Build It. They'll Come.

Vittoria Food & Beverage – Les Schirato turning Australians into Italian coffee lovers at home


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You could say Les Schirato had a key advantage in his early business journey… he married the boss’s daughter! The western Sydney born and bred son of Italian and Maltese migrants, Les started work at Vittoria Coffee before he’d even left school, loved it, and was asked back into the business while waiting for his HSC results. Les did indeed marry Luisa Cantarella, but he’d already earned his business stripes in the eyes of her father Orazio Cantarella, who’d started Vittoria in 1947 with his brother, importing Italian foods like cheese, pasta and mineral water. Les also had a successful stint outside the family business, having climbed executive ranks at Fiat.

But since those early days, once Les and Luisa Schirato gained control of Vittoria,  with other family members and more recently their son and daughter, they’ve built Vittoria into one of the largest and most successful family owned and run food and coffee groups in Australia. Along the way they turned Australia into a nation of coffee snobs and espresso lovers.

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Build It. They'll Come.By Helen Dalley

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