Product Startup

033 - Top Crowdfunding Mistakes with Khierstyn Ross of Crowdfunding Uncut - The Product Startup: Product development for small business

12.27.2016 - By Kevin Mako of Mako Design + InventPlay

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Raising money for building a prototype vs raising money for the full production run. An early crowdfunding failure - getting the positioning wrong, and how Khierstyn corrected this to have a $600k funding success.

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