In this episode of Shopify Masters, Lou Matera of Youth Sport Nutrition shares how he developed a new product by hosting taste tests, gathered sales through in-person events, and fine-tuned digital strategies to achieve the best conversion hacks.

The Best Conversion Hacks That Anticipate Customer's Needs

Do you want to start your own business? Great! But how do you actually do it? Don't worry, we've got you covered on Shopify Masters, an official podcast from Shopify. Each week, hosts Shuang Esther Shan and Adam Levinter sit down with entrepreneurs and e-commerce experts as they share their experiences running successful online stores. Learn how to create social media ads that pay off, how to optimize your website for sales, what it takes to find the right supplier and so much more.

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The Best Conversion Hacks That Anticipate Customer's Needs

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