The Digital Week - Interactive Business Models
10.24.2018 - By PwC Chair in Digital Economy
Download our free app to listen on your phone
On this episode of The Digital Week Prof. Marek Kowalkiewicz and Dr Paula Dootson discuss Interactive Business Models.
Following the news of a large insurance company in the US announcing they would no longer underwrite traditional life insurance policy, and instead get customers to share personal data via wearable devices.
Paula and Marek discuss the implications for customers and how this model could disrupt other industries.