11.16.2018

TAS 594: How To Use Books on Amazon To Grow Your Brand and Make Some EXTRA CASH

Did you know that you can create and market a book that will help your ecommerce business gain depth and grow? While writing a book may sound intimidating, it doesn’t have to be! On this episode of The Amazing Seller, you’ll hear from Scott as he welcomes his guest, Bryan Cohen. In his conversation with Scott, Bryan opens up about his background in writing, what it takes to write a book, tips for grabbing your audience’s attention, how to get the most mileage out of your content, and so much more. Don’t miss a minute of this helpful episode featuring Bryan’s excellent insights! Learn from the best! While you don’t need to go out and hire a publicist or editor if you want to write a book, it's a good idea to learn from an expert. Bryan Cohen is an experienced copywriter and a bestselling author. Bryan launched his blog, Best Page Forward in June 2015 and found himself immediately inundated with orders for book descriptions. He’s written over 200 descriptions for authors to date, and he’s in the process of coaching authors to learn the craft of copywriting themselves. You don’t have to break the bank to get your content out there serving your brand. Learn more about this topic by listening to this episode! You can write a book. Scratch whatever you’ve thought about writing a book from your mind. Let’s face it; most people are too intimidated even to entertain the thought of putting pen to paper. The truth is, writing a book doesn’t have to be some excruciating and painful process. If you’ve ever created content for your brand, you are already several steps closer to writing a book than you might have thought! To find out what it takes to get your content into a book format, make sure to listen to this episode of The Amazing Seller featuring copywriter extraordinaire, Bryan Cohen! How to get the most out of your content. If you’ve been around the TAS community for very long, you know that Scott is passionate about helping sellers like you create content that connects with your audience. While your content might be substantial, the fact remains that you are likely missing a lot of people due to the limitations of your channel. If you only put your content out on Facebook Live, you are missing all the folks who only hangout over on Instagram. If you are only sending your content via an email newsletter, you are missing the folks over on YouTube. Bryan Cohen says that the best way to reach across all content channels is to repurpose your content for each medium. Learn more about getting the most mileage out of your content by listening to this valuable episode! Start small if you have to. If you want to grow your ecommerce business into a powerhouse of productivity and profit, you’ve got to do everything you can to put it in the best position to succeed. It’s great to have goals and objectives, but they mean nothing if you fail to start. What is your action step in light of Bryan’s amazing lessons and insights? Will you start expanding your content channels? Are you ready to make steps toward writing a book? Don’t be ashamed of making small steps; you’ve got to start somewhere! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:35] Scott’s introduction to this episode of the podcast! [1:40] The value of belonging to a mastermind. [5:00] Scott welcomes Bryan Cohen to the podcast. [10:30] Bryan opens up about his background. [20:20] Streamlining and simplifying your time. [24:00] Bryan talks about his copywriting work. [29:15] How to write a book for your brand. [38:30] Tips for grabbing your audience’s attention. [46:45] How to get more mileage out of your content. [50:30] Just start, even if it is a small start! [52:40] Closing thoughts from Scott. TRANSCRIPT TAS 594

11.14.2018

TAS 593: AMAZON Feedback and Review Changes (Follow Up Emails)

Have you heard that Amazon has made some changes with feedback and reviews? How will it impact your business? Are you prepared to adapt to the new changes? On this episode of The Amazing Seller, you’ll hear from Scott as he welcomes his friend and guest, Chris Guthrie. In his conversation with Scott, Chris explains how this new Amazon change will impact sellers like you, why you should check out Salesbacker, the value of learning from customer feedback, and so much more. Don’t miss a minute of this informative and engaging episode! Amazon’s new email policy. What exactly is happening with Amazon’s recent change regarding follow up emails and reviews? Amazon came out saying that sellers are allowed to send one email per order to request a customer review. What you need to know about this is, if you have automated emails that follow up with your buyers, you need to make sure that no more than one of those emails is requesting a review. It doesn’t say that you are limited to just one email per order, just one email regarding a review per order. To get the full break down on this new change and how you can adjust your approach accordingly, make sure to listen to this episode of The Amazing Seller! Why you should check out, Salesbacker. Let’s face it, as your ecommerce business continues to grow, manually following up with your customers is going to increase from a small chore to a part-time job! What if there was a way to automate your follow up process so you could free up your time to focus on other areas of your business? That’s where Chris Gutherie and his team at Salesbacker come in! Salesbacker is designed to help ecommerce sellers get more product reviews and seller feedback ratings. To hear exactly how you can benefit from using a service like Salesbacker, listen to this episode of The Amazing Seller featuring Salesbacker co-founder, Chris Guthrie! Learn from customer feedback! When was the last time you took a customer’s feedback to heart? It can be a challenging thing to do! If you take a look at some of the most successful business leaders in the last twenty-five years, you’ll find that most of them relished the opportunity to learn from critical feedback. What will your approach be, will you embrace the critique or will you ignore it? Don’t fall for the easy way out! Press into the feedback you receive and use it as fuel to make a better product and win more loyal customers! Listen to this episode of The Amazing Seller as Scott expands on this important topic and much more! Lead with high-quality customer service. Think back to the last time you were impressed as a customer, either by the product or by the service that was provided. How did that experience make you feel a consumer? What can you do as a seller to elicit that response from your customers? On this episode of The Amazing Seller, you’ll hear from Scott as he breaks down why customer service is an important component of a thriving and growing brand. You don’t want to neglect or take this aspect of business ownership for granted! Learn from Scott’s perspective and find out what to do and what not to do when it comes to taking care of your customers! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [0:40] Scott welcomes his guest, Chris Guthrie. [2:30] Chris talks about a recent update to Amazon’s TOS regarding emailing customers. [10:00] Why you should check out Salesbacker. [12:15] The value of learning from buyer feedback. [15:00] How to create the best follow up method. [17:30] Why it’s important to customize follow up emails. [21:30] Embrace the change, don’t be afraid of it! [24:30] Closing thoughts from Scott. TRANSCRIPT TAS 593

11.12.2018

TAS 592: Ask Scott #185 – How To Choose and Sell Products To Your Audience Without Being an Expert?

Are you fired up and ready to go? Is your ecommerce business operating at peak performance? If you need a little extra push, you’ve come to the right place! It’s time for another session of Ask Scott here on The Amazing Seller. On this episode, you’ll hear from Scott as he shares one of his signature rants, provides a helpful answer to a question from a TAS follower like you, and so much more! Don’t miss a minute of this informative and engaging episode to start your weekend off right! Crap happens, don’t let it knock you down! In life and business, you have to be prepared for that inevitable moment when the crap hits the fan. What have you done in moments of crisis in the past that helped you find a way forward? For Scott, it all comes down to staying in the fight and refusing to give up. On this episode, Scott explains a small set back he experienced lately with the podcast that came out of left field. He could have let that moment lead to discouragement and frustration, but he chose to pick himself up and continue on the path forward. To hear the full breakdown of what happened and why Scott is so determined to stay in the fight, make sure to listen to this fascinating episode! Make sure you plan ahead. What would happen to your ecommerce business if Amazon decided to lock you out tomorrow? Do you have the means to make adjustments and keep going in an upward direction? If not, it might be time to consider diversifying your channels and your strategy. The last thing you need is to have all of your resources committed to one channel. Heed Scott’s advice and learn how to create alternative methods that you can use if your business needs to make a pivot. Learn more from Scott’s seasoned perspective by listening to this episode of The Amazing Seller! You don’t have to be an expert. How do you start creating content that will draw your audience in? What role will you take on as you connect with your audience and invite them into your brand? At the end of the day, you don’t have to be an expert to educate and inform others about what you’ve learned! Think of it this way, if you found a great tool or tip that your friends could use to make their hobby more enjoyable, how would you share it? Try using that same approach to connecting your audience to your brand! To hear more about this critical topic, make sure to listen to this exciting episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [2:00] Scott’s thought of the week, crap happens! [13:20] Question: How do I choose & sell products to my audience? [17:00] Closing thoughts from Scott. TRANSCRIPT TAS 592 TAS 592: Ask Scott #185 - How To Choose and Sell Products To Your Audience Without Being an Expert? [INTRODUCTION] [00:00:03] Scott: Well hey, hey what’s up everyone! Welcome back to another episode of The Amazing Seller Podcast. This is episode number 592 and session number 185 of Ask Scott. This is where I... LINKS MENTIONED IN THIS EPISODE www.theamazingseller.com/ask www.theamazingsellertv.com   NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

11.09.2018

TAS 591: HUGE TAX NEWS for AMAZON SELLERS (Game Changer)

DISCLAIMER: Scott Voelker is not a CPA, Accountant or Legal Advisor, so please contact your TAX professional and have them see if this new TAX Law will be applied to your business. Aren’t you ready for some good news to hit the ecommerce sector? If you could pick one area that you’d like to hear good news about when it comes to your business, what would it be? On this episode of The Amazing Seller, you’ll hear from Scott as he welcomes his guest, Josh Bauerle. In his conversation with Scott, Josh breaks the amazing ecommerce news, what the new Trump tax policy means for your bottom line, which business entity you should form, and so much more. Don’t miss a minute of this exciting and informative episode with Josh! The BIG News! Here it is, the big news that will help ecommerce sellers like you save money and take your ecommerce business to the next level. You can now deduct one hundred percent of the inventory that you purchase in a given year. This is huge news! You no longer have to worry about that inventory that you bought that failed to sell, you get to write that off. Goodbye, “Inventory tax!” To hear the full break down of this exciting news and what it means for you, make sure to listen to this episode of The Amazing Seller! Which business entity should you form? As you get your ecommerce business off of the ground, you might be wondering which business entity you need to create. Here to help navigate the complexity that comes with that question is, Josh Bauerle. According to Josh, there are three different entities you could create for your ecommerce business, Sole proprietor / general partnership Limited Liability Corporation (LLC)   S-corporation Find out how each entity operates differently and which one is the best fit for your ecommerce business by listening to this helpful episode of The Amazing Seller! Don’t try to game the system. Let’s face it, the pressures of building an ecommerce business from the ground up are significant. There is no need to compound your stress by trying to game the system. There have been some substantial changes to the federal tax code that makes it easier for sellers like you to build a successful business the right way. Don’t be tempted to take a shortcut! To hear more about his vital topic from Scott and Josh, make sure to catch this engaging episode of The Amazing Seller! Changes in your favor. Are you ready to get your ecommerce business out there and making a profit? The great news is that the government is actually passing policy that will make your life easier! Not only do ecommerce sellers like you get to write off inventory that you purchase, but you also get a twenty percent tax break on your profit! This is wonderful news! Now you can use these funds to expand your business as you look to the future or put that money back into your pocket. For further info on this important development, make sure to listen to this episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [0:30] Josh Bauerle joins the podcast. [2:15] BIG TAX NEWS! [11:00] What does the new tax policy really mean for your bottom line? [16:00] Which business entity should you form? [22:30] Don’t try to game the system! [25:45] How to connect with Josh. [29:00] Closing thoughts from Scott. TRANSCRIPT TAS 591 TAS 591: HUGE TAX NEWS for AMAZON SELLERS (Game Changer) [INTRODUCTION] [00:00:03] Scott: Well hey, hey what’s up everyone! Welcome back to another episode of The Amazing Seller Podcast. This is episode number 591 and today we got some big breaking news and I've invited...

11.07.2018

TAS 590: How To Find Profit Keywords Using Exact Match Strategy (Case Study + Results)

One of the best ways to put your ecommerce business in the best position for success is by utilizing an effective keyword strategy. Do you have a good strategy that is getting you the results you need? If not, you’ve come the right place! On this episode of The Amazing Seller, you’ll hear from Scott as he shares some valuable insights regarding keyword usage. If you need a great strategy or if your existing strategy could use some tweaks, make sure to have pen and paper ready for this one! Why go after longtail keywords? How can you deploy a practical approach when it comes to using longtail keywords? According to Scott, the reason you need to be using longtail keywords comes down to securing a good conversion rate. The more specific a longtail keyword is to your product and how people are searching for that product will determine your conversion rate. Don’t leave it all up to guesswork! To hear Scott run through some helpful data and examples of longtail keyword usage, make sure to listen to this helpful episode of The Amazing Seller! The six-step process for finding profit keywords. What is the secret solution to making keywords work for you and your ecommerce brand? How do you cut through all the complexity and find the right streat3gy for success? Here is Scott’s six-step process for finding profit keywords. Search on the Jungle Scout web application using the Keyword Scout. Look at only the exact match traffic. Find the results that are directly related to your product that get 50 searches or more. Create an exact match Pay Per Click campaign. Start with $1.50 cost per click. Run it for seven days and then tweak if necessary. To hear Scott expand on each step in this process so you can get the best results for your Amazon product listing, make sure to listen to this episode of The Amazing Seller! Don’t give up, try new things! As a business leader, you know that the struggle to grow a profitable business is a tough one to navigate. You want to make sure you are following the right advice and taking the right risks. One of the worst things you could do as small business owner is to fail to try something new! Don’t let that happen to you, commit to continually learn about how to improve your processes each step along the way. Make sure to catch this episode of The Amazing Seller to find out how to put your brand in the best position for long-term success! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [2:50] Why it’s important to go after longtail keywords. [9:30] Scott goes over some keyword data. [16:00] The six-step process for finding profit keywords. [21:00] Closing thoughts from Scott, keep trying new things!  TRANSCRIPT TAS 590 TAS 590: How To Find Profit Keywords Using Exact Match Strategy (Case Study + Results) [INTRODUCTION] [00:00:03] Scott: Well hey, hey what’s up everyone! Welcome back to another episode of The Amazing Seller Podcast. This is episode number 590 and today I'm excited because I'm going to share with you a recent case study.... LINKS MENTIONED IN THIS EPISODE www.theamazingseller.com/js www.theamazingseller.com/ignite NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

11.05.2018

TAS 589: Ask Scott #184 – What’s The Best Way To Launch Products Using Email Lists?

