Under the Influence with Terry O'Reilly

S10E22 - The Show Must Go On: Broadway Marketing

06.03.2021 - By Apostrophe Podcast NetworkPlay

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This week, we head to Broadway. Every Broadway show is mounted with incredible risk and very few shows earn back their investments. But there are huge hits and the marketing behind these shows is often bold and outrageous. And sometimes, the marketing is just plain fun.

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