Mr. Abubakar Yahya Sanusi co-founded Jopiter Studios in 2019, a digital fashion brand that creates virtual runway events, virtual clothing, sneakers, 3D avatars, and collectible NFTs, using digital illustration, blockchain authentication, metaverse characters, and augmented reality. In 2021, he launched Jopiter Inc, the parent company of Jopiter Studios, to revolutionize the fashion marketplace.

He is also the Co-Executive and COO of Announce Digital Fashion, Africa's first digital fashion exhibition event host, with its inaugural event in November 2024. Abubakar is the Co-founder and Chief Technology Officer of Jopiter Inc, Creative Director of Jopiter Studios, and COO of Announce Digital Fashion.