In this episode, we dive into the recent WNBA Championship, where the Minnesota Lynx fell short against the New York Liberty, and explore how this game got me thinking about the concept of winning and losing. 

Society often pushes us to see things in binaries—either you succeed or you fail—but the reality is far more complex. Drawing parallels to marketing, I discuss how we can apply this mindset to our KPIs. Instead of seeing an underperforming campaign as a failure, what can we learn from it? 

Tune in as we talk about growth, resilience, and the hidden lessons in both sports and business.