The Financial Independence Show

Working Smarter and Scaling Your Income | Gina Horkey from Horkey Handbook


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In today's episode, you'll hear from Gina who you can learn more about at Horkey Handbook.
Gina grew up poor but graduated college at 19 and began a string of successful careers.
After burning out in corporate America, she decided to try her hand at entrepreneurship.
Now she is running several successful online businesses aimed at helping others become entrepreneurs themselves.
Listen, learn,  and let us know what you think.
Episode Summary
She grew up poor and money was always a challenge
As kids, she'd have to buy her own clothes even in middle school
Gina started babysitting at age 11
But Gina was always driven to make something of her self
She actually started going to college while she was an 11th / 12th grader
This allowed her to graduate college just before she turned 20
The program is a special thing that Minnesota does and is free
Then she ended up getting married at 21 and settled down in her hometown
After college, she worked for a company helping people reach fitness goals
Then she'd transition careers into being a financial advisor
Gina was working 60 hour weeks but was learning a ton
It's obvious that Gina is an extremely hard worker
This means that she thrives in a commission-based jobs
Her biggest advice for these type jobs is to sell something you're passionate about
She gives some interesting insights into the life of a financial advisor
Gina would stay in this career field for 10 years
Just before leaving the corporate world they started preparing for a change
Her husband quits his job in 2013 to be a stay at home day
She knew she wanted to be an entrepreneur and started investigating
Gina would start freelancing in several different areas
Then she did some virtual assistant working
By 2015 she was full-time entrepreneur
Her corporate job had been paying about $60k before she left
She talks about a lot of the success and benefits
One of which is they take a 2-month vacation to the beach in Texas every year
They actually unenroll their children from school every year and home school them
There were some struggles though
She felt guilty being close to her kids but having to work all-day
Gina now has a separate location on her property to work in
It really helps her separate life and work
Gina does struggle with taking on too much work
This year she actually stressed herself out so much she grew a dependency on alcohol
Luckily she is now been sober for over six months
Then Gina goes over some tips for managing stress
Her and her husband are both frugal and don't want a lot of flashy things
She does, however, believe in investing in herself
Gina actually pays $3k per month for a business coach and it's totally paying off
Her and her husband also utilize a personal trainer
Then Gina goes over a laundry list of businesses she's involved in
These include virtual assistant, freelancing, and Pinterest courses
Some of these are branching off into niches
Such as podcast virtual assistants
Key Takeaways
Control your income: Gina talks about how a sales-oriented career puts earning power into your own hands
Commit Cautiously: Gina put so much into her businesses, but at times pushed herself way too far
Branch successes: When Gina finds something is working she doubles down and finds another angle to also go after
Call to Action
Invest in something that will improve your life. Whether business, fitness, or anything that makes you happy.
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