The Path To Luxury Real Estate Sales • Paul Salazar

Paul Salazar with Hilton & Hyland Beverly Hills goes back to the beginning of his journey in real estate. Paul describes how he transitioned from working with his mom to selling luxury real estate. Next, Paul discusses how he built his business by cold calling expired listings and how he perfected his skills to get properties sold in record time. Paul also talks about cold calling, door knocking and sending handwritten letter to clients and how these activities helped him build relationships with developers. Last, Paul discusses the the major differences between working with a smaller property size compared to ultra-high-net-worth side.

If you’d prefer to watch this interview, click here to view on YouTube!

Paul Salazar can be reached at 310.492.0737 and [email protected].

This episode is brought to you by Real Geeks and FollowUpBoss.

Transcript

D.J. Paris 0:00Have you ever wondered how Realtors transition into luxury sales? Well, we’re going to talk about that today. Stay tuned. This episode of Keeping it real is brought to you by real geeks. How many homes are you going to sell this year? Do you have the right tools? Is your website turning soft leads and interested buyers? Are you spending money on leads that aren’t converting? Well real geeks is your solution. Find out why agents across the country choose real geeks as their technology partner. Real geeks was created by an agent for agents. They pride themselves on delivering a sales and marketing solution so that you can easily generate more business. Their agent websites are fast and built for lead conversion with a smooth search experience for your visitors. Real geeks also includes an easy to use agent CRM. So once a lead signs up on your website, you can track their interest and have great follow up conversations. Real geeks is loaded with a ton of marketing tools to nurture your leads and increase brand awareness visit real geeks.com forward slash keeping it real pod and find out why Realtors come to real geeks to generate more business again, visit real geeks.com forward slash keeping it real pod. And now on to our show.

Hello, and welcome to another episode of Keeping it real the largest podcast made by real estate agents. And for real estate agents. My name is DJ Parris. I’m your guide, and your host through the show. And in just a moment, we’re going to be speaking with top 1% producer and luxury real estate agent, Paul Salazar before we get to Paul, well, it’s the holiday season. So I’m just going to ask for a gift. And don’t worry, though it’s it’s I’m actually going to ask for two gifts. The first is to check out what our sponsors are offering, please, please support our sponsors, we vet them, we only bring to you really high quality services and products that Realtors could use, please support our sponsors, because they’re the reason we can keep making these shows. And the second thing we’ll ask for the second gift you can give us is really simple one won’t cost you anything just tell another agent about the show,