Do you have everything you need to keep your ecommerce brand moving in the right direction? Wouldn’t it be nice to get a little advice that you can use keep an edge over your competition? You’ve come to the right place! It’s time for another session of Ask Scott here on The Amazing Seller! On this episode, you’ll hear from Scott as he shares his thought of the week, a brief update on some TAS tools you can use, an answer to a question from a TAS follower like you, and much more. Don’t miss a minute of this helpful episode! Make your own luck! Have you ever had someone chalk up your success to just being lucky? Doesn’t that drive you crazy? It’s not about some random smile from fate that’s brought you this far, its all about hard work! Scott is convinced that more small business owners need to junk this idea that they happened to get “Lucky” at the right time. Don’t buy that lie! Get out there and work your butt off and make your own luck. To hear more about this relevant topic from Scott’s seasoned perspective, make sure to listen to this episode of The Amazing Seller, you don’t want to miss it! Is your email list warm? It may sound like a funny thing to ask but, is your email list warm? What that question is really getting to is, are you keeping your email list engaged with your ecommerce brand? Or are you letting that list go cold with non-engagement? If you’ve taken the time to build that list, make sure they stay engaged and active as an asset for your business! Learn more about keeping your email list engaged from the expert himself by listening to this powerful episode of The Amazing Seller! PPC is your friend! Are you trying to ramp up sales and reviews for your new Amazon product listing? Are you struggling with that product launch? What’s the solution? According to Scott, what you need to do is to focus on your PPC efforts. Add fuel to that fire and get your new product off to a great start! If you want more details on how to do this, make sure to check out the amazing resources that Scott has put together including the PACE method! Get more great insights that will get your business the type of success you are looking for by listening to this episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:00] Scott’s thought of the week. [7:30] Question: What is the best way to launch products using an email list? [12:45] Make sure to use PPC! [14:15] Closing thoughts from Scott. LINKS MENTIONED IN THIS EPISODE www.theamazingsellertv.com www.theamazingseller.com/ask www.theamazingseller.com/training www.theamazingseller.com/pace NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

11.02.2018

TAS 588: 4th Quarter Marketing Strategy and Plan for Boosting Sales

Is your ecommerce brand in the best position to compete as the 4th quarter ramps up? Could you be missing out on some simple adjustments that could really open things up for your business? You’ve come to the right place! On this episode of The Amazing Seller, you’ll hear from Scott and Chris as they go over tips you can use to get your business in the best position. In their conversation, the guys explain why it’s important to dial in your PPC efforts, how too many adjustments can mess you up, the best way to leverage promotions and giveaways, and much more! Don’t miss a minute of this valuable episode! Make adjustments to your PPC strategy. One of the common mistakes that ecommerce sellers make as they head into the 4th quarter is easing up on the PPC spending. Don’t fall for that same mistake! Scott encourages sellers like you to ramp up your PPC spending and take a hard look at the keywords you are honing in on at this critical time. Chris also jumps in and explains that it’s helpful to keep in mind that what you do in the 4th quarter is a little different from what you do the rest of the year. To get the full breakdown from the guys on how to fine-tune your PPC approach, make sure to listen to this episode of The Amazing Seller! Pick one or two things to change. Given the special nature of the 4th quarter and all the tweaks you can make to best position your ecomerce brand for success, there is a word of caution you should heed. Don’t change too many things! If you go on a spree changing your PPC usage drastically and then cutting your prices and then running a special promotion, you can end up spread too thin. Use caution and pick one or two things you want to make adjustments for and see how they play out. Get more helpful insights on this important topic from Scott and Chris by listening to this episode of The Amazing Seller! Why you should use promotions to drive sales. What is your plan to take advantage of days like Black Friday and Cyber Monday? Do you have a plan in place to ramp up excitement for your brand during the holiday season? Scott and Chris encourage sellers like you to specifically leverage Black Friday and Cyber Monday as focus points for your 4th quarter strategy. You can even create promotions like, “The Twelve Days of Christmas.” Learn more about how to highlight your brand from Scott and Chris’ expert perspective on this informative episode of The Amazing Seller! Don’t forget to engage your email list and social media fans! Did you know that the 4th quarter is the best time to use your email list and social media following to drive sales? What better time to utilize this amazing asset that you've been building up, right? What are you waiting for? If you haven’t built up an email list yet, the reason you need one is for moments like this one! If your product listing had a spike in traffic and sales in the middle of the 4th quarter wouldn’t that be useful? To hear more from Scott and Chris on how to leverage your email list and social media following, make sure to listen to this episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [2:30] Dial in your PPC efforts. [10:00] Don’t make too many changes in 4th quarter. [13:00] Leveraging promotions to drive sales and traffic. [25:45] Using Facebook Ads and videos to engage with your audience. [33:30] Growing your email list with a giveaway contest. [36:30] Scott talks about using AdThrive and Mediavine. [40:45] Chris recaps a good 4th quarter marketing strategy. [42:00] Closing thoughts from Scott.  TRANSCRIPT TAS 588 TAS 588: 4th Quarter Marketing Strategy and Plan for Boosting Sales [INTRODUCTION] [00:00:02] Scott: Well,

10.31.2018

TAS 587: (Update) TOP 7 TOOLS for Amazon and Ecommerce Business

What will it take for your ecommerce brand to reach the next level of growth? Do you need to find the right book to read or mastermind to join? What if you had a curated list of some of the best resources available? On this episode of The Amazing Seller, you’ll hear from Scott and Chris as they go over their top ecommerce tools and resources. Don’t miss this great opportunity to hear from the guys as they explain how sellers like you can get an edge over the competition by utilizing these time-saving tools! Have pen and paper ready for this helpful episode! Tools you can trust. If you’ve been around the TAS community for very long you know that Scott takes it very seriously when he puts his name behind something or someone. Scott and Chris don’t give endorsements to just any tool or resource that pops up in ecommerce circles. They take their time and get to know the creators and then use the tool first hand so they can communicate its value to sellers like you. To get the full rundown on which tools Scott and Chris promote and why, make sure to listen to this valuable episode of The Amazing Seller! Automate your tasks to free up time. Let’s face it, if you want to succeed in the ecommerce field, you’ve got to be willing to outwork your competition. Does that mean that you have to work yourself into the ground or is there a better way? According to Scott and Chris, the answer is to work smarter, not harder! Too often sellers think that they need to have their finger on the pulse of everything in their business. The truth is if you have a good process in place you can place many tasks in an automated system. From following up with your customers to checking your sales data, you can take advantage of tools on the market that will free up your time and energy. Find out which tools get Scott and Chris’ stamp of approval by listening to this episode! You don’t have to be an accounting expert. Many small business owners feel like they need to be an expert in accounting. Is that really the case? Could there be some solution out there to help business owners outsource this specialty to focus on what they do best? Scott and Chris enthusiastically endorse two tools that can help sellers like you move much of the accounting piece off of your plate! Both TaxJar and Fetcher have been designed to automate and streamline your accounting needs. Listen to this episode of The Amazing Seller as the guys explain why you should take the time to investigate these amazing resources! Utilizing freelancers when the time is right. Did you know that behind every successful brand is not just a smart leader but a thriving team? It’s true! Take a look at Amazon, Apple, and Microsoft just to name a few, they achieved the success they have because of a team, not just one individual. How will your brand expand in the future? Does it all rest on your shoulders or are you willing to grow a team and put your brand in a place where it can succeed in the long-term? Listen to this episode of The Amazing Seller as Scott and Chris explain how important it is to connect with freelancers to build your team when the time is right! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:00] The challenges of endorsing a tool. [6:30] Scott and Chris talk about why they love using Jungle Scout. [13:30] The guys share their experience using Ignite. [19:30] Why Clickfunnels & Giveaway Boost is so helpful. [23:40] How ConvertKit can help sellers like you. [27:45] Make sure to check out this free tool, Google Drive! [31:00] Let Fetcher take care of your accounting needs. [36:00] Scott shares the benefit of using TaxJar. [39:45] How to accelerate growth with freelance services. [44:45] Scott recaps his top seven tools and closing thoughts.

10.29.2018

TAS 586: Ask Scott #183 – Can I Use MY Email List To Launch Competitive Products on Amazon?

Are you fired up and ready to attack another week here in the 4th quarter? If you could use a little boost to get you over the finish line, you’ve come to the right place! It’s time for another session of Ask Scott here on The Amazing Seller! On this episode, you’ll hear from Scott as he gives an update on TAS training resources, shares his thought of the week, an answer to a question from a TAS follower like you, and much more! You don’t want to miss a minute of this valuable episode! New access to TAS resources. Wouldn’t it be nice to have streamlined access to valuable and relevant resources? Over the years, Scott has created specialized resources like the Private Label Classroom and Product Discovery Bootcamp to further equip sellers to take their game to the next level. Now, Scott is combining those two resources and giving the TAS community access for an amazing value of $99 a month. Doesn’t that sound like a great deal? To get all the details on this wonderful resource at a great price, make sure to listen to this episode of The Amazing Seller! Make sure to niche down, and then niche down again! Did you know that one of the smartest ways get your business off to a great start is to niche down as much as possible? It’s true! Over his career, Scott has had the opportunity to speak with high achieving ecommerce sellers and one of the primary regrets that they share is that they didn’t niche down at the beginning. Don’t fall for that same mistake! If you think you’ve niched down enough in your target market, try niching down even further! To hear why this step is so important, listen to this episode of The Amazing Seller for Scott’s valuable insight! The best way to leverage your email list. Many ecommerce sellers look at email list building as an effective tool to launch new products, but is that the best way to utilize an email list? According to Scott, the answer is, “No!” If you’ve been around the TAS community for very long, you know that Scott is all about building a long-lasting ecommerce brand. If you want to do that, building an email list is the smart move! If you are more focused on launching a successful product, Scott encourages you to connect with an influencer in that space and leverage their audience. To hear Scott expand on this topic and much more, make sure to listen to this engaging episode! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [2:20] Why you should check out the TAS Breakthrough U. [5:15] Scott’s thought of the week, niche down! [9:45] Question: Can I use my email list to launch competitive products on Amazon? [13:30] Remember it’s a process! [15:00] Closing thoughts from Scott. LINKS MENTIONED IN THIS EPISODE www.theamazingseller.com/pace www.theamazingsellertv.com www.theamazingseller.com/ask www.theamazingseller.com/training www.theamazingseller.com/584 NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

10.26.2018

TAS 585: (TRAINING) The 5 Step Content Trifecta Strategy for More Traffic and SALES

As an ecommerce business leader, you’ll take every bit of help you can to get your brand firing on all cylinders, right? What steps have you taken lately to keep up with the competition? On this episode of The Amazing Seller, you’ll hear from Scott as he reveals his five-step strategy. Don’t assume you’ve got all of your bases covered, it takes humility to learn new concepts and unlock the key to growth. Listen to this episode to learn from Scott’s expert advice and put your brand in the best position for success! The Five-Step Strategy. If you’ve been around the TAS community for very long, you know that Scott has a great way of communicating his insights and tips. Adding to that long list of helpful tools, Scott has developed his 5 Step Content Trifecta Strategy. Find content ideas. Create a video. Start a YouTube Channel. Feature your content on your “Homebase.” Use your email list! If you are ready to put in the work to develop your brand so it can compete at a high level, make sure to listen to this episode as Scott expands on each of these five steps! Creating content that is relevant. Does content creation intimidate you? If it does don’t worry, you aren’t alone! Tons of ecommerce sellers worry about how to find the right content that will appeal to their target audience but you don’t have to! On this episode of The Amazing Seller, Scott reveals how sellers like you can use simple methods to find relevant content and get it in front of your customers. Don’t leave it all up to guesswork! Learn how to create relevant content by listening to this helpful episode! Why you need an email list. If you’ve heard it once, you’ve heard it a thousand times from Scott, you need to build an email list! The reason behind Scott’s constant encouragement for sellers like you to build an email list is because it connects you directly to your audience without depending on outside sources. At the end of the day, you don’t want some policy change or something outside of your control to drastically impact your relationship with your customers. You can strengthen your brand and keep yourself in a competitive position when you engage in a thriving email list strategy. Learn more about the positive impact of using an email list by listening to this powerful episode of The Amazing Seller! You need a long-term view of success! If you want to build a business that can go the distance and provide sustainable, long-term profit you’ve got to adopt a long-term view of success. Let’s face it, in the world of get rich quick schemes, it’s refreshing to hear someone who will share an unpopular truth, it’s going to take time to build a quality business. Don’t buy the lie that you can put a few pieces together and get overnight results! The saying is true, “Anything worth having comes easy.” To hear how you can get started with building a brand the right way, make sure to listen to this episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:15] The three components of Scott’s strategy. [8:30] Step #1: Find content ideas. [10:20] Step #2: Create a video. [15:00] Step #3: Start a YouTube Channel. [19:00] Step #4: Have a “Homebase.” [23:15] Step #5: You need an email list! [25:30] The value of utilizing a YouTube playlist. [29:40] How all five steps work together. [32:00] Think longterm success! TRANSCRIPT TAS 585 TAS 585: (TRAINING) The 5 Step Content Trifecta Strategy for More Traffic and SALES [INTRODUCTION] [00:00:03] Scott: Well hey, hey what’s up everyone! Welcome back to another episode of The Amazing Seller Podcast.

