Learn which major projects and areas of investments are leading to the best results for TREW Marketing clients. 

Most of us are deep into marketing planning for 2023, and to help, we’ve been running a trend series to provide you with helpful information as you decide where to investment and make those important budgetary tradeoffs. (If you missed the previous trend blogs and podcast epiosde, you can find those through the links below).

On this episode I share 5 major areas of investment for TREW Marketing’s clients. You’ll hear specific tactics being used and most importantly what is producing the best results. These areas include:

• Persona-based content marketing campaigns
• Corporate brand refresh
• Shifting from owned community to external industry communities
• Return of "big splash" product launches
• Helping sales overcome objections with a strong value proposition