Some social media strategists and content creation coaches will tell you to switch up the style of posts.

That you should connect with your followers 30% of the time, sell your offers for 10% of the time, and "share value" (whatever that means!) for the majority of the time.

I say that's all wrong.

We should be connecting, sharing valuable content, AND selling - in every piece of content.

In this episode, I'm sharing why I think we should be selling every day, and how we might be doing ourselves (and our customers) a disservice when we choose not to do so.

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CONTENT MARKETING RESOURCES

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