Yannick Nelson is the “head honcho” at Azoogma—an agency that (among other things) does translation and localization for clients. It’s a fascinating look into how good translation goes beyond just word-to-word transformation, but includes elements of story telling and crafting, customizing the message and meaning to fit the audience. Azoogma ensures that the work fits the culture where it appears, and that’s a lesson all storytellers can benefit from! Learn more about Yannick Nelson and her work at http://www.azoogma.com. As always, get more information about Kevin Tumlinson and his work at www.kevintumlinson.com. Looking for a good book? Check out Kevin’s latest release, “Citadel: Omnibus,” the collected Citadel trilogy in one volume for the very first time! Pick up your copy on Kindle today: http://amzn.to/1xVgl91 Start following the podcast at http://kevintumlinson.com/podcast and on iTunes (rate us!). Interested in starting your own publishing empire? Kevin can help. Get some coaching to help you launch your own Wordslinging career today. http://www.kevintumlinson.com/author-coaching

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