In this season-ending episode I talk with Diageo CMO, Cristina Diezhandino, about what CEOs need to know about organizing to meet and lead marketplace evolutions, managing investment across a massive brand portfolio, and What can get in the way of marketing delivering against its growth mission.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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By Forbes
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In this season-ending episode I talk with Diageo CMO, Cristina Diezhandino, about what CEOs need to know about organizing to meet and lead marketplace evolutions, managing investment across a massive brand portfolio, and What can get in the way of marketing delivering against its growth mission.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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