Today, we’re discussing how new founders can approach the beginning of their startup journey. I spoke with Cheri Williams-Franklin, the founder of Life Snapshot, an early-stage digital estate planning startup right here in Chicago.

Cheri and I discuss how she started her business, the resources she turned to for guidance as a first-time founder, the benefits of accelerator programs, and a whole lot more. Thank you, Cheri, for sharing your insights and experiences with us!

And stick around to the end of the episode for our first giveaway. Today, we’ll be sharing a tech stack you can use to build and launch a product in less than a week without any code, which is an especially helpful resource for non-technical founders.