The curse of knowledge is a very versatile curse! It interferes with our ability to explain things to those who are less experienced than we are, and...

Why you shouldn't sell to your audience the way you want to buy

Build a 100% remote, online, and expertise-driven business. Hosted by Philip Morgan and Liston Witherill, we'll share what's working, what's not, and what scared the sh** out of us, every single Friday. If you're a consultant, software developer, professional services provider, coach, accountant, lawyer, or any other service provider, and you want to build your business online, this podcast is for you.

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Why you shouldn't sell to your audience the way you want to buy

Why you shouldn't sell to your audience the way you want to buy