10.24.2018

TAS 584: Weird NICHE Get’s 500k Monthly Visitors and Making 6 Figure Income

What does it take to monetize a blog and get an ecommerce business off the ground and running? Do you have to be a jack of all trades or do you just need to niche down and go from there? On this episode of The Amazing Seller, you’ll hear from Scott as he sits down with his friend, Cassidy Tuttle. In her conversation with Scott, Cassidy opens up about how she started her blog, what led her to write her ebook, how she expanded her brand, lessons she learned along the way, and much more! Don’t miss this engaging episode featuring Cassidy! Succulents and Sunshine! Can you really build a robust brand off of a hobby? What should you do if you need to make a pivot? For Cassidy Tuttle, the answer to these questions can quick as she got her brand, Succulents and Sunshine up and running. Cassidy started her brand primarily focusing on her photography but soon she found that her side hobby with succulents was attracting a lot of traffic. Making the pivot from a focus on photography to succulents was a slam dunk decision and Cassidy has never looked back! To hear more about her fascinating story, make sure to listen to this episode of The Amazing Seller! Going deeper. Once you build your ecommerce business and tackle the basics, what is the next step? Do you move on and build a new brand or do you drill down and go deeper with the brand you just built? Looking at Cassidy Tuttle’s story you can see how she expanded her brand beyond a monetized blog to include an ebook, courses, and more. If you are ready to take your ecommerce brand to the next level, make sure to check out this episode of The Amazing Seller and Cassidy’s helpful story!   Make sure to niche down. Is it a better idea to go wide and then niche down or start with a hyper-focus and expand from there? Too often ecommcerce business leaders start too broad and struggle to find a niche market and audience to connect with. Don’t let your early chances for success get off to a rough start! Take the time and really drill down with your prospective market, once you’ve done that, go further! What do you have to lose? Learn from Cassidy’s experience and make sure your brand is set up for long-term success! Don’t be afraid, try something new! Isn’t it time that you kicked your ecommerce business into high gear? What are you waiting for? Do you expect someone to come and take you by the hand and lead you every step of the way? Don’t count on it! If you really want to build something that will go the distance, you’ve got to commit to putting Scott’s tried and tested methods into practice! If you want something that you’ve never had, you’ve got to do something you’ve never done! Embrace the challenge and put yourself out there. If you stumble along the way, learn from it. Get a great dose of encouragement from Scott and his guest, Cassidy on this episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [4:20] Scott welcomes his guest, Cassidy Tuttle. [5:40] Cassidy talks about how she got started in ecommerce. [11:30] How did Cassidy begin to monetize her blog? [13:30] Why did Cassidy write an ebook? [17:00] Branching out and expanding the brand. [19:30] The value of starting with a hyper-focused niche. [24:00] How to improve search rankings. [37:00] What is the best way to get a blog started? [45:00] Cassidy talks about her experience with AdThrive. [52:00] Don’t be afraid to try something new! [54:30] Closing thoughts from Scott. LINKS MENTIONED IN THIS EPISODE www.tasinnercircle.com Cassidy's website - Succulents & Sunshine Smart Passive Income E-junkie AdThrive Mediavine

10.22.2018

TAS 583: Ask Scott #182 – What Is Best Ways To Get Content Ideas to Attract My Customers?

It’s time for a gut check, how is your ecomerce business doing at this point? Are you hitting all of your goals or do need a little push to keep the momentum going? Scott’s back at it again with another session of Ask Scott here on The Amazing Seller! On this episode, he shares some exciting news, his thought of the week, some helpful tips on content creation, and so much more! Don’t leave the growth of your business up to chance! Get the helpful insights you need to keep pressing forward by listening to this episode! Special announcement! If you’ve been around the TAS community for very long, you know that Scott is passionate about helping ecommerce sellers sharpen their abilities. Over the years he’s created specialized resources like the Private Label Classroom and Product Discovery Bootcamp to further equip sellers to take their game to the next level. Now, Scott is combining those two resources and giving the TAS community access for an amazing value of $99 a month. To get all the details on this wonderful resource at a great price, make sure to listen to this episode of The Amazing Seller! Why you need to simplify and focus. Let’s face it, our world today is filled with so many distractions and side ventures that you can really end up getting pulled in a thousand different directions. What is the solution? How to do you know which way to go and which appointees to pursue? For each individual, it's going to look different but the fact of the matter is, you’ve got to commit to simplifying your life and business so you can focus on what is most important. Make sure to listen to this episode of The Amazing Seller as Scott explains how this valuable insight has made all the difference in his life, you don’t want to miss it! How to get content ideas for your brand. Did you know that you can leverage your audience to create content for your brand? It’s true! Take a look at how Scott engages the TAS community, he uses the engagement aspect of the brand as a way to find out what sellers like you want to know about. You can use that same type of strategy in your brand to build content through your email list, blog, YouTube channel, or Facebook fan page. The possibles are endless! Learn more about this vital aspect of growing your brand by listening to this episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [2:10] Scott’s special announcement! [8:30] Scott’s thought of the week, simplify and focus. [10:00] Question: What is the best way to get content ideas and attract customers? [15:45] Closing thoughts from Scott. LINKS MENTIONED IN THIS EPISODE www.theamazingsellertv.com www.theamazingseller.com/ask www.theamazingseller.com/training NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

10.19.2018

TAS 582: How To Get MEDIA ATTENTION for Your BRAND with Christina Nicholson

What does it take to get media attention for your ecommerce brand? Do you need to do something crazy and outside of the box to get your 15 minutes of fame? On this episode of The Amazing Seller, you’ll hear from special guest, Christina Nicholson. In her conversation with Scott, Christina opens up about how she got her start in media, what led to her career change, how she started her own media firm, what sellers like you can do to get noticed by the media, and so much more! If you want a clear roadmap to getting your business some positive publicity, you’ve come to the right place! From media career to business owner. What is the best way to prepare your business for positive media exposure? By getting expert insight from someone who has had a career in media and built a business helping sellers like you! Christina Nicholson is an award-winning journalist with more than a decade of experience anchoring, reporting, writing, blogging, video production, editing, excelling in social media, photography, and live TV. Because of her experience in the communications industry, she’s networked with the best in the business to build a team of professionals who can handle almost any and every marketing needs a business or brand has. To hear more about Christina’s fascinating story and how she can help sellers like you, make sure to listen to this episode! Why you need a compelling story. Sure, getting featured in the media sounds great, but where do you start? Don’t you have to be an established brand with a solid reputation first? According to Christina Nicholson, that’s not necessarily true! What you need more than a brand that is pulling in 6 or 7 figures is a compelling story. Seriously! You could be selling a sexy and innovative product that had the potential to fly off the shelves but if your story falls flat, you are going nowhere! To find out how to craft a compelling story so your brand stands out from the competition and grabs media attention, make sure to listen to this powerful episode of The Amazing Seller! The best ways to connect with a media outlet. Let’s face it if you want to stand out from the crowd of business leaders looking for positive media coverage you’ve got to do what no one else is doing! It all starts with simply following up with your media contact. Too often business leaders fail to circle back and make sure that they’ve done their due diligence by following up with a media outlet that they’ve contacted. Send an email once a week for a month to show that you are engaged and diligent in getting your brand in the spotlight. After a month has passed and you haven't’ made any progress, consider changing your angle! To get the full breakdown from Christina on how to best approach media outlets, make sure to listen to this helpful episode of The Amazing Seller!   Make sure to build a local presence! If you want to make a national or global impact with your ecommerce brand, you’ve got to think locally first! In the ecommerce world, this line of thinking probably sounds pretty backward, right? But when it comes to building a media reputation and even giving back in a charitable way, the key is to start where you are! Too many business leaders want to jump in with a splashy commitment with their giving to make waves but according to Christina, if you want to be taken seriously, you’ve got to have a solid, local reputation. Get more helpful insights from Christina’s expert perspective by listening to this engaging episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:40] Scott welcomes his guest, Christina Nicholson. [5:30] Christina opens up about her background in media. [11:20] What led Christina to make a change in her career? [14:00] How did Christina get her business off the ground?

10.17.2018

TAS 581: ATTENTION: Amazon Sellers At Risk by THEIFS – Fake Reviews and Multiple Accounts and MORE

Are you up on all the changes that are happening with Amazon? Are you aware of the growing number of Amazon sellers in China and their tactics to get an edge over their competition? On this episode of The Amazing Seller, you’ll hear from Scott as he welcomes David Bryant to the podcast. In his conversation with Scott, David opens up about why he moved to China, what he’s learned in this time there, how Chinese sellers approach their Amazon business, what corrupt Amazon employees are doing to take advantage of their positions, and so much more! Don’t miss a minute of this eye-opening episode featuring David’s expert insights! Getting a “Boots on the ground” perspective. How can a seller like you really understand what is going on in booming ecommerce industries in countries like China? Does the average ecommerce seller have the resources and time to take a flight over there? No! Thankfully, the TAS community gets access through to a “Boots on the ground” perspective from ecommerce expert, David Bryant. David took his family to China for about a year to deep dive into the exploding ecommerce scene there and to learn all of the ins and outs. To hear all about David's experience and how sellers like you can learn from his observations, make sure to listen to this valuable episode of The Amazing Seller! Watch out for shady tactics. If you’ve been around the TAS community for very long you know that Scott is passionate about helping sellers like you get an ecommerce business up and running the right way. There are way too many “Get rich quick” schemes out there who sell “Blackhat” tactics, few are willing to show the ethical way to success. On this episode, you’ll hear from special guest, David Bryant as he explains how some sellers in China are gaming the system by using shady tactics. The goal is to help sellers like you understand what you are up against when it comes to the competition and to explore some ways to safeguard your business. You don’t want to miss this helpful episode! Amazon is still the best starting place. Scott often gets the question, “Is it a good idea to build my ecommerce brand on Amazon?” Time and time again, Scott goes back to his answer, yes! In almost every case, Amazon is the best location to get your brand off the ground and gaining momentum. Why is Amazon the best platform? It has everything you need, already baked into the platform! Once you’ve built up that brand and you get to the point where things are running smoothly, then comes the next phase, building a channel outside of Amazon. To hear how Scott has seen this whole process play out successfully, make sure to listen to this episode of The Amazing Seller! Don’t rely on Amazon alone to build your brand! One of the primary takeaways from David’s helpful insights about his time in China is this, make sure to expand your business off of Amazon! While it’s still the best place to start, you can’t expect things to stay the same forever, you’ve got to diversify. Scott has seen too many businesses go under due to the fact that they failed to seek out additional channels that would have allowed them to put their brand in a position for long-term success. You can do this, you can start right now by brainstorming different channels to expand your brand too. To hear more about this important topic, make sure to listen to this episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [5:10] David Bryant joins the podcast. [7:00] What led David to move to China with his family? [9:40] How are Chinese Amazon sellers approaching their business? [12:00] Buying fake reviews and other, “Blackhat” tactics that are popular in China. [18:00] How corrupt Amazon employees are abusing their power. [23:40] Why people can still “Game” the Amazon ...

10.15.2018

TAS 580: Ask Scott #181 – How to Build a Community Around Your Brand and Should I?

