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In this episode of Ad-justing Your Strategy, we dive into the intricacies of TikTok Shop Spark Ads. Before diving headfirst into using Spark Ads, it's crucial to analyze the numbers and understand the potential costs.
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Tried https://elevenlabs.io to clone my voice in this episode. Personally, I didn’t like it. It doesn’t sound like me, even though the pronunciations are better than mine. But it’s not me.
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Here’s how it works: When a creator tags your product in their post and makes a sale, they earn a commission. If you then use that post as a Spark Ad, they continue to receive their full commission.
However, combining the cost per acquisition (CPA), commission, and TikTok referral fee can quickly escalate expenses.
So, is this customer acquisition cost (CAC) sustainable for your brand?
Moreover, is it fair for the creator to earn a percentage of sales from the ads run by your brand solely for creating the content?
Let’s break it down:
In conclusion, while TikTok Shop Spark Ads can be an effective way to leverage user-generated content and drive sales, it’s essential to thoroughly assess the financial implications and ensure they align with your brand’s goals.
Thanks for tuning in to Ad-justing Your Strategy. If you enjoyed this episode, don't forget to subscribe and leave a review. Until next time, keep growing!
By Sourav GhoshIn this episode of Ad-justing Your Strategy, we dive into the intricacies of TikTok Shop Spark Ads. Before diving headfirst into using Spark Ads, it's crucial to analyze the numbers and understand the potential costs.
-----------------
Tried https://elevenlabs.io to clone my voice in this episode. Personally, I didn’t like it. It doesn’t sound like me, even though the pronunciations are better than mine. But it’s not me.
-----------------
Want more insights for your business?
📨 Subscribe to our Newsletter
Follow 💬 Our WhatsApp Channel
Join our 📚 Resource Hub + Community (FREE)
-----------------
Here’s how it works: When a creator tags your product in their post and makes a sale, they earn a commission. If you then use that post as a Spark Ad, they continue to receive their full commission.
However, combining the cost per acquisition (CPA), commission, and TikTok referral fee can quickly escalate expenses.
So, is this customer acquisition cost (CAC) sustainable for your brand?
Moreover, is it fair for the creator to earn a percentage of sales from the ads run by your brand solely for creating the content?
Let’s break it down:
In conclusion, while TikTok Shop Spark Ads can be an effective way to leverage user-generated content and drive sales, it’s essential to thoroughly assess the financial implications and ensure they align with your brand’s goals.
Thanks for tuning in to Ad-justing Your Strategy. If you enjoyed this episode, don't forget to subscribe and leave a review. Until next time, keep growing!