Welcome to The Apple Cart; the podcast for creative disruptors, disruptive creators and anyone who wants to do things differently in business. In this episode, your host, Gudrun Lauret, is joined by Alex Durham.

Alex is the owner of Vavavoom Videos. Every business needs content and to adapt and change their marketing. Vavavoom comes in, sweeps them off their feet and helps them. A versatile and crazily creative company, they create video content that stands out and works for all kinds of all industries.

Alex shares her journey to becoming a videographer and her advice for anyone who'd like to do the same. She outlines the different ways to work with her and some of her favourite projects.

Gudrun asks Alex why all businesses should use video content in their marketing and how people can feel more comfortable on camera. They also discuss the benefits of business networking and how to be more creative.

 Timestamps

• 01:22 - 03:08: How Alex got into videography
• 03:16 – 04:17: How the name Vavavoom came about
• 04:34- 07:46: The experience of starting a business straight after uni
• 08:08 - 12:00: Alex’s advice for budding videographers
• 12:26 - 14:45: Some of Alex’s favourite projects
• 15:19 - 19:21: Why businesses need to use video in marketing
• 19:52 - 22:02: Ways to work with Alex
• 22:26 - 25:22: How Alex helps her clients feel comfortable on video
• 27:20 - 31:05: The inspiration for parody Christmas songs
• 31:29 – 33:00: Why Alex attends networking events
• 33:58 - 36:07: How to be more creative

Useful Links

• Visit Alex's website
• Connect with Alex on LinkedIn
• Like VaVaVoom Videos on Facebook
• Follow VaVaVoom Videos on Instagram
• Subscribe to the VaVaVoom Videos YouTube channel
• Service: podcast content repurposing