How is your progress coming as you build your ecommerce business? Are things going according to plan as 4th quarter starts to ramp up for the holidays? If you are looking for that extra jolt of motivation, you’ve come to the right place! It’s time for another session of Ask Scott here on The Amazing Seller. On this episode, you’ll hear from Scott as he shares an update on what he’s been up to, one of his classic thoughts of the week, an answer to a question from a seller like you, and much more! You don’t want to miss a minute of this engaging and helpful episode! If you need a boost, get with like-minded people! As an entrepreneur, you are likely used to going it alone and figuring out problems without anyone's help, right? What if you’ve been going about it the wrong way? Did you know that you can actually go further and faster when you connect with like-minded people? It’s true! According to Scott, spending time with other entrepreneurs have had a huge positive impact on his mindset and the trajectory of his business. To hear Scott expand on the importance connecting with other leaders, make sure to listen to this episode of The Amazing Seller! Just get started! We live in a society that is constantly sending distractions our way. From advertisements to and family commitments, to work and political campaigns, it feels like someone somewhere is always asking for your attention. For this reason, many men and women who plan on starting something on their own, fail to do so! They are pulled in too many different directions! If you want your business and your plans for the future to succeed, you’ve got to find a way to cut through all the noise and get started. Don’t let excuses drag you down! Listen to this episode as Scott gives some helpful tips to stay on target!   Setting your brand up for success. If you’ve been around the TAS community for very long, you know that Scott is passionate about helping sellers like you build a brand that can go the distance. Where are you in that process? Have you built a solid community for your brand to grow around? If you have any hope for long-term success, you’ve got to do some work around content creation and customer engagement! Don’t miss this episode of The Amazing Seller as Scott explains how sellers like you can build a community around your brand that will end up providing a significant ROI! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [1:35] Scott gives an update on what he’s been up to. [7:10] You need to get around like-minded people to propel you forward. [10:00] Scott’s thought of the week, get started! [12:15] Question: What is the best way to build a community around my brand? [19:30] Closing thoughts from Scott. TRANSCRIPT TAS 580 TAS 580: Ask Scott #181 - How to Build a Community Around Your Brand and Should I? [INTRODUCTION] [00:00:02] Scott: Well, hey, hey, what’s up, everyone? Welcome back to another episode of The Amazing Seller Podcast. This is episode number 580 and session number 181 of Ask Scott. This is where I answer your questions here on the podcast and I’m going to do it again here today and I am... LINKS MENTIONED IN THIS EPISODE www.theamazingseller.com/ask www.theamazingsellertv.com www.theamazingseller.com/live NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

10.12.2018

TAS 579: How Blogger Made $16k in 24 Hours Selling A Private Label Product

Are you looking for that one action step that will help you take your ecommerce business to the next level? Have you considered utilizing a blog to build content around your brand? On this episode of The Amazing Seller, you’ll hear from Scott as he shares five advantages that bloggers have as they enter the ecommerce space, why you need to get started on content creation ASAP, how to build a brand that isn’t dependent on Amazon, and so much more! Don’t let your brand get left behind, find out what it takes to stay competitive by listening to this episode! 5 advantages that bloggers have as they enter the ecommerce space. The time has come for bloggers and avid content creators to start moving into the ecommerce space, in fact, many already have! These folks have already built a following and they are taking the next step of evolution by further monetizing what they’ve built. Here are five advantages that many bloggers have as they step into the ecommerce arena. Bloggers have traffic. Bloggers have earned trust. Bloggers have affiliate sales. Bloggers can get feedback from their audience. Bloggers can boost sales by leveraging their audience. To hear Scott run through each of these advantages and how a blogger knows has utilized them, make sure to listen to this helpful episode of The Amazing Seller! Why you need to find a market to build content around. Let’s face it, one of the all-time reigning truths on the internet is, content is king. Everything revolves around content! What are you doing to put out solid and reliable content that your audience finds useful? Scott highly encourages sellers like you to hone in on this important aspect of brand building. It may sound intimidating but it doesn’t have to be. If you’ve identified a niche market that you have an interest in or that you have knowledge about, then start making that content. Put it in a blog form or start shooting video, just start making it and begin engaging with your audience! Listen to this episode of The Amazing Seller as Scott expands on this important topic! Don’t put all of your eggs in one basket! What would happen to your ecommerce business if Amazon decided to lock you out tomorrow? Do you have the means to make adjustments and keep going in an upward direction? If not, it might be time to consider diversifying your channels and your strategy. You’ve heard the phrase, don’t place all of your eggs in one basket, right? The same is true when it comes to ecommerce channels too! Heed Scott’s advice and learn how to create alternative methods that you can use in the event that your business needs to make a pivot. Learn more from Scott’s seasoned perspective by listening to this episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [4:30] 5 advantages that bloggers have in the ecommerce marketplace. [12:20] You need to find a market you can create content around! [14:00] How content builds steady sales. [16:20] Targeting your Facebook followers and leveraging your email list. [20:00] Don’t be an Amazon only brand! [23:00] Scott shares how this strategy has played out in his brand. [27:45] Closing thoughts from Scott. TRANSCRIPT TAS 579 TAS 579: How Blogger Made $16k in 24 Hours Selling A Private Label Product [INTRODUCTION] [00:00:02] Scott: Well, hey, hey, what's up, everyone? Welcome back to another episode of The Amazing Seller Podcast. This is episode number 579 and today I want to share with you how a blogger made $16,000 in 24 hours selling… LINKS MENTIONED IN THIS EPISODE www.theamazingseller.com/training www.

10.10.2018

TAS 578: How To Get EVERYTHING You WANT in LIFE and BUSINESS TOO! (The 5 Step Process)

What is the key to success? Is there some magic formula that will get you the results you want to see in life and business? While it is not quite magic, Scott is convinced that the steps he’s developed over his career can help business leaders like you find the success you’ve been looking for. On this episode, you’ll hear from Scott as he explains why having the right mindset is so important, the five steps you can use to get results, how to avoid failure, what you can do to seize “Take action” moments, and so much more! Don’t miss a minute of this powerful episode of The Amazing Seller! How’s your mindset? Did you know that your mindset can have a huge impact on the success of your business? Think about it, if you are hopeful and positive about the steps you are taking in building your ecommerce business, it will act as fuel to the fire that drives you. On this episode of The Amazing Seller, Scott opens up about the power of maintaining a positive mindset and the benefits it can have in life and business. If you are looking for that missing piece that can help you stay focused and passionate about the work you are putting in, make sure to listen to this engaging episode! Scott’s five-step process. When it comes to launching a successful small business, the key ingredient is the person you see looking back at you in the mirror. It’s true! If you don’t start there, no amount of tips or advice will get you going in the right direction. With that important aspect in mind, Scott has five steps that he has used to help him achieve his level of success. Know your target. Map out your plan. Make a commitment. Stay focused!   Take action! How can you implement each of these steps so your business is in the best position to succeed? Where can you start today? Get more details on each step and how they apply to life and business by listening to this episode of The Amazing Seller! You can never fail if you refuse to give up! As a business leader, you want to avoid the dreadful experience of failing. What if there was a way to avoid failure altogether? According to Scott, the best way to avoid failure is by refusing to give up! Does this mean that you won’t have setbacks and challenges along the way? Of course not! But it is up to you to decide if those setbacks and challenges will knock you out of the game. If you want to succeed, you’ve got to cultivate a thick skin and a relentless commitment to staying the course. To hear more insights and lessons from Scott, make sure to listen to this episode of The Amazing Seller! Don’t be afraid to experiment. Let’s face it, no one is born an expert at anything! So why do so many people get frustrated because they don’t have instant success? Our culture has convinced us that we should be able to go out there and succeed with minimal effort, that’s a huge lie! The truth is, you need to get out there and try something even if it means that you’ll mess up. Put yourself out there and experiment, that’s the only way you will learn what works and what doesn’t! To hear more about the important role of experimentation, make sure to listen to this helpful episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [2:45] Why it’s so important to have the right mindset. [5:20] Scott runs through the five-step process. [12:20] Step #1: Know your target. [16:10] Do you really want it? [22:30] Step #2: Map out your plan. [24:20] Step #3: Make a commitment. [27:50] Step #4: Stay focused!   [29:40] Step #5: Take action! [32:00] You can’t fail if you don’t give up. Experiment and play! [34:30] Scott recaps all five steps and his “Take action” moments in his career.

10.08.2018

TAS 577: Ask Scott #180 – How To RANK Product Videos on Youtube and Get Traffic?

How is your ecommerce business stacking up against the competition? Are you hitting all the goals and benchmarks you’d hope to reach? Do you need a little push in the right direction? If so, you’ve come to the right place! It’s time for another session of Ask Scott here on The Amazing Seller. On this episode, you’ll hear from Scott as he gives his thought of the week on knowing your target audience and as he answers a question from a seller like you. Don’t miss a minute of this engaging and helpful episode! Make sure you know your target audience! Do you understand who your target audience is? Really? One of the worst things you can do as an ecommerce seller is to start creating content and marketing that content to the wrong audience for your product! Scott has developed a few questions that sellers like you can ask to make sure that you are connecting with the right audience. Who is your target market? What do they struggle with? What do they want? What gets their attention? What are they searching for online? All of these questions will help you form a picture of who your audience is and what they are concerned about. To hear Scott expand on this topic and more, make sure to listen to this episode of The Amazing Seller! Are you ready for Brand Accelerator Live? If you are looking for a way to jump-start your ecommerce business, you need to consider attending the Brand Accelerator Live event next fall. This is the event for all your strategy and ecommerce planning needs. Scott and his team have worked hard to make sure that this event will be well worth your time to attend. They’ve prepared great guests and helpful tools that will empower sellers like you to take your brand to the next level. To hear more about this awesome event, make sure to listen to this episode of The Amazing Seller, you don’t want to miss it! Getting your video to rank on YouTube. As an ecommerce seller, you’ve probably heard that video is a huge aspect of online branding these days. So what can seller like you do to utilize this popular tool to grow your business? Unfortunately, you can’t just create a good video, publish it on YouTube, and then expect the traffic to follow, it doesn't quite work that way. If you want your video to gain traction, you’ve got to prime it by sending people from your email list or Facebook group to the video and engage with it. To hear Scott explain all the ins and outs of getting your video the right amount of attention, make sure to listen to this episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:00] Scott’s thought of the week, know your target market. [8:15] Question: How do I rank product videos on YouTube and get traffic? [15:30] Closing thoughts from Scott. TRANSCRIPT TAS 577 TAS 577: Ask Scott #180 - How To RANK Product Videos on Youtube and Get Traffic? [INTRODUCTION] [00:00:02] Scott: Well, hey, hey, what’s up, everyone? Welcome back to another episode of The Amazing Seller Podcast. This is episode number 577 and session number 180 of Ask Scott. This is where I answer your questions here on the podcast and I do it every single Friday and we’re going to do it again here today. And today is a good one. And for some of you, you might be thinking, well I'm... LINKS MENTIONED IN THIS EPISODE www.theamazingsellertv.com www.theamazingseller.com/ask www.theamazingseller.com/live NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show.

10.05.2018

TAS 576: How NEW Successful Brand Was Discovered and Competes in Crowded NICHE

What does it really take to find that right market to build your ecommerce brand around? Do you have to search high and low? Do you have to turn over every rock to find the perfect product? On this episode of The Amazing Seller, you’ll hear from Scott as he sits down with Louie, an ecommerce seller like you! In their conversation, Louie opens up about how he found his niche market, what the process was like getting his business off the ground, how he’s been able to engage his audience, plus helpful tips from Scott and much more! Don’t miss a minute of this fascinating episode highlighting Louie’s story! Finding a brand you are passionate about. Everyone wants to get paid to do what they love but few get to! Are you among the few? What can you do to bring your work and your passion into alignment? Louie was wondering the same thing when inspiration struck and he decided to take his love of bass fishing and see if he could build an ecommerce business around it. Everything got started when Louie’s friend, Bill told he wanted to find a way to market and sell his handmade fishing lures. With a background in IT, Louie knew that he could make this dream a reality! Together, Louie and Bill have built a solid ecommerce business around one of their biggest passions, bass fishing. To hear more about their story, make sure to catch this engaging episode of The Amazing Seller! Make sure you are engaging your audience regularly! Did you know that one of the primary areas that ecommerce sellers often neglect is engaging with their audience? It’s true! At first, a lot of time and energy goes into building a list and driving traffic but before long, many sellers taper off their audience engagement efforts. Don’t let this happen to your ecommerce business! Remember, your audience is a valuable asset that you need to keep hot! It really doesn’t take much effort to do this and the benefits are well worth it. Think of all the ways you can re-engage with people you’ve already sold a product to, you could sell them the same product again as a gift for one someone in their family or you could sell them products that support what you've already sold them. Learn more from Scott about audience engagement by listening to this episode of The Amazing Seller! Look for ways to expand your reach & diversify your revenue. How many ways can you think to build out your brand and expand your business revenue? Does it all come down to the product you have listed on Amazon or do you have multiple methods engaged? If you’ve been around the TAS community for very long, you know that Scott is passionate about helping sellers understand the value of diversifying your channels and income opportunities. On this episode of The Amazing Seller, you’ll hear from Scott as he walks through several options for Louie and sellers like you who want to put your business in the best position for long-term success. If you are ready to put in the work, this episode is for you! Don’t miss it! Find your next step and work it! Let’s face it, it’s really easy to get knocked off course and get distracted. There are so many things you could be doing with your ecommerce business that you can quickly become overwhelmed and get nothing done! Here’s what you need to do, focus on one thing, one step in the process and knock it out of the park. From there you can move on to the next aspect and so on. Make a roadmap if you need to but stay focused on just one step so you don’t get pulled in a thousand different directions! To hear more insights from Scott about staying on target, make sure to listen to this episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:00] Louie joins the podcast to talk about his ecommerce business. [6:10] How did Louie get involved with bass fishing and making his own lures?

