The MuscleCar Place

TMCP #422: Jeff Allison: Building an AWD 1968 C-20 For YouTube; Pro-Touring Update – Street Metal Concepts on what it’s REALLY like to Build a SEMA Car! Does It Again! This Time On YouTube with a Truc

02.21.2020 - By Robert KibbePlay

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TMCP: This weeks interview is with long time friend, supporter of the show, and builder of my Chevelle, Jeff Allison. He has launched a brand new project just for his YouTube Channel - the 2020 C-20. With this project he'll put a '68 C-20 GMC Truck atop a 2006 GMC Yukon XL DENALI AWD chassis and showcase the entire build on video! You can find Jeff's video channel at YouTube.com Project Car TV.

Now...with all of that said, a good part of this interview delved into the REASON to have a YouTube channel as a shop owner, period. Realistically...most people that start YouTube channels are hoping to become a big YouTube star, not to use it as a marketing tool for their business.  In the case of Jeff....it's marketing now....but perhaps may convert to stardom later. Listen in for the discussion including the costs in time, money, and effort. Shop owners - listen to this one closely!

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