The Creative Stack

What is "CIO Services"? with Dan Ricks


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Dan has over 30 years of experience and progressive advancement in the education, financial services, retail, professional services, consulting, utility and beverage manufacturing industries including large, medium and "start up" companies. He is recognized for successfully completing technology initiatives that drive business results. Additionally, he is known for facilitating collaboration among business and technology leaders. Dan has applied his enterprise solutions delivery skills and experience in the United States, Europe, Latin America and Asia. He has a strong background in strategic planning and successful execution of plan with ROI analysis and corporate governance on all technology initiatives.

In addition to his experience at Bright Water Consulting, Dan was the Senior Director of IT for UtiliQuest, LLC, where he was responsible for all aspects of technology. Previous to this position, he was Chief Information Officer at Delta Career Education Corporation, Vice President, Business Technology Officer and Director of the Project Management Office for SunTrust Bank, Global IT Manager for The Coca-Cola Company, IT Manager for Norrell Corporation and a Business Systems Analyst at the Georgia Power Company.

Dan holds a Master of Business Administration Degree from Georgia State University, a Bachelor of Business Administration Degree from Georgia Southern University and presently resides in Snellville, Georgia, with his wife Luanne.

What you'll learn about in this episode:

  • The difference between a managed service provider (MSP) and a technology consulting firm, and why most businesses should have both.
  • How Brightwater Consulting approaches engagements, including deep-diving into business operations, strategy, and goals.
  • What a real-world digital transformation looks like in practice, including an 11-month case study with a $300M family-run business.
  • Why a "crawl, walk, run" approach to AI adoption saves companies from wasting money on implementing new tools without a strategy.
  • The distinction between proactive and reactive technology clients, and how Dan's team adds value to both.
  • How fractional CTO-style consulting gives small and mid-market businesses enterprise-level guidance without the full-time cost.
  • Why data integrity and cybersecurity fundamentals matter more than ever, especially as AI tools open unexpected security vulnerabilities.
  • How change management and communication determine whether an implementation actually succeeds.
...more
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The Creative StackBy Megan Quick