10.03.2018

TAS 575: BIG TAKEAWAYS from Inner Circle Meeting (Tips for GROWING)

How do you know you are on the right track with your ecommerce business? What will it take to get outside of your own head and see things from a different perspective? On this episode of The Amazing Seller, you’ll hear from Scott, Joel, and Angel as they sit down to give a quick update on the recent TAS Inner Circle meeting. In their conversation, they all discuss their takeaways, why it’s important to know what you want out of your business, the value of securing repeat customers, why it’s important to keep your organization as efficient as possible, and so much more! Don’t miss a minute of this engaging episode! Don’t make things more complicated than they need to be! Let’s face it, people tend to make things more complicated than they need to, yes, even ecommerce sellers! Don’t fall into that same trap with your business. Instead of making things more complicated for your business, focus on simplification. Just because you can launch product after product doesn’t mean that you should. After all, what good does it do you have a hundred product listings when Amazon rolls out a new requirement that forces you to spend time and energy updating all those listings? Hear more from Scott on this important topic by listening to this episode of The Amazing Seller! You need a brand people will return to. What if you could build a brand that didn’t depend on getting new customers to buy your product at critical points in the year? Imagine developing a brand so cohesive that you have a whole suite of products that fit together. You should also be considering how you can retarget customers who purchased from you to buy the product again, this time as a gift! There are so many ways that you can develop and deepen your brand without spinning your wheels by getting new buyers. To hear more about this important aspect of your brand building strategy, make sure to listen to this episode of The Amazing Seller! Clarity, focus, and accountability. How do you plan on growing and developing as a leader and learner? Do you have a network of business leaders you can connect with and bounce ideas off of? What will help you improve personally and professionally this year over last year? The truth is, you need a group however big or small to help keep you accountable and focused on what really matters in your business. If you don’t have that community around you, consider making one! Make sure to listen to this episode of The Amazing Seller as Scott and his team expand on the value of community, you don’t want to miss it! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [1:45] Joel’s takeaways from spending time with the TAS Inner Circle group. [7:20] The value of getting clear on what you want out of your business. [9:10] How complexity can put your business at risk. [18:00] Why it’s important to build a brand that people return to. [22:00] Angel shares her takeaways from the TAS Inner Circle group. [24:00] You need clarity, focus, and accountability! [26:20] Closing thoughts from Joel and Scott. TRANSCRIPT TAS 575 TAS 575: BIG TAKEAWAYS from Inner Circle Meeting (Tips for GROWING) [EPISODE] [00:00:02] Scott: Well, hey, hey, what’s up, everyone? Welcome back to another episode of The Amazing Seller Podcast. This is episode number 575 and today we are... LINKS MENTIONED IN THIS EPISODE www.tasinnercircle.com NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

10.01.2018

TAS 574: Ask Scott #179 – How To Research Products in 4th Quarter without Being FOOLED!

Are you fired up and ready to attack the 4th quarter? What areas of your ecommerce business do you need to focus on right now to finish the year strong? If you are looking for that one piece of advice or insight that can put you over the top, you’ve come to the right place! It’s time for another session of Ask Scott, here on The Amazing Seller. On this episode, you’ll hear from Scott as he shares an update on how the recent hurricane impacted his area, his thought of the week, an answer to a question from a TAS listener, and much more! Don’t miss a minute of this engaging episode! Are you ready for Brand Accelerator Live? Have you factored in the TAS Brand Accelerator Live event into your plans for next year? What are you waiting for?! This is going to be the event that you need to attend for all your strategy and ecommerce planning needs. Scott and his team have worked hard to make sure that this event will be well worth your time to attend. They’ve prepared great guests and helpful tools that will empower sellers like you to take your brand to the next level. To hear more about this awesome event, make sure to listen to this episode of The Amazing Seller, you don’t want to miss it! You need clarity in order to succeed! Did you know that one of the biggest enemies for a business leader is getting pulled in a thousand different directions? Look at all the plans and objectives you have to get to, it can be understandably overwhelming! According to Scott, the antidote is to cut through all of that noise and focus on clarity. What is the number one, most important thing that you need to tackle? Focus on that like a laser beam and get to work! To hear Scott expand on this important topic and other ways you can stay on an upward trajectory, make sure to listen to this episode of The Amazing Seller! Researching a good product in the 4th quarter. What should you do if you are in the product research phase for a new product during the 4th quarter? Should you just wait it out until the prices change and you can get a more accurate view? Scott says that you don’t have to do that! Rather, you can take advantage of some of the amazing ecommerce tools on the marketplace and comb through the data. To understand all the complexity and get to the heart of what will set you up for success, listen to this episode of The Amazing Seller featuring Scott’s seasoned advice! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [2:20] Scott gives an update about the hurricane that came through North Carolina. [6:00] One year out from Brand Accelerator Live! [7:20] Scott’s thought of the week. [13:45] Question: How to research products in 4th quarter. [18:30] Closing thoughts from Scott. TRANSCRIPT TAS 574 TAS 574: Ask Scott #179 - How To Research Products in 4th Quarter without Being FOOLED! [INTRODUCTION] [00:00:02] Scott: Well, hey, hey, what’s up, everyone? Welcome back to another episode of The Amazing Seller Podcast. This is episode number 574 and session number 179 of Ask Scott. This is where I answer your questions here on the podcast and we’re going to do it again here today and I am... LINKS MENTIONED IN THIS EPISODE www.theamazingsellertv.com www.theamazingseller.com/ask www.tasinnercircle.com www.theamazingseller.com/live Tony Robbins Keepa CamelCamelCamel NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

09.28.2018

TAS 573: Amazon Hits 1 TRILLION and What This Means For Private Label Sellers (Good or BAD?)

Have you heard the news? Amazon has hit 1 Trillion in market value! Can you even imagine what 1 trillion looks like? What does this news mean for ecommerce sellers like you? On this episode of The Amazing Seller, you’ll hear from Scott and Chris as they go over this recent Amazon news. In their conversation, the guys explain why it’s important to partner with Amazon, where the future of ecommerce is headed, why you don’t need to be afraid of new changes as they roll out, and so much more! Don’t miss a minute of this helpful episode! Partner with Amazon, don’t become dependent on it! If you’ve been around the TAS community for very long you know that Scott is passionate about helping sellers like you diversify your ecommerce business. The reason is, Scott has seen way too many businesses go under because they were dependent on one product in their brand or one platform to sell on. Don’t fall for that same mistake! Get your business off the ground and running using Amazon as a well-resourced partner then quickly look for ways to grow your brand independent of Amazon. To hear more about this vital strategy, make sure to listen to this engaging episode of The Amazing Seller! What does the future of ecommerce look like? As Amazon continues its march toward world domination, what will the future of the ecommerce industry evolve into? Will we see Amazon gobble up more retail chains as they did with Whole Foods? Will Walmart and others start to give Amazon some serious competition? According to Chris, you should expect to see more categories like groceries continue to open up as Amazon challenges the way we’ve always thought about what nicely “Fits” into the box of ecommerce. Make sure to listen to this episode of The Amazing Seller as Scott and Chris expand on this topic and much more! Don’t be afraid of change! Let’s face it, we’ve been conditioned to reflexively fear change whenever it rears its ugly head. Is that the best approach when Amazon rolls out a new policy change or an update to their TOS? While it can be helpful to be skeptical of changes that come down the road, it’s a good idea to remain open and ready to adapt. The changes that Amazon has rolled out over the years have, for the most part, been changes that have forced sellers to become more engaged with their business and that’s a positive! To hear more about the best way to view change in the ecommerce sector and much more, make sure to listen to this valuable episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:00] Why it’s important to partner with Amazon but not depend on it. [6:00] Think of using Amazon as a launching pad for your brand! [14:00] Chris talks about how he sees the future of ecommerce evolving. [19:00] Why you don’t have to be afraid of changes that get rolled out. [20:45] Make sure to check out the PACE method. TRANSCRIPT TAS 573 TAS 573: Amazon Hits 1 TRILLION and What This Means For Private Label Sellers (Good or BAD?) [EPISODE] [00:00:02] Scott: Hey, hey, what’s up everyone? Welcome back to another episode of The Amazing Seller Podcast. This is episode number 573 and today we are going to be talking about some breaking news... LINKS MENTIONED IN THIS EPISODE www.theamazingseller.com/pace www.theamazingseller.com/live NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

09.26.2018

TAS 572: 4th Quarter Checklist to CRUSH SALES and Build YOUR Brand

The time is upon us, are you ready for the 4th quarter? Is your ecommerce business prepared to take advantage of this great opportunity to make a substantial profit? On this episode of The Amazing Seller, you’ll hear from Scott and Chris as they go over what you need to succeed. The guys share some helpful 4th quarter practices, why it's helpful to raise your prices, how to keep your email list from going cold, why you should focus on digital marketing, and so much more! Don’t miss a minute of this helpful and engaging episode! Raise your prices! As we move into the 4th quarter and you start to eye your end of the year profits totals, why not consider raising your prices now? You don’t have to go all in, you could just start with an experiment, what do you have to lose? Scott and Chris have tried this tactic and they’ve seen it’s success! Don’t miss an opportunity that you can’t get back. To hear more about raising your prices during the 4th quarter in a smart way, make sure to listen to this episode of The Amazing Seller! Build your email list and don’t let it go cold. If you’ve been around the TAS community for very long, you know how passionate Scott is about getting sellers to invest in an email list for their audience. Where are you in the process? Have you built your email list yet? Are you using it regularly? Too often ecommerce sellers get a list prepared as their brand launches and then they let it go cold. Don’t let that happen to you! Make sure you are keeping your list hot, you can do this by sending them valuable content and occasionally selling to them. Make sure to listen to this episode of The Amazing Seller as Scott and Chris explain how to keep your list hot especially during the 4th quarter! A helpful 4th quarter checklist. Don’t let the 4th quarter intimidate and overwhelm you! Scott and Chris are here to equip sellers like you with the resources you need to succeed. One of the best ways you can set yourself up for success is to run through their quick checklist so you can know where you are and where you need to be! Start planning your inventory situation. Know your numbers! Costs, fees, customs, shipping, etc. Double check your PPC campaigns and make sure they are dialed in. Cultivate your email list and make sure it’s HOT! To get the full rundown of each aspect of this checklist, make sure to listen to this informative episode of The Amazing Seller! Why you need to know digital marketing inside and out! What skill sets will set you up for long-term success as an ecommerce business owner? Do you need to know your niche market inside and out? That will help, but most importantly, you need to become an expert at digital marketing. If you can learn how to market your product to the right people in compelling and consistent ways, you’ll be set up for success! Find out how you can make the most of the TAS resources from Scott and Chris on this helpful episode of The Amazing Seller, you don’t want to miss it! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [2:00] What has Chris been up to lately? [8:00] Getting ready for 4th quarter. [13:30] Why it’s OK to up your product’s price during 4th quarter. [20:15] Start driving outside traffic to your listing right now! [22:30] Don’t let your email list go cold, build and cultivate your list. [33:40] Scott and Chris run through their 4th quarter checklist. [37:00] Become a digital marketing expert and your brand will thrive! [39:00] Why you should check out Brand Accelerator Live & TAS Inner Circle. LINKS MENTIONED IN THIS EPISODE Brand Accelerator Live TAS Inner Circle Splitly

09.24.2018

TAS 571: Ask Scott #178 –  How Can I Sell Products in Competitive Markets?

What is the state of your ecommerce business? Is everything humming along and ready for 4th quarter or do you need a little shot in the arm to get you where you need to be? It’s time for another session of Ask Scott here on The Amazing Seller! On this episode, you’ll hear from Scott as he shares his thought of the week, an update on his TAS Inner Circle, why it’s so important to maintain a healthy mindset, an answer to a question from a TAS follower like you, and much more! Don’t miss a minute of this informative and engaging episode! View failure as a learning opportunity! Did you know that failure can be one of your greatest instructors? It’s true! Too often our society teaches us that we have to avoid failure and that we should be ashamed of failure but in many ways, failure is inevitable. You have to decide if you’ll let failure defeat you or if you’ll learn from it and move forward to become a stronger and more resilient individual. Sellers like you should take the time to examine your attitude toward failure, it could make all the difference. To hear more about this important subject, make sure to listen to this episode of The Amazing Seller! Zero in on that one thing that's holding you back. How’s your mindset these days? Are you growing as a leader and as a business owner or are you stalling? Have you built healthy habits into your daily routine that support and encourage your trajectory or do you find yourself struggling through the day like everyone else? The truth is, you won’t get where you’ve never been if you continue to do what you’ve always done! Invest in your mindset and remove any roadblocks or obstacles that are holding you back! Learn more from Scott about this vital topic by listening to this episode of The Amazing Seller, you don’t want to miss it! How to sell products in a competitive market. What should you do if you really want to get an ecommerce brand up and running in a competitive market? Is it even worth the risk? On this episode of The Amazing Seller, you’ll hear from Scott as he shares his helpful thoughts on this subject. According to Scott, one of the best strategies is to focus on a related niche market that helps you build an audience. Once you’ve done this, you can then start to pivot toward the market you really want to get engaged in after you’ve established yourself. Competitive markets are accessible once you’ve done the work to build your brand’s foundation! Learn more from Scott on this exciting episode! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [2:30] An update about the TAS Inner Circle project. [4:30] Scott’s thought of the week, there is no such thing as a failure if you learn from it! [9:30] What is the one thing holding you back? How’s your mindset? [12:50] Question: How can I sell products in a competitive market? [22:10] Closing thoughts from Scott. TRANSCRIPT TAS 571 TAS 571: Ask Scott #178 -  How Can I Sell Products in Competitive Markets? [INTRODUCTION] Rant [00:00:02] Scott: Well, hey, hey, what’s up, everyone? Welcome back to another episode of The Amazing Seller Podcast. This is episode number 571 and session number 178 of Ask Scott. This is where I answer your questions here on the podcast and I do it every single week and I’m going to do it again here today. And today’s question is... LINKS MENTIONED IN THIS EPISODE www.theamazingseller.com/ask www.theamazingsellertv.com www.theamazingseller.com/live NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show.

