In this episode of Sweathead, I discuss cross-culture kids with Sean Choi.
Cross-culture kids are people who grow up between two or more cultures. These "kids" are fast becoming a large population in the USA and, because of this, they are increasingly working in advertising and the audiences of advertising.
Sean currently calls The Martin Agency, AdWeek’s back-to-back Agency of the Year, home. 
He takes pride in quite literally ‘breaking into’ strategy as a late bloomer but brings along his background in Talent and Culture from Apple and freelance photography. 
Aside from fully believing “New York or nowhere,” Sean is a proud Korean-American committed to being a megaphone for the marginalized. 
He’s spoken at events hosted by the likes of the 4As, AIA, and 3AF, crafted thought leadership picked up by Adweek, and is the the curator of an industry-wide cultural moments calendar.
You can find Sean here: https://www.linkedin.com/in/seanrichardchoi/
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The Mainstreaming Of Cross-Culture Kids - Sean Choi, Strategist

How do you get good at strategy? Whether you’re into brand strategy, advertising strategy, digital strategy, social media strategy, or you just love doing strategy but you get frustrated at how people use the word, Sweathead will help you delve into the practices and minds of some of the world’s most wonderful strategists. We're in our sixth year and have surpassed 1,500,000 listens! Hit SUBSCRIBE, tell your friends, and leave a kind rating. Real-time action is @markpollard and @sweathead.

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You can find out about our upcoming masterclasses at http://www.sweathead.com


Mark is here:
http://www.instagram.com/markpollard

Top Ten Strategist Traits - Live From Hell's Kitchen

Alexandre Kazuo Kubo and Lucas Ribeiro are Associate Creative Directors at McCann New York. Recently, they published a guide on having and expressing award-winning advertising ideas.
It's relatively rare for employed big-agency creatives to publish like this so I took the opportunity to get them to talk us through their free guide while forcing them to indulge me in my love of Brazil and Brazil funk.


Their guide is here:
https://docs.google.com/presentation/d/1Vv4yXzNDyDnoaAdDKTh_2W99OrzNZRy_Y_j1feoanx8/edit?pli=1#slide=id.g2ad8616ace2_0_96


Lucas is here:
https://www.linkedin.com/in/lucasantunesribeiro/


Kazuo is here: 
https://www.linkedin.com/in/alexandre-kazuo-kubo-33189177


Mark is here:
http://www.instagram.com/markpollard

How To Have Award-Winning Ideas - Alexandre Kazuo Kubo, Lucas Ribeiro

Camilla Petty recently released a workshop guide from 15 years of experience in advertising. I've run hundreds of these things and have thoughts. So we got together to discuss what makes a workshop work as well as the things that don't.


You can get 25% off Camilla's guide using the code SWEATY at checkout: https://oddkid.co/store/brandstrategyworkshopguide


You can find Camilla here: https://www.linkedin.com/in/camillagrey/


You can find Mark here:
http://www.instagram.com/markpollard

The Wrongs And Rights Of Brand Strategy Workshops - Camilla Petty

Michael Miraflor is Chief Brand Officer at Hannah Grey Venture Capital. His agency life started in media agencies then lead him to MediaLink and, now, into VC.
In this episode, we discuss his journey as well as what exactly he is doing right now.


You can find Michael here: https://www.linkedin.com/in/mirateck/
You can find Mark here: http://www.instagram.com/markpollard

Brand Strategy In Venture Capital - Michael Miraflor

Cofounder of the Account Planning Group (APG) in Spain, Luis Miranda is a freelance strategist based in Los Angeles but also a music producer and DJ. 
In this episode, we see what strategists can learn from techno. Obviously.


You can find Luis here:
https://www.linkedin.com/in/luismiranda1/


You can find Mark here:
http://www.instagram.com/markpollard

The Mainstreaming Of Cross-Culture Kids - Sean Choi, Strategist

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