In this episode, I chat about the 4 most common fuzzy messaging mistakes in B2B marketing, and how brand storytelling helps you fix and overcome them.
Enjoy the show!
You can connect with me on LinkedIn under: https://www.linkedin.com/in/helenamerschdorf/
Or via our website: https://www.tales.co.nz

In this episode, I chat about the 4 most common fuzzy messaging mistakes in B2B marketing, and how brand storytelling helps you fix and overcome them. Enjoy the show! You can connect with me on LinkedIn under: https://www.linkedin.com/in/helenamerschdorf/ Or via our website: https://www.tales.co.nz

The Curse of Fuzzy Brand Messaging (And How to Fix it)

This show helps B2B brands like yours understand how to use brand storytelling as a messaging strategy to earn your audience’s attention and build brand awareness, authority and trust.

So you can:
- Build a community
- Drive revenue for your organisation
- And become your customers obvious choice

We dive deep into topics like brand storytelling, narrative positioning, story driven marketing, and building a brand your customers love.

Business

Marketing

This show helps B2B brands like yours understand how to use brand storytelling as a messaging strategy to earn your audience’s attention and build brand awareness, authority and trust. So you can: - Build a community - Drive revenue for your organisation - And become your customers obvious choice We dive deep into topics like brand storytelling, narrative positioning, story driven marketing, and building a brand your customers love.

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The Curse of Fuzzy Brand Messaging (And How to Fix it)

The Curse of Fuzzy Brand Messaging (And How to Fix it)