09.21.2018

TAS 570: (Behind The Scenes) 6 and 7 Figure Store Owners and FUTURE of ECOMMERCE Discussion

Have you ever wanted to know how other ecommerce sellers are doing in this economy? Are you curious if some of the challenges you face are similar to what your peers are experiencing? On this episode of The Amazing Seller, you’ll hear from ecommerce business leader and entrepreneur, Andrew Youderian. In his conversation with Scott, Andrew opens up about how he got started in ecommerce, the results of his 2018 State of the Merchant eCommerce Report, common challenges that sellers like you are facing, and much more! Don’t miss a minute of this informative episode featuring Andrew! Amazon, foe or friend? Many ecommerce sellers wrestle with the issue of Amazon, is it good for business or is it bad for business in the long term? This question comes from a place of uncertainty for many sellers, they don’t know if their business is safe for the long term relying solely on Amazon. What’s the answer, is Amazon a foe or a friend? According to Scott and Andrew, it depends! While Amazon remains a wonderful platform to get your brand up and running, it is dangerous to place all of your eggs in one basket! Hear more from Scott and Andrew about this important topic by listening to this episode of The Amazing Seller! What is a brand? How would you define an ecommerce brand? Is a product that you are selling online or is it something else? What separates a brand from a line of products? Is there a distinction? On this episode of The Amazing Seller, you’ll hear from Andrew Youderian as he provides his definition of an ecommerce brand. According to Andrew, an ecommerce brand is a proprietary product or service, something that you can offer that other people can’t. An ecommerce brand can even include a white-labeled product that is differentiated from what’s available on the marketplace. Get more helpful information from Andrew’s valuable perspective by listening to this episode! Why digital products are a no-brainer. What if there was a product that you could sell with very little overhead costs and a huge ROI? Does that sound too good to be true? It doesn’t have to be! While the number of ecommerce sellers featuring digital products has dipped in the last year, it doesn’t mean that the effort isn’t worth the investment! In fact, if you can produce a digital product like an ebook or a small report that provides value to your customer base, you’d be crazy not to give it a shot. Both Andrew and Scott are huge fans of leveraging digital products to support your brand, hear more about their perspective on this subject by listening to this episode of The Amazing Seller! The state of the ecommerce industry. Scott often gets asked the question, “Is there still an opportunity to build an ecommerce business or am I too late?” At the heart of this question is another question, “What is the state of the ecommerce industry?” While Scott has his own thoughts and answers to this question, Andrew Youderian has gone through the trouble to create an in-depth report. Covering facets like fastest and slowest growing ecommerce categories, common challenges for sellers, and more, you don’t want to miss this opportunity to learn from Andrew’s valuable report. Check out Andrew’s report located in the resources section at the end of this post! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [2:00] Scott runs through the background of his guest, Andrew Youderian. [4:00] Andrew talks about how he got started selling online. [6:15] What’s the status of the ecommerce industry? [8:30] The attitude toward Amazon among many ecommerce entrepreneurs. [11:15] How are most sellers driving traffic? [14:20] Scott & Andrew talk about the fastest & slowest growing ecommerce categories. [18:20] Andrew shares some surprising findings from his ecommerce report.

09.19.2018

TAS 569: SIMPLE Ways to Increase PROFITS (How to Audit Your Business)

Could you be leaving money on the table each month with your ecommerce business? Have you taken your account through a thorough audit recently? What if there are small things that are adding up and draining your profits? On this episode of The Amazing Seller, you’ll hear from special guest, Greg Mercer. In his conversation with Scott, Greg opens up about simple ways sellers like you can save on costs, how Amazon fees work, the benefit of using a tool like Fetcher, what to expect with refund rates, and much more! Don’t miss a minute of this valuable episode with Greg! Don’t let the drip, drip, drip drown you! When a storm hits your house, you usually don’t think too much of a little leak that drips a few drops of water, but if you ignore that drip for too long, you’ll have a problem! The same is true when it comes to your financial situation as an ecommerce seller. You don’t think too much about a few fees here and a few fees there but soon they add up! Make sure your house is in order and stop the leaks before they drown you. Take the opportunity to learn from an industry expert and save money today! Find out more from Greg Mercer on this valuable episode of The Amazing Seller! Where to start cutting costs. Are you ready to take a deep dive into your seller account? Now is the perfect time to give it a closer look and cut unnecessary expenses! On this episode of The Amazing Seller, you’ll hear from Greg Mercer as he provides his top three areas for sellers like you to start reducing costs. Storage Fees. Refunds and returns. PPC strategy. Do you have any additions to this list? Have you addressed some of these costly expenditures? To get the full breakdown on each of these areas, make sure to listen to this episode featuring Greg’s expert advice! Why you should check out Fetcher. Let’s face it, many ecommerce business owners don’t have the time and energy to pour over their accounts and comb through every detail. What if there was a way to get an overview of your accounts in a user-friendly interface? Good news, there is! Fetcher is a profit analytics tool for Amazon businesses. They fetch, calculate, and display your seller data from Amazon so you can see product profitability and many other key metrics. Don’t get unnecessarily bogged down in the weeds of your business if you don’t have to! Learn more about how Fetcher can help sellers like you by listening to this episode featuring Fetcher creator, Greg Mercer! Work smarter, not harder! As you build your ecommerce business, one of the most important lessons that you should take to heart is the advice to work smarter, not harder. Too often business leaders get so focused on the end goal that they work themselves down to the bone! Does that sound like something you are struggling with? There are helpful tools and resources that sellers like you can use to streamline your process and save money in the process. Find out what your business needs to do eliminate wasteful expenditures by listening to this informative episode of The Amazing Seller, you don’t want to miss it! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [2:45] Scott welcomes Greg Mercer to the podcast. [6:30] Greg and Amazon talk about Amazon fees and how to save. [10:00] Breaking down Amazon seller account costs. [15:30] Where you can start to cut costs. [22:00] Why you should check out Fetcher. [28:15] Understanding reasonable refund rates. [34:00] Closing thoughts from Scott. TRANSCRIPT TAS 569 TAS 569: SIMPLE Ways to Increase PROFITS (How to Audit Your Business) [INTRODUCTION] [00:00:03] Scott: Well hey, hey what’s up everyone!

09.17.2018

TAS 568: Ask Scott #177 – Should I Relaunch an Old Product or Start with NEW?

What is the status of your ecommerce business? Are you exactly where you had on being at this point or are you looking for a way to jump-start your efforts? Either way, you’ll find value on this episode of The Amazing Seller! On this episode, you’ll hear from Scott as he shares his thought of the week, gives an update on TAS tools and resources, an answer to a question from a TAS follower like you, and much more! If you are ready to put in the work and apply these lesson then this episode is for you! 1st Impressions matter! Did you know that in business, one of the most important things to get right from the start is a first impression? It’s true! Just think about the last time that you had terrible customer service when you were visiting a business for the first time. Would you ever go back? Chances are, you answer is, “No!” Why should you give your patronage to a business that is unwilling to put time and energy into making a positive first impression? You shouldn’t, and that’s the point! If that’s how you wouldn’t like to be treated, don’t treat your customers that way. To hear more about the important role of first impressions, make sure to listen to this helpful episode of The Amazing Seller! Don’t leave easy money on the table. Let’s face it, building a successful ecommerce business from the ground up is not an easy task! Don’t make it harder on yourself by leaving easy money on the table. If you get a product or a line of products humming along and making you money, don’t up and abandon it just because you want to go in a new direction. Use that success and build off of it, let that project bankroll your ideal project! Make sure to listen to this episode of The Amazing Seller as Scott breaks down how sellers like you can make the most out of your less appealing products! What are you waiting for? Isn’t it time that you kicked your ecommerce business into high gear? What are you waiting for? Do you expect someone to come and take you by the hand and lead you every step of the way? Don’t count on it! If you really want to build something that will go the distance, you’ve got to commit to putting Scott’s tried and tested methods into practice! For you, the next step might be to review the PACE method or attend the Brand Accelerator Live event. Whatever your next step, don’t delay - take action today! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [4:20] Scott’s thought of the week, first impressions are everything! [8:20] Question: Should I relaunch an old product or start with something new? [15:00] Closing thoughts from Scott. TRANSCRIPT TAS 568 TAS 568: Ask Scott #177 - Should I Relaunch an Old Product or Start with NEW? [INTRODUCTION] [00:00:03] Scott: Well hey, hey what’s up everyone! Welcome back to another episode of The Amazing Seller Podcast. This is episode number 568 and session number 177 of Ask Scott. This is... LINKS MENTIONED IN THIS EPISODE www.theamazingsellertv.com www.theamazingseller.com/live www.theamazingseller.com/pace www.theamazingseller.com/ask NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

09.14.2018

TAS 567: The WRONG Way and NEW Way To USE Facebook to Grow Your Brand

Did you know that one of the best ways to learn what you need to know in business is by learning what not to do? It’s true! You can learn a lot from some of the common mistakes made by others in your field. On this episode of The Amazing Seller, you’ll hear from Scott as he shares his insights on building your brand’s presence on Facebook. If you are ready to up your game and really connect with the audience you need to take your ecommerce brand to the next level, make sure to listen to this helpful episode! What not to do. Remember all those times growing up when you learned what not to do by learning the hard way? You touch a hot stove once as a child and you won’t do it again! While there are many lessons in life that you can only learn the hard way, effectively reaching your audience on Facebook isn’t one of them! You don’t have to make the same mistakes, you have the opportunity to learn from someone who’s at the cutting edge, learning all the tips and insights you need to get your business off the ground. Make sure to listen to this episode of The Amazing Seller as Scott goes over some common mistakes that sellers like you can avoid when it comes to audience engagement! Engage in a way that works! As a small business owner, you want to get the most bang for your buck, right? Stop wasting time and resources on the old way of engagement by getting people to like your page on Facebook! Rather, target your niche audience with curated content that appeals to them through a tip or addressing a pain point. If you can deliver value in this way and keep your message short and engaging, you are on the right path! To hear more about crafting a compelling message on Facebook, make sure to listen to this episode of The Amazing Seller! How to deliver valuable content. Are you struggling to come up with content that will connect with your target audience? What have you tried so far? Do you think it’s time for a change in strategy? On this episode of The Amazing Seller, you’ll hear from Scott as he breaks down his approach to delivering valuable content to his audience. According to Scott, it all comes down to crafting a relatable approach and delivering value. The last thing you want to do is to waste your audiences’ time! When you connect with your audience using a message crafted for them then you are well on your way, the next step is retargeting them. Get more details from Scott on how to retarget the right people for your brand by listening to this episode! Make sure to check out PACE! If you’ve been around the TAS community for very long then you’ve heard about the PACE method that Scott and his team have developed. If you want to build a solid ecommerce business then you need to take a look at PACE and start mapping your roadmap to success. On this episode, you’ll hear from Scott as he goes over some strategies that you can use to effectively engage with your audience on Facebook. This process falls under the attention and cultivation pillars of the PACE methodology. To get the full breakdown of PACE, make sure to check out the resources section at the end of this post! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [4:45] The old way of building a Facebook presence. [10:45] The better way to engage with people on Facebook. [20:20] How to make the best content for your audience. [24:30] Scott runs through what it takes to engage a Facebook audience. [28:00] Why you need to check out the PACE method. [30:00] Closing thoughts from Scott. TRANSCRIPT TAS 567 TAS 567: The WRONG Way and NEW Way To USE Facebook to Grow Your Brand [INTRODUCTION] [00:00:02] Scott: Well, hey, hey, what’s up, everyone? Welcome back to another episode of The Amazing Se...

