It's a jam packed new edition of the "Last Word on Sports Media Podcast," as host T.J. Rives and co-host Mike Gill are back with LOTS of takes on the personalities, coverage, ratings, etc. in sports media.

They talk first about the massive "win" for Fox Sports' coverage of the Chiefs-Eagles on Sunday with over 31 million watching on average. Seven time Superbowl winner Tom Brady was on the call and we give his analysis some critiquing. But bigger, he was in the Las Vegas Raiders coach's booth the next night with a headset on during the game, as the minority owner? What abou tthis and how much longer do the other NFL owners stand for him doing both things?

The guys also talk some college football and LSU coach Brian Kelly going after a local reporter late Saturday night after his team's SEC win over Florida in primetime. Where's the line on legitimate question and the timing of when to ask it?

Plus, Amazon is now involved with The Masters golf tournament come next April. The guys have more.

And, why is NBA Commissioner Adam Silver telling fans/viewers that watching the whole games on TV, etc. is not as big a priority anymore as viewing clips and highlights on social media, etc.?

The guys talk about it all on the "Last Word on Sports Media Podcast" and make sure to follow/subscribe on Apple/Spreaker/Spotify, etc.!