The Business of Fitness

What is the Future of the Fitness Industry? Live with Sara Gross at the 2023 USAT Endurance Exchange


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With the current economy, we are all wondering what the future of the fitness industry will be. This week we bring you a panel discussion from the 2023 Endurance Exchange. Featuring powerful voices in the fitness industry, Sara Gross leads us through topics surrounding our possible recession, the easy availability of AI, and the necessity of human coaches.

With live questions from the audience, the group tackles the problems the fitness industry faces today, and how we can come together to help propel it forward.

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