09.12.2018

TAS 566: How 3 Emails Added Instant Cash + Amazon Ranking and Goodwill

How in the world do you build your ecommerce business by leveraging a tool like an email list? Isn’t the use of email as a marketing platform dead? On this episode of The Amazing Seller, you’ll hear from Scott as he goes over his email list engagement strategy, what to avoid when contacting your list, how to make an offer to your list without turning them off, why it’s important to retarget followers who didn’t open your email and other helpful tips! If you are ready to take your customer engagement strategy to the next level, then this episode is for you! Don’t look for the quick sale! Let’s face it, many ecommerce sellers are looking for a quick ROI for many of the tools and strategies that they deploy. Don’t be so quick to adopt this outlook! Time and time again, you’ve heard from Scott that success takes a long-term approach in the ecommerce sector. If you are looking for instant success and overnight results, you are in the wrong line of work! Take the time to learn from Scott’s seasoned approach to building an ecommerce business that will go the distance by listening to this helpful episode of The Amazing Seller! The formula for engaging your email list effectively. What does it take to get your followers engaged with your brand? How do you turn followers into fans? According to Scott, it all comes down to consistency and value. If you start off by shoving pitch after pitch in their face, you won’t have much of a following! Instead, focus on delivering at least one email a week that provides something of value. Don’t sell in every email! Place some trust deposits by sending them tips and stories about your niche topic and then make an ask. To hear more about this successful formula from Scott, make sure to listen to this episode of The Amazing Seller, you don't’ want to miss it! Make sure to retarget followers who didn’t open your email. Did you know that you are in danger of leaving money on the table each time you send out an email to your list? It’s true! Too often ecommerce businesses will send out an email to their list and never follow up and retarget the subscribers who didn’t open their email. Don’t fall for that same trap! Taking that extra step to follow up and retarget those unread emails within 24 hours could be the difference between a few sales and a large number! Find out how to retarget your email list effectively by listening to Scott’s expert advice on this episode of The Amazing Seller! The PACE method won’t let you down! If you’ve been around the TAS community for very long then you’ve heard about the PACE method that Scott and his team have developed. Have you used the PACE method? If you want to build a solid ecommerce business then you need to take a look at PACE and start mapping your roadmap to success. On this episode, you’ll hear from Scott as he goes over some strategies that you can use to effectively engage with your email list subscribers. This process falls under the cultivation pillar of the PACE methodology. To get the full breakdown of PACE, make sure to check out the resources section at the end of this post! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [5:00] Isn’t email list building dead? [7:45] The wrong way and the right way to market and contact your email list. [13:00] The formula for engaging your list effectively. [19:45] Scott goes over his Memorial Day sale strategy. [25:30] Key takeaways from Scott’s strategy. [27:00] Why its important to retarget your unopened email list subscribers. [30:30] Closing thoughts from Scott.  LINKS MENTIONED IN THIS EPISODE www.theamazingseller.com/pace www.theamazingseller.com/live www.theamazingseller.com/ConvertKit

09.10.2018

TAS 565: Ask Scott #176 – How Do I Find MY Target Market and My Niche?

What steps are you taking right now to move your ecommerce business forward? Are you in need of a little push in the right direction? Good news, you’ve come to the right place! It’s time for another session of Ask Scott here on The Amazing Seller. On this episode, you’ll hear from Scott as he shares why he is so fired up about the Brand Accelerator Live event, his thought of the week, why it’s so important to diversify your business, and of course - the answer to a question from a TAS follower like you! Don’t miss a minute of this helpful and engaging episode! Why you should sign up for Brand Accelerator Live. Let’s face it, running an ecommerce business and leading it to success is no small task. How do you plan to take your brand to the next level of growth? Why not consider investing in your future by attending the Brand Accelerator Live event next September? Brand Accelerator Live is the very first large-scale TAS event designed to help sellers like you break out from the rest of the competition and stand out! Don’t let the what every other competitor is doing set the pace for you and your business! Find out how you can reserve your spot for this special event by checking out the link in the resource section at the end of this post, you don't’ want to miss it! Don’t put all of your eggs in one basket! What would happen to your ecommerce business if Amazon decided to lock you out tomorrow? Do you have the means to make adjustments and keep going in an upward direction? If not, it might be time to consider diversifying your channels and your strategy. You’ve heard the phrase, don’t place all of your eggs in one basket, right? The same is true when it comes to ecommerce channels too! Heed Scott’s advice and learn how to create alternative methods that you can use in the event that your business needs to make a pivot. Learn more from Scott’s seasoned perspective by listening to this episode of The Amazing Seller! What you need to do to identify your niche market. Have you identified your niche market yet? Have you honed in on that one product or approach that will set you apart from all the other ecommerce sellers in your target market? What are you waiting for? If you want to succeed, you’ve got be willing to put in the work and outsmart your competitors! One great way to get a leg up on your competition is by researching their reviews and find out how their customers are using the product and what they don’t like about the product. With that information, you can go to work making a superior product! Hear more about this important subject by listening to this exciting episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [1:50] Why Scott is so fired up about the Brand Accelerator Live event. [4:30] Scott’s thought of the week. Are you putting all your eggs in one basket? [15:30] Marketing is a skill set that will serve you well as you build your brand! [17:00] Question: How do I identify my target market and my niche? [23:00] Closing thoughts from Scott. TRANSCRIPT TAS 565 TAS 565: Ask Scott #176 - How Do I Find MY Target Market and My Niche? [INTRODUCTION] [00:00:02] Scott: Well, hey, hey what's up, everyone? Welcome back to another episode of The Amazing Seller Podcast. This is episode number 565 and session number 176 of Ask Scott. This is where I answer your questions here and we get to hang out and it is fun and, yeah, I’m going to do it again and this is pretty exciting... LINKS MENTIONED IN THIS EPISODE www.theamazingsellertv.com www.theamazingseller.com/ask www.theamazingseller.com/live NEW To The Blog and Podcast?

09.07.2018

TAS 564: (Coaching Call) The Roadmap to Build a Business Around Your Passion?

Can you really build a business around your passion? Is it a realistic goal to have a brand that operates anchored around a topic or subject matter that you are engaged and knowledgeable about? On this episode of The Amazing Seller, you’ll hear from Scott as he sits down with a TAS follower like you who is building his ecommerce business. In their conversation, Jeff opens up about how he got started with ecommerce, how he’s built up his business, what he’s trying to accomplish, and much more. You don’t want to miss a minute of this valuable episode as Scott gives Jeff a good push in the right direction! Find your niche. Have you found your niche market yet? Are you ready to go out there and build a business based on your passion? Now is the time to act! There are so many tools and methods that ecommerce sellers like you can use to get your business off the ground and build your niche audience. Scott encourages sellers to take the time and really drill down to locate that specific niche market that you can use to build your brand. If you are struggling with finding your niche, this is the episode for you! Listen as Scott coaches a seller like you through the process of locating a niche and building a solid brand from there! Why you should use video to reach your audience. Did you know that video is grabbing more and more of the market share? It’s true, just take a look at your Facebook or Twitter feed! What can you do to take advantage of this trend? According to Scott, sellers like you need to get your face or the face of your brand’s spokesperson on video and exposed to the public. Think about it, you are more likely to trust and engage with a brand that takes the time to engage with you. Don’t overthink or over complicate this step, learn more about using video to engage your audience by listening to this episode of The Amazing Seller! Use autofill to your advantage! What would it be like to have access to the top keywords and often searched for phrases that relate to your brand? Sellers like you can use the autofill feature in the search box on Google, YouTube, Amazon, and other sites to find out what people are searching in relation to your niche product. What are you waiting for? Take advantage of this easily accessed tool that can give you the info you need to make your brand competitive! Learn more about this tool and others by listening to this helpful episode of The Amazing Seller! Tried and tested methods that work. Starting any small business can be scary, let alone one that deals with suppliers overseas and customers that you’ll likely never meet face to face. How do you know that your ecommerce business is on the right track? How can you be sure that you are using the right strategy and methodology? Scott can really talk a good game, but its not just talk, Scott has the experience and the success to back it up! Don’t fall for the flashy and gimmicky methods, look for the leaders who are willing to shoot you straight and give you the unvarnished truth. Make sure to check out the resources section below to go further with Scott’s methods like PACE! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:00] Jeff Lukups joins the podcast. [5:30] Jeff opens up about his background how he got started in ecommerce. [10:00] Why it’s helpful to choose a niche market you can stay engaged in. [15:30] Jeff talks about his brand and the current product that he is selling online. [19:10] How does Jeff plan on engaging his target audience? [24:30] Use autofill on Amazon and Google to your advantage! [30:20] Scott gives an example of how to run ads effectively to your audience. [34:00] Why video connects with people more than an ad. [41:00] Scott runs through why and how he started the TAS podcast.

09.05.2018

TAS 563: How and WHEN To PIVOT in Business To REACH New Heights with Jaime Masters

Is there ever a good time to make a pivot in your business? If so, how do you know it’s the right time? What steps should you take to make the pivot successfully? On this episode of The Amazing Seller, you’ll hear from guest expert, Jaime Masters. In her conversation with Scott, Jamie opens up about when to pivot in business, what to do when your heart isn’t in your work, why she developed the Owner Box platform, and much more! Make sure you have all the tools you need for the day when you may need to pivot by listening to this helpful episode featuring Jaime! When is the right time to pivot? How do you know that it is the right time to make a pivot in your business? Are there warning signs that you need to be looking for? According to Scott and Jaime, it all comes down to sticking to your end goal, you why. What is your why? If you know your why and you stick to it, you can make changes and pivots along the way that help you deliver on accomplishing your why. One thing that you want to have on your radar is to avoid chasing the green grass that always looks greener on the other side of the fence. Just because you aren’t getting massive traction or results in one area, it doesn’t mean that you should jump ship and start something new right away, give it time. To hear more from Scott and Jamie on this important subject, make sure to listen to this episode! What to do when your heart isn’t in your business. Have you ever felt like you were just going through the motions? What does it take to break out of that funk and get back to living life in a way that is energizing? Many business leaders are faced with this tough scenario when they reach the point in her business where they no longer feel passionate about the work they are involved in. What the solution? One option is to start giving away responsibilities and roles that you occupy so you can redirection your attention and focus on what you want to pursue. Another option is to sell your business and move on completely to a new project altogether. Learn from Jaime and Scott’s helpful conversation on this topic by listening to this episode of The Amazing Seller! Don’t let redundancies ruin your flow! What if there was a way to save your business tons of revenue simply by updating your systems and workflow? Does that sound too good to be true? It’s not! On this episode of The Amazing Seller, you’ll hear from Jaime Masters as she explains how her program, Owner Box can help leaders like you streamline your organization for maximum efficiency. Through her work consulting with business owners over the years, Jaime has developed a systemized approach can cut through redundancies and help leaders like you get your team to focus on what really matters. Check out the link to Jaime’s tools located in the resources section at the end of this post! Do what it takes to succeed! Let’s face it, building an ecommerce business and running a startup isn’t the easiest road you could have chosen to travel down. You picked this journey for a reason, you are tired of the status quo and you want to go out there and build something that you can be proud of. That’s great, but are you willing to do what it will require in order to succeed? Are you really willing to hold out and say no to short-term success so you can build something that will last? If so, you are in good company! Learn from Scott and the insights he has to share, don’t take this resource for granted! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:10] Jaime Masters joins the podcast. [5:00] When you should consider making a pivot in business. [16:00] What to do when your heart isn’t in your business anymore. [28:00] Jaime talks about her project, Owner Box. [32:30] How to streamline the workflow in your business.

09.03.2018

TAS 562: Ask Scott #175 – What’s The Best Way To Send Emails To MY LIST?

