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Beth Caplan: As Chief Strategy Officer, Beth works with Rainforest Partnership's CEO and leadership team to design and implement strategies across the organization: from top-level strategies such as vision and mission; to the operational strategies that inform campaigns, partnerships, messaging and initiatives. A professional analyst and strategist, Beth's 30 + years of experience is rooted in a two-decade career at NASA's Johnson Space Center, before moving to the nonprofit sphere. Beth has been part of Rainforest Partnership since inception, first as a strategic planner, later as strategic advisor to the Executive Director, and now also as CSO where she works with the team to formulate and execute strategy at all levels of the organization. Beth's 30+ years of experience and lifelong learning span the public and non-profit spheres. Her last role at NASA focused on advancing space commercialization and strategic alliances for the International Space Station Program. This required her to develop a sensitivity to private sector thinking that she brings into her work at Rainforest Partnership, along with her project management and planning background. She seeks to understand patterns and trends that might be otherwise lost in noise and disorder. Her natural inclination is to look at any given situation and try to understand not just what is happening, but why; to look at every experience as one from which we can gain learning and use it to improve what comes next. Hope is at the core of Beth's purpose:  hope for the rainforest; hope for our planet, and hope for our shared future.  That's why she chose to join the Rainforest Partnership team, an organization committed to renewing hope and optimism that delivers on that commitment by achieving outsized impact -- a tangible demonstration of hope made manifest in the world.