This one’s for the business owners who know they’re made for more… but can’t seem to break free from the patterns keeping them small. If you’re tired of playing by outdated visibility rules, burnt out from overextending yourself for lacklustre results, or just curious about the real work behind magnetic success, the type where dream clients slide into your DMs and opportunities come knocking, then let’s get radically honest.

IT’S TIME TO TALK ABOUT IDENTITY SHIFTS

If you’re waiting for a fancy formula to transform your business, you’re in for a wake-up call. Visibility strategies PR, and all the bells and whistles mean nothing if you haven’t made the internal leap - a leap rooted in self-trust, radical responsibility and unapologetic ownership of your next-level self.

Here’s where it gets real (and personal)...

2024 was rough, not just for business but for me. I kept saying yes when I should’ve said no, working with less-than-ideal clients and replaying the same painful scenarios. It wasn’t until I stopped blaming outside circumstances and took radical responsibility that things started shifting.

The turning point? Slowing down, tuning out external noise and rebuilding my mind and body from the ground up (shout out to my personal trainer and peak performance coaches). When you do this work, the results aren’t just financial (though, trust me, the bank balance thanks you), you unlock a version of yourself: braver, bolder, utterly magnetic.

WHAT HOLDS YOU BACK: THE MYTH OF PAYING YOUR WAY OUT OF PAIN

Let’s bust a myth: Throwing money at business “solutions” won’t move the needle until you do the deep, sometimes ugly work of figuring out what truly lights you up.

The lure of “invest and you’ll succeed” is everywhere, but if you’re not clear on what you want and why you want it, you’ll just end up chasing your tail.

In this episode, I share what’s actually moved my business forward in the past year:

• Creating space to think (yes, there’s PR magic in a Sunday word-search…)
• Designing offers that are a HELL YES for me, like the Niche Famous framework and the potent PR Power Code
• Hosting intimate, relationship-first events like the Spotlight Soiree (where you dine with the journalists who really move the needle)
• And most of all… saying NO to watered-down, “good girl” energy that dimmed my message

HERE’S WHAT YOU NEED TO KNOW:

🧠 Identity drives visibility.
The next-level results you’re craving, premium clients, press features and effortless sales, ONLY come on the other side of you becoming the version of yourself who commands it all. When you’re lit up and claiming your space, people feel it. Magnetism isn’t an accident.

🔥 Radical responsibility isn’t optional.
You can choose to stay stuck in the same cycle, or you can choose to back yourself 100%—no matter how audacious it feels.

🎯 Press coverage = visibility engine.
Stop debating whether you want to be seen in X, Y, or Z publication. If your dream clients are there, so should you be. Visibility is about impact, not ego.

🌟 Events & experiences need to light YOU up.
If “visibility” means doing things that excite you (not drain you), you’re on the right track. 

Key Links & Takeaways:

• Step into your next-level self with me: https://prwithperkes.com/get-niche-famous/
• My DMs are always open for your feedback, questions & breakthroughs: Instagram @‌prwithperkes

Remember: Visibility without substance is noise. True magnetism starts the moment you decide you’re done playing small.

Ready to get niche famous?
Say YES to you.