It’s that time of the week again! This is where ecommerce sellers like you get to bring your tough questions to a guy who’s seen just about every scenario you could think of, it’s time for another session of Ask Scott here on The Amazing Seller! On this episode, you’ll hear from Scott as he goes over why you should take advantage of the new TAS event - Brand Acceleration Live, his thought of the week, and of course - the answer to a question from a TAS follower like you! Don't’ miss a minute of this helpful and engaging episode! Make sure to grab your ticket to Brand Accelerator Live! Do you have your ticket for Brand Accelerator Live yet? What are you waiting for? This is your opportunity to be a part of TAS history! Brand Accelerator Live is the very first large-scale TAS event and Scott wants you to do what you can show up. If you sign up for the event right now, you can secure access to the Early Bird discount. This event will we well worth the price, Scott has worked hard to make sure that it’s packed full of useful and actionable contest for sellers like you. Get more info on this event by checking out the link in the resources section below! Don’t procrastinate, plan ahead. Have you ever struggled with planning ahead? What about sticking to a schedule or a set of goals? One of the worst times to fall victim to procrastination for the ecommerce seller is right now! According to Scott, right now is the time when sellers like you should be preparing and laying the groundwork for a successful 4th quarter. Are you ready? Do you have a strategy to put your brand in the best position to succeed when 4th quarter rolls around? Make sure to listen to this episode of The Amazing Seller as Scott explains how sellers like you can avoid disaster! How to connect with your email list, effectively. If you’ve been around the TAS community for very long you know that Scott is passionate about helping ecommerce sellers understand why building an email list is so important. Once you’ve built that email list, what do you do? What is the best strategy for communicating with and marketing to your email list? Scott says that sellers need to focus on keeping the list warm by offering helpful tips and tools that show the audience that the brand is interested in providing value as much as making a sale. To hear Scott expand on this and other ways to keep your email list engaged with your brand, make sure to listen to this informative episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [1:30] Make sure to check out Brand Accelerator LIVE! [5:15] Scott’s thought of the week, plan ahead! [8:40] Question: What's the best way to send emails to my list? [15:45] Closing thoughts from Scott. TRANSCRIPT TAS 562 TAS 562: Ask Scott #175 - What's The Best Way To Send Emails To MY LIST? [INTRODUCTION] [00:00:03] Scott: Well hey, hey what’s up everyone! Welcome back to another episode of The Amazing Seller Podcast. This is episode number 562 and session number 175 of Ask Scott. This is where I answer your questions here on the podcast and I'm going to do it again here today and I am fired up to share... LINKS MENTIONED IN THIS EPISODE www.theamazingseller.com/ask www.theamazingsellertv.com www.theamazingseller.com/559 www.theamazingseller.com/live Aweber Convert Kit NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

08.31.2018

TAS 561: Protecting Your BRAND with Trademarks and NEW Transparency Program

As an ecommerce business leader, you want to do everything you can to protect the platform and business you are building. Are you prepared in the event of hijackers selling your product on Amazon? What about patent issues? On this episode of The Amazing Seller, you’ll hear from Scott as he welcomes his guest, Steve Weigler. In their conversation, Steve and Scott discuss how to deal with hijackers, the best way to utilize Amazon’s brand registry program, if it’s worth it to fill a patent, the details about Amazon’s new “Transparency” program, and much more! Make sure to have pen and paper ready for this informative episode! What are you waiting for? Register your brand! Did you know that one of the best ways to protect your brand is by registering it through Amazon’s Brand Registry program? Have you taken your brand through that process yet? According to Steve Weigler’s expert perspective, if you take your ecommerce business through Amazon’s process, you’ll be better protected if a hijacker comes along. Don’t leave your brand susceptible to hijacking! To get the full breakdown of how Brand Registry can set your business up for success, make sure to listen to this helpful episode of The Amazing Seller! Is it a good idea to get a patent? Have you heard how getting a patent could help protect your brand from knockoffs and hijackers? Is it really worth it to go through the lengthy process of securing a patent? If you are considering getting a patent, you may want to heed Steve Weigler’s advice. While getting a patent might be a good idea if you have a ton of resources or a really innovative idea that needs that type of protection chances are, your brand doesn’t. Think through your strategy and make sure you have a proper understanding of how to best deploy your resources! Listen to this episode of The Amazing Seller as Scott and Steve expand on this topic and much more! What is, “Transparency?” There is a new program through Amazon that ecommerce sellers like you need to be aware of! Amazon’s new program is called, “Transparency” and it’s specifically designed to help sellers like you secure your product and enjoy a crystal clear certainty on when it sells and ships from Amazon. When you participate in this program, Amazon sells you a sticker with a unique code that goes on the outside of each of your products. For more details on the Transparency program and how you can use it to your advantage, make sure to listen to this engaging episode of The Amazing Seller! Copyright your logo and packaging! Do you have a plan to copyright your brand’s logo and packaging? Are your logo and packaging unique and creative? On this episode of The Amazing Seller, you’ll hear from Scott and Steve as they explain why sellers like you need to invest in packaging and logos that stand out! Steve explains that the more you can create layers of complexity and detail to your product and your packaging, the more protected you are from hijackers. The copywriting process doesn’t have to be as complicated as it often sounds! To hear how Steve and his team and help sellers like you navigate the process, listen to this episode! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:50] Scott welcomes his guest, Steve Weigler. [7:00] How to deal with hijackers & navigating Amazon’s brand registry program. [12:00] Steve walks through his brand development process. [17:00] Is there a way to gate your brand so people can’t sell it on Amazon? [20:00] Is it worth it to file for a patent? [23:30] Steve talks about Amazon’s new program called, “Transparency.” [32:00] Make sure to copyright your logo and packaging! [36:15] How to connect with Steve and his services. [39:00] Closing thoughts from Scott.

08.29.2018

TAS 560: TAS (Strategy Call Recap) $500k Per Month Business Owner and MY Advice to Grow 2X

What is the direction you are taking your business in? Are you confident in your strategy and approach or do you need to look at things from a different perspective? On this episode of The Amazing Seller, you’ll hear from Scott as he gives a peek behind the curtain of one of his strategy calls. In his recap of the strategy call, Scott explains how it can be helpful to leverage your passion to build your business, why you need to understand your weaknesses and limitations, how your brand can get an edge over the competition, and so much more! Don’t miss this great opportunity to learn from Scott’s coaching! Build your brand off of your passion! One of the best ways to build a business you can be proud of is by building it around your passion! Does that sound too good to be true? It doesn’t have to! While it may be difficult, depending on your passion, this is the best way to build a business that can go the distance! Let’s face it, people can see right through a superficial and uninspired approach. Make sure your business doesn’t disappear into the crowd of competitors, let it stand out! Learn more about leveraging your passion to build your business by listening to this engaging episode of The Amazing Seller! It’s OK to get an outside perspective. It can be kind of uncomfortable letting a stranger poke through your business plans and strategies, but it can be one of the smartest things you could ever do! While it’s not ideal, businesspeople have learned that getting an outside perspective can make all the difference. Is it time to let a trusted mentor or an accomplished professional take a look at your business model? What do you have to lose? Scott is so confident in the value of this approach that he's built a whole subsection of TAS around it! Hear more about Scott’s work with the TAS Inner Circle and why it may be a good next step for your business by listening to this episode! Don’t fall for shortcuts! Remember when you were a kid and you always looked for a shortcut so you could get back to what you really wanted to do? That type of thinking left once you became an adult, right? It’s so hard to resist the appeal of taking the shortcut in life but the truth is, most of the time, it’s worth taking the long route! If you want to build a long lasting ecommerce business that will continue to provide income and profits for you years from now, you’ve to get be willing to leave the shortcuts behind. Make sure you listen to this episode of The Amazing Seller as Scott stresses the value of putting in the work necessary for success and kicking shortcuts to the curb, don’t miss it! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [4:00] Sometimes you have a successful brand that bankrolls your passion project. [10:00] Why it’s important to know your limitations and shore them up! [13:00] An outside perspective can help you identify your blind spots. [15:30] Does your brand have the right angle on your niche market? [18:00] Scott talks about how he builds a robust brand. [22:00] Don’t fall for shortcuts! [24:30] Closing thoughts from Scott. TRANSCRIPT TAS 560 TAS 560: TAS (Strategy Call Recap) $500k Per Month Business Owner and MY Advice to Grow 2X [INTRODUCTION] [00:00:03] Scott: Well hey, hey what’s up everyone! Welcome back to another episode of The Amazing Seller Podcast. This is episode number 560 and today here's what I'm going to do. I'm going to... LINKS MENTIONED IN THIS EPISODE www.theamazingseller.com/pace www.tasinnercircle.com NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with yo...

08.27.2018

TAS 559: (BIG ANNOUNCEMENT) Brand Accelerator LIVE is OFFICIAL

Have you ever been a part of an elaborate surprise party or had to keep a big secret? The anticipation and excitement can be excruciating! Finally, Scott is able to reveal his BIG NEWS! Working with his friend, Kevin Sanderson, Scott is ready to announce his new event, Brand Accelerator LIVE. This is going to be a special larger scale TAS event where sellers like you can come to get actionable content that you can use to expand your brand. Scott is pumped about this new phase for TAS. To get all the details, make sure to listen to this exciting episode of The Amazing Seller! Making the right connection. Isn’t it great when the timing works out and you meet the right person at the right time? Maybe for you, that person was a business connection or your spouse. Looking back at his professional career, Scott has had some amazing connections that occurred because he happened to be in the right room. His meeting with Kevin Sanderson was no exception. Kevin has been a TAS fan for a few years now and had the opportunity to meet Scott at some TAS meetups and other ecommerce events. Everything changed for Scott and Kevin when Kevin worked up the courage to propose a large scale TAS event that he could help Scott create. Learn more about how Scott and Kevin connected and how the whole idea for Brand Accelerator LIVE played out by listening to this episode! An event built around actionable content. Don’t you hate it when you fork over your hard earned money to attend these workshops, masterminds, or networking events only to walk away empty handed and no better off? What if there was a way to build an event from the ground up that existed solely to provide attendees with a solid action plan to execute the information learned? This idea won’t be a pipe dream any longer! Scott and Kevin are committed to providing their attendees with a thorough action plan that will empower them rather than drain them as they return home and to the day to day of their business. Listen to this episode as Scott and Kevin expand on their plans and much more! Get the Early Bird Special! If this exciting idea of attending an innovative and useful live event appeals to you, what’s your next step? Do you wait for an email from Scott or do you take the initiative? No! You’ve got to be proactive and sign you up for early access and get the Early Bird special pricing. As soon as there is a locked in date and location ready for the Brand Accelerator LIVE event, you’ll be the first to know! Don’t let this opportunity pass you by! Get all the details on Early Bird pricing by checking out the link located at the end of this post. TRANSCRIPT TAS 559 TAS 559: (BIG ANNOUNCEMENT) Brand Accelerator LIVE is OFFICIAL [INTRODUCTION] [00:00:02] Scott: Well, hey, hey, what’s up, everyone? Welcome back to another episode of The Amazing Seller Podcast. This is episode number 559 and today we are not going to do an Ask Scott session and there’s a good reason why and it’s a pretty big... LINKS MENTIONED IN THIS EPISODE Seller’s Summit www.brandacceleratorlive.com www.theamazingseller.com/event Support[at]theamazingseller.com NEW To The Blog and Podcast? I created a Page Just for You called…START HERE! If you enjoyed this episode share the love with your friends…Click To Tweet the show. Subscribe To Be The First To Receive Updates and NEW Podcast Episodes

08.24.2018

TAS 558: NEW Way To Source Products Not Using ALIBABA (More Products and More Profits)

Are there methods and connections out there on the marketplace that can enable ecommerce sellers to move away from gatekeepers like Alibaba? What is the best way to make those connections? On this episode of The Amazing Seller, you’ll hear from special guest and product sourcing expert Nathan Resnick. In his conversation with Scott, Nathan opens up about his background in the ecommerce industry, how ended up in China, what channels are available to sellers like you, why he created his company, Sourcify, and much more! Don’t miss a minute of this engaging episode featuring Nathan! How a white guy ended up in China. Nathan Resnick had no idea that a year-long visit to China while in high school would set him on the path to becoming a product sourcing expert in the ecommerce industry. Pulling the thread of curiosity, Nathan went from an average student in America to full cultural immersion on the streets of Beijing, China. Visiting the markets there and discovering the type of craftsmanship when into the products ignited a spark in Nathan that he fanned into the flame of entrepreneurship. To hear more about Nathan’s story and what he learned from his experiences in China, make sure to check out this fascinating episode, you don't’ want to miss it! Don’t be afraid to shop around! If you are at the stage of building your ecommerce business where you are looking for ways to save on your production costs, consider looking for a new supplier! You might not want to rock the boat once you’ve found a solid supplier and that’s understandable, but you need to know that there are some amazing options out there. Why not explore the options and diversify your supply chain? If you’ve heard it once from Scott, you’ve heard it a thousand times - make sure your business isn’t dependent on one channel, product, or supplier for your success! To hear more about shopping your product around to reputable suppliers, make sure to listen to this episode of The Amazing Seller! The 3 pillars of a valuable supply chain. Did you know that a valuable supply chain can be broken up into three aspects? It’s true! On this episode of The Amazing Seller, you’ll hear from Nathan Resnick as he shares the three pillars of Sourcify’s successful supply chain. Here are the three pillars of a valuable supply chain; Price Lead time Quality While it’s extremely difficult to piece together a supply chain that hits all three pillars, it’s not impossible! Find out how Nathan and his team can help sellers like you hone in on a supply process that can take your business to the next level of growth! Why you should check out Sourcify. Are you ready to take your ecommerce brand to the next level? What will you do to get your brand in the best position for growth? One of the best resources in the marketplace right now for ecommerce entrepreneurs is Sourcify. Nathan and his team at Sourcify are hard at work to make life easier for sellers like you in a multitude of ways. From clear cut timelines to a streamlined production process, the factories that work with Sourcify are vetted and ready to take whatever you can throw their way! Hear more about the story of Sourcify and why you should check them out by listening to this informative episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [4:15] Nathan Resnick joins the podcast and shares his ecommerce background. [8:15] How did Nathan end up in China? [13:00] Nathan talks about sourcing products outside of Alibaba. [26:00] The three factors of product production. [28:00] Why ecommerce leaders need to think about factory capacity. [31:00] Is it worth it to investigate cheaper production options? [33:15] What is the Sourcify process of getting a ...

08.22.2018
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12.14.2018

It’s that time of the week again, another session of Ask Scott here on The Amazing Seller! This is the place to get that extra push, so ecommerce sellers like you can go out there and build the business of ...